Summary
Overview
Work History
Education
Skills
Certification
Continuousexperience
Timeline
Generic
Itzel Mitré

Itzel Mitré

Digital Marketing Executive

Summary

Digital Marketing Executive with over 4 years of experience in planning and executing multichannel campaigns. Excellent at leading teams and managing budgets for digital campaign performance.

Overview

6
6
years of professional experience
6
6
Certifications
3
3
Languages

Work History

Marketing and Communications Project Manager

Agency Publicis Groupe
09.2023 - Current
  • Responsible for the effective management of digital marketing projects for the Oral B brand in 16 countries, ensuring that each project is successfully delivered and meets the established objectives.

Academy Mentor

Laboratorio Latinoamericano de Acción Ciudadana
10.2021 - Current
  • Provided guidance and recommended coping mechanisms for youth dealing with difficult issues.

Digital Account Manager

Marketing Agency LDM
04.2022 - 09.2023
  • In charge of managing digital account projects for Energizer, New Balance, Call of Duty, Elektra, Banco Azteca, and Tajín in over 15 countries in Latin America, supporting brands in generating sales by understanding each client's needs.

Youth Ambassador of Panama at the UN General Commi

ONU
04.2022 - 10.2022
  • Recruited guest speakers from diverse backgrounds to expose youths to varied perspectives on culture, careers, and personal development opportunities.

Digital and ATL Media Controller

Agency Marketing OMD
04.2021 - 04.2022

Responsible for media plans and digital campaigns for the Huawei and Sony brands in 6 countries. Additionally, responsible for monthly billing and supporting managers in monitoring television, radio, and outdoor advertising.

Content Author on Web Traffic

Local University
09.2021 - 11.2021
  • Promoted published works through social media platforms, author website updates, email newsletters, and blog posts.

Social Media Coordinator

Agencia The Way Digital Marketing
01.2019 - 04.2021
  • Responsible for managing organic content, paid campaigns in META and Google, and reporting for the Lansinoh breastfeeding brand in 11 countries.

Education

Bachelor's Degree - Advertising And Marketing With A Focus On Sales

Latin University of Panama
Panama

High School Diploma - Commerce With A Focus On Computer Science, Account

La Salle High School
Panama

Skills

Proficient in Microsoft Office

Certification

Google Ads: Waze, DV360, Search, Video, Display, Fundamentos de Marketing Digital

Continuousexperience

  • Mentor Academy Laboratorio Latinoamericano de Acción Ciudadana (Juxlae and Canal of Panamá)
  • TEDX Speaker
  • Finance Coordinator, Laboratorio Latinoamericano de Acción Ciudadana (Juxlae and Canal of Panamá)
  • Project Women Rules, AIESEC Colombia

Timeline

Marketing and Communications Project Manager

Agency Publicis Groupe
09.2023 - Current

Digital Account Manager

Marketing Agency LDM
04.2022 - 09.2023

Youth Ambassador of Panama at the UN General Commi

ONU
04.2022 - 10.2022

Academy Mentor

Laboratorio Latinoamericano de Acción Ciudadana
10.2021 - Current

Content Author on Web Traffic

Local University
09.2021 - 11.2021

Digital and ATL Media Controller

Agency Marketing OMD
04.2021 - 04.2022

Social Media Coordinator

Agencia The Way Digital Marketing
01.2019 - 04.2021
Google Ads: Waze, DV360, Search, Video, Display, Fundamentos de Marketing Digital

Leadership (INADEH)

Self-esteem (INADEH)

Coaching as a Management Tool

Amazon Advertising
Analytics Universal/GA4

Bachelor's Degree - Advertising And Marketing With A Focus On Sales

Latin University of Panama

High School Diploma - Commerce With A Focus On Computer Science, Account

La Salle High School
Itzel MitréDigital Marketing Executive