ISHA MASOOD
Dubai,United Arab Emirates
Summary
A highly skilled professional with expertise in brand management, media strategy, and effective communication. Demonstrates strong leadership and teamwork abilities, coupled with critical thinking and decision-making confidence. Proficient in customer relationship management systems, showcasing patience, diplomacy, and flexibility in task handling. Committed to time efficiency and mastery of time management, aiming to drive organizational success through strategic initiatives.
Overview
6
6
years of professional experience
15
15
years of post-secondary education
Work history
Administrative Assistant
Solid Rock Music and Dance Zone
Dubai, UAE
01.2025 - Current
- Organised client meetings, prepared agendas and took detailed minutes.
- Contributed to team effort by accomplishing related results as needed.
- Handled social media and also did marketing for company's profile to grab customers.
- Coordinated office operations by handling phone inquiries, managing correspondence and supervising
- Collaborated with HR officers during recruitment process to streamline candidate screening.
- Improved customer satisfaction through prompt response to email and phone queries.
- Managed front desk duties to ensure smooth operation of reception area.
- Managed over 50 customer calls per day which resulted in increasing sales
Digital Marketing Executive
Ireland4Europe
Lahore, Pakistan
09.2024 - 12.2024
- Managed and maintained all social media accounts, ensuring consistent brand presence and engagement.
- Contributed to content creation for social media posts, blogs and email to enhance brand presence.
- Responded to customer inquiries and comments on social media platforms, helping to maintain positive relationships.
- Collaborated with design team for creation of compelling digital content.
- Leveraged social media platforms to increase company's reach and interaction.
- Executed digital communications plan across multiple digital channels, achieving consistent branding and messaging.
Social Media Manager
Comverse Media
Lahore , Pakistan
01.2023 - 01.2024
- Company Overview: Comverse Media: Versatile agency specializing in tailored content creation across platforms, delivering engaging strategies to elevate brand presence effectively.
- Actively monitored trending Reels on Instagram and viral TikTok videos to discover fresh and engaging content ideas for brand collaborations.
Event Coordinator
Blossoms Florals
Lahore, Pakistan
01.2020 - 04.2021
- Assisted with event planning and execution, resulting in successful and well-attended events Coordinated with event staff and volunteers to ensure smooth
- Compile all data needed for events and giving clients good package according to their budget.
- To keep check on labor that are working properly and also completes t decoration of desired event according to theme given by client.
- Managed vendor relationships to ensure best value for money.
Education
Bachelor of Arts - Arts
UNIVERSITY OF THE PUNJAB
Pakistan 03.2019 - 05.2022
Secondary School -
PAKISTAN EDUCATION ACADEMY
Dubai 01.2006 - 08.2017
Skills
- Brand Management
- Media Strategy
- Teamwork
- Time Management
- Leadership
- Effective Communication
- Critical Thinking
- Customer relationship management systems
- Patience and diplomacy
- Flexibility in task handling
- Time management mastery
- Decision-Making confidence
- Critical evaluation
- Time efficiency
- Communication proficiency
LANGUAGES
English: Fluent
Fluent
Urdu
Native
Timeline
Administrative Assistant
Solid Rock Music and Dance Zone
01.2025 - Current
Digital Marketing Executive
Ireland4Europe
09.2024 - 12.2024
Social Media Manager
Comverse Media
01.2023 - 01.2024
Event Coordinator
Blossoms Florals
01.2020 - 04.2021
Bachelor of Arts - Arts
UNIVERSITY OF THE PUNJAB
03.2019 - 05.2022
Secondary School -
PAKISTAN EDUCATION ACADEMY
01.2006 - 08.2017
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