KARIM Majoul

Client: Camellia

www.camellia-paris.com E-commerce site dedicated to online sales of women's clothing

• Development of the user experience (UX) through the design of an intuitive ergonomic
• Design and creation of functional prototypes to validate interface concepts
• Development of visual design systems to ensure coherence and aesthetic efficiency
• Creation and full development of websites, from initial design to online deployment
• Optimization of website performance to enhance visibility on search engines
• Implementation of natural referencing strategies (SEO) to increase presence on Google
• Design and drafting of marketing email campaigns, including the creation of engaging content
• Launch and management of advertising campaigns on Facebook Ads and TikTok Ads, aiming to maximize reach and engagement
• Implementation of the payment system
• Design of the graphic charter
• Logo design

Client: Nour Smida

www.noursmida.com Design of a coaching website dedicated to professional retraining.

• Close collaboration with the client to develop digital strategies aligned with their business goals
• In-depth analysis of client expectations to define and implement solutions that precisely meet their needs
• Conducting user studies to gather relevant insights and guide the design of the user experience
• Development of interactive prototypes to validate interface concepts and improve project ergonomics
• Creation and deployment of responsive websites, ensuring an optimal user experience on all devices
• Optimization of interfaces for mobile and desktop versions, ensuring accessibility and performance on all platforms
• Implementation of search engine optimization (SEO) strategies on Google

• Evolution of the EasyRé@ website, showroom, and BackOffice UX/UI
• Designing the UX ergonomics for EasyRé@, showroom, and Back Office
• Creating UX/UI prototypes for the sites
• Developing system designs
• Monitoring and managing the site in collaboration with the IT department
• Testing on the Back Office and EasyRé@
• Managing anomaly tickets using JIRA
• Creating icons and illustrations for site evolution
• HTML/CSS/JavaScript integration
• Creating multilingual communication inserts for EasyRé@
• Designing commercial emails (Sendinblue) and promotional/training materials
• Commercial sales with a 17% increase in sales over 12 months (2021)
• Adhering to creative and budgetary constraints
• Clear transmission of information to ensure operational continuity
• Executing tasks following procedures and given instructions
• Team collaboration with idea sharing and effort pooling
• Calm and composed handling of emergency situations.

• Design and create all web and social media banners (LinkedIn, Twitter, YouTube, Facebook) for the nine sectors of Eudonet
• Develop icons and illustrations for the Eudostore application
• Create and design infographics and promotional posters for all sectors
• HTML/CSS/JavaScript integration
• Craft newsletters
• Produce scenarios, storyboards, illustrations, and animate motion designs
• Facilitate brainstorming sessions to conceptualize motion design videos
• Direct and manage voice-over elements
• Organize and execute photo sessions and video presentations for the Eudonet group.

• Completed assigned tasks following provided procedures and instructions
• Produced promotional videos and created UI/UX content

Client (Nescookies)

• Developed the entire communication aspect (Logo, Packaging, Poster, Promotional Video, Product Photos...)

Client (JeanPaul Gaultier 'Scandale')

• Edited the video for the 'Scandale' Madame la Ministre advertisement

Other Clients:

• Maybelline, Facebook, Instagram, Blizzard, Sky TV, La Casa De Papel, Air Wick, Regenerate, Casino Party, Gumi.