Kapil Mathur

is a frozen seafood exports company, exporting all forms of frozen seafood from India to countries around the world.

I've worked in companies that have had a mix of Advertising, marketing & digital media projects.

I have been responsible for

• Client servicing
• Digital media presence (SEO, SEM, AdWords)
• Delivering & monitoring social brand communication (Facebook, Instagram, etc.)
• Managing digital campaigns including paid media for clients based on consumer insights & brand.
• Generating organic growth of existing clients
• Working closely with client & internal teams to develop and implement creative and measurable Social/Digital Media programs and campaigns.

Aamby Valley City is a Privately owned township Project by Sahara India Pariwar consisting of Hospitality services such as Resorts, Hotel, Restaurants, Amphitheater, Golf course, Water sports, School, etc. My role as Deputy Manager :

• Planning of Marketing strategies & developing and executing communications plans across all media.
• Develop and execute ATL, BTL & TTL campaigns as per business/promotions calendar
• Dealing with vendors for internal Brand development.
• Strategizing & Developing Campaign plan and executing the same to its last leg.
• Devising campaign creative & promotions
• Media planning & co-ordination.
• Handling all Consumer marketing initiatives from stage of conceptualizing to execution and findings.
• Plan and implement annual brand plans in line with defined brand metrics.
• Developing marketing Collaterals & promotional materials for the brand.
• Dealing with Vendors & Agencies for marketing Collaterals.
• Maintain Website & Social media platforms
• Social Media Marketing
• Marketing and collaterals for International School Aamby Ltd.
• Marketing Projects:

Glitterati & Seduction (Aamby Valley & Hotel Sahara Star New Year Events)

The valley Run - Motor Drag Race

The Fountain of Fortune

Cirque de Glaceir (International Broadway Shows on Ice)

Snow White (International Broadway Shows on Ice)

Aero Modelling – Aamby Flight

India Bridal Fashion Week

Aamby Valley Premier Golf

Concept Communication Ltd is a commercial & Financial Advertising & PR Agency. My Role consisted of:

• Liaising with Clients & creative department to ensure proper implementation of briefs.
• Responsible for overseeing printing and production processes and ensuring high quality and timely output
• Organizing and actively participating in brain-storming sessions to ensure constant stream of creative ideas.
• Media planning & co-ordination.
• Maintain Website & Social media platform.
• Managed Clients like Mufti (Lifestyle), Kumar Builders (Real Estate), Vijay Group (Real Estate),
• Welspun Group of Companies (Finance), EMDI (Education), SPANCO, C Mahendra Exports, Keynote,
• Xtremsoft Technologies, Toyo Engineering, Fitness World, Richfeel, BHEL, AplusMedi Spa, Amatra Spa,
• Himachal Tourism, Classic Marble, MBS Jeweler (Hyderabad), MAAC.
• Support for Dubai Office handling clients like Zabadani (Real Estate), Bhatia Group (Real Estate) & Nikai.
• Support for Delhi, Jaipur, Bangalore & Kolkata Offices for strategizing and planning for New and Existing clients.

Canvas Artist Management Ltd is an independent artist management company in Mumbai, India representing a select pool of professional, respected and locally based talents, musicians, and performance artists.

• Managed Artists - DJ Suketu, DJ Aktar, DJ Sameer, Tanushree Dutta.
• Discussing career strategies with artists
• Supported artist goals with corresponding action plans and timelines.
• Planning, coordinating & scheduling concerts, promotional appearances, interviews, etc.
• Build & maintain a network of strategic & Creative relationships, including but not limited to advertising, influencer & social media agencies
• Advocating for artist's mental and physical health as needed
• Made Artist Contracts & enforced the terms of the Contracts
• Business development for new events.