Luna Abo Touk
Media and Marketing Specialist
Dubai
Summary
Dynamic and results-driven professional with extensive experience in TV presenting, real estate, and social media management. Skilled in creating and delivering engaging content, building strong client relationships, and driving business growth through innovative strategies. Proven ability to manage end-to-end processes, from scripting and production to lead generation and sales, while consistently exceeding expectations. Adept at working in fast-paced environments and leveraging creativity and communication skills to achieve outstanding results.
Overview
3
3
years of professional experience
Work History
Marketing Manager
Swissulife Media
07.2024 - 01.2025
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
Real Estate Agent
Arada Properties
03.2024 - 06.2024
- Generated leads through various channels, ensuring a steady pipeline of potential buyers and renters.
- Conducted property tours, showcasing listings to clients and providing comprehensive explanations of features, benefits, and investment potential.
- Built and maintained strong client relationships by understanding their needs and delivering tailored solutions.
- Attended industry meetings and real estate events to stay updated on market trends, network with professionals, and promote available listings.
- Negotiated contracts between buyers and sellers, ensuring favorable terms for all parties.
- Maintained detailed records of client interactions, property visits, and deal progress to streamline communication and follow-ups.
Real Estate Agent
A.H. Properties
12.2023 - 02.2024
- Communicated with clients to understand property needs and preferences.
- Managed contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations.
- Advised clients on market conditions and property value for informed decision-making.
- Negotiated, facilitated, and managed real estate transactions.
TV Presenter
Future Vision L.L.C
02.2023 - 10.2023
- Delivered accurate and timely news updates, providing viewers with reliable information on current events.
- Stayed informed on industry trends and emerging topics through continuous professional development opportunities and self-directed learning efforts.
- Represented the network at public events, promoting brand visibility and fostering goodwill within the community.
- Fostered strong connections within local communities through regular appearances at community functions such as charity events or school visits.Scripted, filmed, and edited engaging daily video segments, ensuring exceptional production quality and audience retention.
- Created, wrote, and managed content for personal channels, showcasing creativity and versatility across various formats.
- Practiced on-camera and backstage daily to enhance delivery, confidence, and performance.
- Developed compelling scripts tailored to the audience, maintaining a consistent and professional tone.
- Represented the channel at events and public appearances, boosting visibility and fostering audience growth.
Social Media Manager
House of Fade
03.2022 - 01.2023
- Managed the end-to-end execution of social media strategies across all platforms, ensuring brand consistency and audience engagement.
- Designed and posted daily multimedia content, including high-performing Reels and Stories.
- Collaborated closely with the marketing team to align campaigns with overall business goals and seasonal promotions.
- Monitored analytics to assess performance, optimize posting schedules, and guide future strategies.
- Engaged with followers, responding to comments and inquiries to foster community growth and customer satisfaction.
Education
Bachelor of Arts - Radio And Television
Lebanese International University
Saida, Al Janub - Lebanon 04.2001 -
Skills
Social media marketing
Digital marketing
Customer acquisition
Social media platforms
Marketing campaign development
Customer relationship management (CRM)
Public and media relations
Timeline
Marketing Manager
Swissulife Media
07.2024 - 01.2025
Real Estate Agent
Arada Properties
03.2024 - 06.2024
Real Estate Agent
A.H. Properties
12.2023 - 02.2024
TV Presenter
Future Vision L.L.C
02.2023 - 10.2023
Social Media Manager
House of Fade
03.2022 - 01.2023
Bachelor of Arts - Radio And Television
Lebanese International University
04.2001 -
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