Summary
Overview
Work History
Education
Skills
Awards
Hobbies and Interests
Languages
Personal Information
Timeline
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Khir-Ul-Nisa

AlQasimia,Sharjah

Summary

Honest, passionate, motivated with a drive for excellence and dedicated towards the goal and objectives of the company in order to ensure its growth together with enhancement of my future prospects in the company. Seeking a position where I can utilize my skills and perform at high levels to achieve the company's goals and allow me further development professionally. Have worked with multi-national companies KCM, HDB-HDFC Bank and IFFCO UAE with more than 8 years of experience.

Overview

6
6
years of professional experience

Work History

Trade Marketing Executive

IFFCO
Sharjah
02.2022 - Current
  • Leading the category portfolio to align, execute and achieve the objectives of brands through Trade marketing strategies of UAE Market
  • Tracking, updating & maintaining DSR on regular basis and preparing TMI monthly reports
  • Creating modifiers for updating price, promotions and Plan IDs for credit notes, listing fees and new store openings
  • Tracking key competitive brands sales at retail group level through syndicated surveys /research data and Carrefour/Lulu in market sales report
  • Responsible for generating Business MIS
  • Assisting Trade Marketing manager to develop and implement trade marketing strategies to support sales objectives and drive brand visibility in key retail channels
  • Analyze market trends, consumer behavior, and competitor activities to identify opportunities for growth and optimization
  • Preparing Target forecast reports, AOP Budget, Sales report and TMI provision creation monthly
  • Preparing annual Trade marketing targets /investments by brands, channels, areas and key SKU level and significantly enhancing brand profitability through improved budget control
  • Preparing MGR reports on monthly basis for different categories
  • Preparing IDS reports on daily basis
  • Planning and implementation of trade marketing campaigns, including point of sale materials, in store promotions and trade shows
  • Utilize data analytic tools to measure campaign performance, evaluate effectiveness and identify areas for improvement
  • Coordinate communication of price, product and pack changes
  • Preparing GRV reports on daily basis
  • Creating dashboards on ECO data

MIS Executive

HDFC Bank
Srinagar
08.2018 - 12.2021
  • Responsible for generating Business MIS
  • Handling administrative duties, analyze and improve office processes and ensure that the office operates smoothly
  • Coordinating with the sales team by managing schedules, filing important documents and communicating relevant information
  • Ensuring the adequacy of sales-related equipment or material
  • Driving sales through publishing the daily performances, appreciation mails across the partners and branches
  • Tracking, updating & maintaining DSR on regular basis
  • Handling General, Health and Life insurance licensing of the staff from the registration to code creation
  • Preparing MIS, progress sheets and presentations for conferences
  • Responding to complaints from staff and give after-sales support when requested

Education

Master's Degree -

IGNOU
New-Delhi

Bachelor of Arts -

University of Kashmir
Srinagar

Higher Secondary Education -

Kothi Bagh Higher Secondary School
Srinagar

Secondary -

Presentation Convent High School
Srinagar

Skills

  • MS Excel
  • MS Word
  • Power BI
  • MS PowerPoint
  • SAP Lumira
  • SEIBEL
  • NEILSON

Awards

  • Best Performer Award IFFCO
  • Best Performer Award HDFC Bank

Hobbies and Interests

  • Photography
  • Travelling
  • Painting
  • Exploring Other Cultures

Languages

  • English
  • Urdu
  • Hindi

Personal Information

Nationality :Indian

Marital Status: Single

Gender: Female

Driving License: UAE Driving License

Timeline

Trade Marketing Executive

IFFCO
02.2022 - Current

MIS Executive

HDFC Bank
08.2018 - 12.2021

Master's Degree -

IGNOU

Bachelor of Arts -

University of Kashmir

Higher Secondary Education -

Kothi Bagh Higher Secondary School

Secondary -

Presentation Convent High School

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Khir-Ul-Nisa