Summary
Overview
Work History
Education
Skills
Timeline
Generic

KARAMOT ADEFUNMILAYO GBADEGESIN

Lagos

Summary

I am an experienced and talented PR officer with more than four years of experience in the PR and communications industry. I started my career as a copywriter, in charge of writing compelling marketing and promotional materials for print, web, mobile, video, and social media uses. I was promoted to my current role after nine months on the job. I have excellent organisational skills, enabling me to manage my time and multiple projects simultaneously. My expertise includes maintaining customer relations, devising branding strategies and writing press releases.

Overview

5
5
years of professional experience

Work History

Public Relation Officer

Samsung Technologies
03.2023 - 12.2023
  • Organized successful press events, ensuring maximum exposure for product launches and announcements.
  • Evaluated success metrics for each campaign to ensure continuous improvement in future initiatives.
  • Produced and distributed internal and external communications.
  • Used photoshop, and adobe to create and distribute press releases to media outlets.

Supervisor of Operations, & Public Relations

The Address Hotel Dubai Mall
12.2020 - 03.2022
  • Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows.
  • Enhanced communication within the team by holding regular meetings and encouraging open dialogue among all members.
  • Streamlined operations for increased efficiency through regular process reviews and implementing necessary changes.
  • Oversaw daily operations of the department, ensuring smooth workflow and timely completion of tasks.
  • Assisting the internal communication team admin duties
  • Writing case studies regarding successful clients
  • Providing support to senior management with regards to research and the delivery of critical information to staff and other stakeholders

Public Relations Officer

The Address Boulevard
02.2019 - 12.2019
  • Studied objectives, promotional policies or needs of organizations to develop public relations strategies influencing public opinion or promoting ideas.
  • Wrote and distributed Q&A for executives to use in face of crisis.
  • Evaluated success metrics for each campaign to ensure continuous improvement in future initiatives.
  • Advised on reputational risks during decision-making processes, helping safeguard the company image in the long term.
  • Planning, updating and organising new Public Relations strategies
  • Researching and preparing press releases for local and national press
  • Ensuring that all communication meets the standards laid out by the organisation for branding, tone of voice, factuality and confidentiality.
  • Ensuring that all campaigns run are completed on time and within budget
  • Budget monitoring and signing off invoices
  • Writing reports on the progress of campaigns/strategies and reporting back with the findings to the Senior Management or Board of Directors

Education

High School Diploma -

Divine Success International College
Lagos, Nigeria
06.2006

Bachelor of Science - Mass Communication

National Open University of Nigeria
Lagos, Nigeria
02.2019

Skills

  • Social media proficiency
  • Communications management
  • Social Media Marketing
  • Problem-Solving
  • Able to work with people of all levels of seniority in a professional manner
  • Proficient writing skills with a successful track-record of writing attractive and professional blog posts, website articles, press releases, advertisements, emails, newspaper stories and newsletter entries
  • Extensive experience in planning and executing successful Marketing and PR
  • Fast typing speed of 69 wpm (words per minute) with 99% accuracy
  • Excellent knowledge of Gorkana and other PR packages
  • Able to work in a high-pressured, fast-paced working environment

Timeline

Public Relation Officer

Samsung Technologies
03.2023 - 12.2023

Supervisor of Operations, & Public Relations

The Address Hotel Dubai Mall
12.2020 - 03.2022

Public Relations Officer

The Address Boulevard
02.2019 - 12.2019

High School Diploma -

Divine Success International College

Bachelor of Science - Mass Communication

National Open University of Nigeria
KARAMOT ADEFUNMILAYO GBADEGESIN