Summary
Overview
Work history
Education
Skills
Languages
Affiliations
References
Timeline
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Ghaith Albasha

Ghaith Albasha

Dubai,UAE

Summary

Dynamic and results-driven Pharmaceutical Sales Professional with over 7 years of experience in specialty and primary care markets. Proven track record of exceeding sales targets, market expansion, and strategic engagement with healthcare providers. Adept at launching new products, leveraging digital tools for effective communication, and developing strong relationships with key stakeholders.

Overview

7
7
years of professional experience
19
19
years of post-secondary education

Work history

Product Specialist

AbbVie Biopharmaceutical
Dubai & Abu Dhabi, UAE
10.2021 - Current
  • Successfully exceeded annual sales targets by developing data-driven market strategies and fostering strong relationships with healthcare professionals.
  • Contributed in assisting the compliance department to review the MAP meetings process and documentations.
  • Led 60+ roundtable discussions annually (62 in 2022, 73 in 2023, and 43 in 2024), engaging key opinion leaders and driving product advocacy.
  • Conducted 10+ sales calls daily, maintaining a 100% Call Rate (CR) and 87% Universal Reach (UR), ranking among the highest in the team.
  • Designed and executed strategic sales plans targeting both primary care physicians and specialists, resulting in increased prescription uptake.
  • Utilized Veeva CRM and Salesforce to analyze sales performance, customer engagement, and market trends, optimizing sales outreach.
  • Developed and delivered impactful product presentations, translating complex medical information into actionable insights for HCPs.
  • Established strong collaborations with internal cross-functional teams, aligning sales strategies with marketing and medical teams for optimal results.
  • Spearheaded digital engagement initiatives, including virtual detailing and online HCP education sessions, to enhance outreach and brand awareness.

Professional Medical Representative

LEO Pharma
Dubai
07.2018 - 09.2021
  • Achieved 166% of sales targets in the first year by identifying market gaps and enhancing product awareness among dermatologists.
  • Expanded market share by registering two key products (Fucidin-H & Fito) in the tender formulary, increasing contract value by 22%.
  • Developed and implemented educational programs for healthcare professionals, driving increased understanding and adoption of dermatological treatments.
  • Collaborated with marketing teams to launch targeted campaigns, including large-scale awareness events such as Psoriasis Day, contributing to record-breaking engagement.
  • Proficient in leveraging digital tools and CRM platforms for tracking performance and refining sales strategies.

Medical Representative

Colgate-Palmolive
Abu Dhabi, United Arab Emirates
03.2018 - 06.2018
  • Managed sales operations and account growth in the pharmaceutical division, ensuring optimal market penetration.
  • Conducted competitor analysis and market research to refine sales strategy and maintain a competitive edge.
  • Developed relationships with key healthcare professionals, ensuring consistent product demand and customer satisfaction.

Education

Master of Business Administration - Business Administration & Management

Cardiff Metropolitan University
Cardiff, Wales
04.2001 -

Diploma of Higher Education - Strategic Management and Leadership

Pearson institute
Dubai
03.2020

Bachelor of Science - Pharmacy

University of Sharjah
Sharjah
09.2017

Skills

  • Change management
  • Data analysis
  • Project Management
  • Analysis & Evaluation
  • Budgeting /Financial Planning
  • Team Leadership & Development
  • Client Relationships
  • Product presentations
  • Marketing

Languages

Arabic
Native language
English
Fluent
Arabic
Native

Affiliations

  • Skilled Horseback Rider, raising three horses ( two stallions and one mare)
  • Licensed Skydiver, Holding (C License) with total of 106 Jumps.

References

References available upon request.

Timeline

Product Specialist

AbbVie Biopharmaceutical
10.2021 - Current

Professional Medical Representative

LEO Pharma
07.2018 - 09.2021

Medical Representative

Colgate-Palmolive
03.2018 - 06.2018

Master of Business Administration - Business Administration & Management

Cardiff Metropolitan University
04.2001 -

Diploma of Higher Education - Strategic Management and Leadership

Pearson institute

Bachelor of Science - Pharmacy

University of Sharjah
Ghaith Albasha