KARAN MEHTA

Dynamic Business leader with over 15 years of experience in the power backup and renewable energy sectors. Achieved 25% CAGR in sales revenue across Africa since last 4 years, spearheading the launch of the Solar category, which generated USD 1.5 million in 2024. Expertise in expanding business into new countries for Luminous, driving sustainable growth in existing highly competitive markets.

• An accomplished professional with expertise in managing International business operations with focus on profitability and achieving the company’s mission & strategic direction.
• Represented company on various International platforms by visiting International Exhibition & market visit
• Coordinating in developing process flows with cross functional teams to bridge the process gaps, Implementing and transitioning processes in line with internal guidelines.
• New product development to address the portfolio gaps and VOC
• Channel development for existing products and channel validation for new products

• Increased sales by 30 % over previous year, over achieved target of USD 7.7 million against set target of USD 7 million for F.Y 2011-2012.
• Initiated innovative practices with team effort to help improve operational work
• Opened new markets: Syria, Lebanon, Myanmar and Palestine in F.Y. 2013-14
• Opened new markets: Afghanistan, Yemen and Libya in F.Y. 2014-15
• Opened new markets: Philippines and Dubai in F.Y. 2015-16
• 100% growth in ME over previous year in F.Y. 2015-16
• Opened new markets: Senegal and Gambia in CY 2019 and TOGO in CY 2020

• Inverters
• Battery
• UPS
• Fans
• Solar Products

• SE Asia: China, Myanmar, Singapore, Indonesia, Philippines, Vietnam and Cambodia
• Indian Subcontinent: Bangladesh & Sri lanka
• Middle East: UAE & Iran
• Europe: Germany & Turkey
• Southern Africa: South Africa, Zambia, Zimbabwe and Malawi
• Western Africa: Nigeria, Senegal and Ghana

• Date of Birth: 10/26/83
• Gender: Male
• Marital Status: Married

• Establishing Business in New Markets for existing and new products
• Business Development for Fans, Inverter, battery and Solar products for West Africa and Latin America
• Analysis of the competition data to define focus areas and strategic direction
• Participating & representing Luminous in leading exhibitions like MEEE, GITEX, Canton fair etc.
• Product development/customization for new & existing markets.
• Finalizing marketing activities for each region like electrician meet, seminars, dealers meet etc.

• Opened 11 new countries and 20 distribution partners in Luminous
• Selected out of 20 people in International business team to work with BCG for devising strategy for Luminous International Business in 2022 for 3 years
• 25% CAGR growth in revenue for Africa for last 3 years
• Sustaining the market leadership of Luminous in Nigeria (Highly fragmented market) and Southern Africa

MDP from IIM INDORE