Liezl Jansen van Rensburg

• Lead and deliver the annual brand plan
• Recommend investment and budget choices and manage brand budget
• Deeply understand consumer behaviours, customers, competitors, influencers, markets & anticipate trends and recommend competitive response plans
• Planned, implemented and tracked sales and marketing strategies to promote brand products.
• Ensure on-time and relevant brand (incl Innovation) elements to win in the marketplace
• Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
• Lead consistency of in-market execution of brand iconic assets (artwork, e-content, TV copy, POSM, etc.) across all touchpoints
• Incorporated product changes into marketing messages to drive customer engagement and maximize profits.
• Developed innovative marketing campaigns based on key objectives.
• Developed and implemented favorable pricing structures balancing firm objectives against customer targets.

• Built and strengthened relationships across functional leadership areas to keep revenue development and operational plans interconnected and effective.
• Introduced new methods, practices and systems to reduce turnaround time.
• Established and maintained productive staff relationships to Improve workplace morale, increase productivity and enhance personal growth.
• Applied excellent problem-solving, process development and strategic implementation skills to lead and support all areas of operations.
• Drove team engagement to achieve company targets.
• Evaluated suppliers to maintain cost controls and improve operations.
• Oversaw projects to help goals, tasks and milestones align with organizational strategy.
• Negotiated supplier discounts to improve bottom line.
• Strategically coordinated operations according to objectives and capabilities, effectively allocating resources to meet demands

• Developed and initiated projects, managed costs and monitored performance.
• Maintained relationships with vendors to lower costs and diversify capabilities.
• Managed projects from conceptualizing, securing the business with clients to executing projects.
• Met project deadlines without sacrificing quality
• Identified plans and resources required to meet project goals and objectives.

• Tracked all jobs coming into production from start to delivery, to ensure timeous delivery
• Liaise with the Production Manager to ensure stock availability for all projects and ensure that stock levels are replenished
• Keep track of stock levels, replenish and negotiate costs with vendors
• Manage and ensure that all staff follow a systematic approach to ensure that all projects are delivered timeous and at the right quality
• Reconcile invoicing to orders on a monthly basis
• Ensure, with conjunction with the Manufacturing Manager, that stock levels of regular stock are constantly maintained
• Finding and implementing new methods to increase production productivity

• Created project roadmaps for projects, defining specific milestones and timelines to encourage timely project completion.
• Analyzed project costs to confirm positive return on investment (ROI) for new proposals.
• Managed full-cycle project development execution, maintaining strict quality control parameters throughout.
• Coordinated with finance department to deliver timely billing for milestone events during project development.

• Responsible for general office administration
• Petty cash, staff loans
• Creditors and Debtors
• Switchboard
• Receptionist
• Orders
• Filing
• General assistant

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