JUDE HASSAN

Results-oriented Brand, PR & Communications professional with proven experience across luxury real estate, hospitality, F&B, fashion, and lifestyle sectors. Skilled in developing and executing integrated brand campaigns, managing high-profile events and activations, and crafting compelling content to elevate brand visibility. Adept at cultivating strong relationships with clients, stakeholders, and media, with a keen understanding of consumer behaviour, strategic positioning, and brand storytelling.

"Having been Jude’s Managing Director for almost a year at HFA Consultancy, I’ve witnessed her growth and development within the company and the industry as a whole at a rapid level. A team player, Jude worked with her colleagues well. Effectively dividing her time across many responsibilities, she balanced competing needs with humor and a calm demeanor. She has demonstrated a sense of adaptability, flexibility, and enthusiasm while undertaking a high workload. Jude is also an excellent writer with a creative approach to developing our materials. Her outstanding writing skills have been apparent from the start, such as when formulating press releases and marketing materials. I am confident that she will be a great asset to your team."

Haya Akhdar

Founder & Managing Director at HFA Consultancy

"It has been a pleasure working with Jude. I found her to be hardworking, dedicated and trustworthy. She was able to support our client teams well with copywriting, advising and handling PR requests. Jude used her initiative and was able to add to conversations and brainstorming sessions around client requirements as well as new business activities. Jude is a friendly and composed person with a strong aptitude for learning and development. I highly recommend Jude and believe she would add value to any organization. Please contact me on 050 852 5451 should you like any further information."

Mohammed Zahid

Communications & Events Manager at HFA Consultancy

• Volunteer Trip in Scotland, 2023 - Helped with special needs animals on a farm in the rural Highlands.
• Volunteer Trip in Fiji, 2014 - Worked on rebuilding and repairing a school in a remote village, as well as teaching English.
• Volunteer for the Abu Dhabi Film Festival, 2010-2011 - Assisted in organizing viewings, networking events and parties.