Itzel Mitré
Digital Marketing Executive
Summary
Digital Marketing Executive with over 4 years of experience in planning and executing multichannel campaigns. Excellent at leading teams and managing budgets for digital campaign performance.
Overview
6
6
years of professional experience
6
6
Certifications
3
3
Languages
Work History
Marketing and Communications Project Manager
Agency Publicis Groupe
2023.09 - Current
- Responsible for the effective management of digital marketing projects for the Oral B brand in 16 countries, ensuring that each project is successfully delivered and meets the established objectives.
Academy Mentor
Laboratorio Latinoamericano de Acción Ciudadana
2021.10 - Current
- Provided guidance and recommended coping mechanisms for youth dealing with difficult issues.
Digital Account Manager
Marketing Agency LDM
2022.04 - 2023.09
- In charge of managing digital account projects for Energizer, New Balance, Call of Duty, Elektra, Banco Azteca, and Tajín in over 15 countries in Latin America, supporting brands in generating sales by understanding each client's needs.
Youth Ambassador of Panama at the UN General Commi
ONU
2022.04 - 2022.10
- Recruited guest speakers from diverse backgrounds to expose youths to varied perspectives on culture, careers, and personal development opportunities.
Digital and ATL Media Controller
Agency Marketing OMD
2021.04 - 2022.04
Responsible for media plans and digital campaigns for the Huawei and Sony brands in 6 countries. Additionally, responsible for monthly billing and supporting managers in monitoring television, radio, and outdoor advertising.
Content Author on Web Traffic
Local University
2021.09 - 2021.11
- Promoted published works through social media platforms, author website updates, email newsletters, and blog posts.
Social Media Coordinator
Agencia The Way Digital Marketing
2019.01 - 2021.04
- Responsible for managing organic content, paid campaigns in META and Google, and reporting for the Lansinoh breastfeeding brand in 11 countries.
Education
Bachelor's Degree - Advertising And Marketing With A Focus On Sales
Latin University of Panama
PanamaHigh School Diploma - Commerce With A Focus On Computer Science, Account
La Salle High School
Panama Skills
Proficient in Microsoft Office
Experience with CRM (Ama, ZOHO, Workflow, ClickUp, Guru, COR)
Organized
Punctual
Quick learner
Analytical skills
Problem-solving skills
Certification
Google Ads: Waze, DV360, Search, Video, Display, Fundamentos de Marketing Digital
Continuousexperience
- Mentor Academy Laboratorio Latinoamericano de Acción Ciudadana (Juxlae and Canal of Panamá)
- TEDX Speaker
- Finance Coordinator, Laboratorio Latinoamericano de Acción Ciudadana (Juxlae and Canal of Panamá)
- Project Women Rules, AIESEC Colombia
Timeline
Marketing and Communications Project Manager
Agency Publicis Groupe
2023.09 - Current
Digital Account Manager
Marketing Agency LDM
2022.04 - 2023.09
Youth Ambassador of Panama at the UN General Commi
ONU
2022.04 - 2022.10
Academy Mentor
Laboratorio Latinoamericano de Acción Ciudadana
2021.10 - Current
Content Author on Web Traffic
Local University
2021.09 - 2021.11
Digital and ATL Media Controller
Agency Marketing OMD
2021.04 - 2022.04
Social Media Coordinator
Agencia The Way Digital Marketing
2019.01 - 2021.04
Bachelor's Degree - Advertising And Marketing With A Focus On Sales
Latin University of Panama
High School Diploma - Commerce With A Focus On Computer Science, Account
La Salle High School