Lise Jung Brogaard Falkenberg

ECCO Europe AG is the European subsidiary of ECCO A/S which is an international, family-owned shoe company founded and based in Denmark.

ECCO A/S has its own tanneries, shoe factories, retail stores and online platform. At the same time ECCO is well known for supplying leather to leading premium brands such as LVMH, Apple, Alexander Wang & Michael Kors.

ECCO employs more than 21.000 people worldwide with products sold in 99 countries and has 2.200 Own & Operated stores. Annual revenue 2020: EUR 1,092M

Roles:

Retail & Sales Director, Direct To Consumer Director

Responsibilities:

• Member of the Board in ECCO Europe’s subsidiaries
• Member of the Management in ECCO Europe AG
• General Managers, Training & Business Development departments
• +2.500 employees in total
• +350 stores
• + 25 Own & Operated Retail countries
• + 30 WHS countries
• P&L responsibility of Own & Operated Stores in Europe incl. OMNI
• P&L responsibility of WHS business in Europe
• Leading the organizations in the countries, General Managers and franchise partners
• Commercial Go To Market Strategy & Roll Out Plan
• Business plans for key countries
• Growing Key Performance Indicators
• Ways Of Working & improving processes
• Cost control & mitigation of Risk & Opportunities
• Optimization of ECCO's Store portfolio
• Training Strategy

Key achievements:

• Leading the transformation of Omni Channel Strategy in Europe & execution
• L4L growth YoY during Covid pandemic due to a significant increase online & OMNI Channel and local promo’s in stores
• Instrumental in merging 2 legal entities & organizations, build up new regional organizations in our 5 new regions in Europe & create a new company culture within Europe
• New store openings & optimization of store portfolio to secure further growth and profitability
• Significant cost savings
• 20 % improvement of Profit Before Tax result
• Implementation of the circular way Waste project (4 Rs how to reduce, reuse, replace, recycle)

BESTSELLER A/S is an international, family owned fashion company founded and based in Denmark. With a range of more than 20 individual fashion brands, BESTSELLER provides fashion clothing and accessories for women, men, teenagers and children.

JACK & JONES, JACQUELINE DE YOUNG, ONLY, PIECES, VERO MODA, VILA & SELECTED are some of the well known brands.

BESTSELLER employs about 17.000 people worldwide. BESTSELLER brands and products are available online, in 2.600 Own & Operated stores and represented in 15.000 multi brand and department stores excl. China.

Annual revenue 2020: EUR 3,548M

Roles:

Retail Director for VERO MODA

Responsibilities:

• Member of the Management in VERO MODA
• 1,035 employees in total (60 employees at HQ)
• 930 stores in total on a global scale (excl. Asia)
• 5 Key countries: Germany, Netherlands, Denmark, Sweden, Norway
• P&L responsibility for VERO MODA's Own Stores incl. India
• Leading the organization in HQ in Denmark
• Recruitment both in HQ in Denmark and in the countries
• Expansion- & Refit Strategy
• Responsible for Country- & Area Managers and Franchise Partners
• International Buying & Campaign Strategy for Own Stores and franchise partners
• Merchandising and Marketing Tool Box
• Store Concept Development

Key achievements:

• Increase revenue by 10 % and at the same time growing E-Commerce 3 digits
• Expansion in India, Middle East, Canada and Western Europe
• Establish Own & Operated organization in VERO MODA
• New store openings & optimization of store portfolio to secure further growth and profitability
• Develop & launch of a new Store concept

BESTSELLER RETAIL EUROPE A/S is a subsidiary of BESTSELLER A/S operating +500 retail stores in Europe and is the most profitable subsidiary in Bestseller excl. China.

Roles:

Managing Director for ONLY Stores, Managing Retail Responsible for Bestseller Europe A/S, Country Manager for Bestseller Retail Norway, Retail Buyer.

Responsibilities:

• Member of the Management in BESTSELLER RETAIL EUROPE
• 2.000 employees in total
• 500 stores in total in Europe
• Key countries: Germany, Netherlands, Denmark, Norway
• P&L responsibility for ONLY Stores in Europe
• Leading the organization in HQ in Denmark, Country- & Area Managers
• Brand & Store Concept
• Expansion- & Refit Strategy
• Buying & Campaign Strategy for Own Stores
• Marketing Tool Box

Key achievements:

• Increase revenue by 10-15 % YoY
• At least one new ONLY Store opening per week in core countries in Europe
• Create efficient organizations in markets and HQ to support the retail operations
• New ONLY Stores Concept
• New ONLY Beliefs - Company Culture & Values

Responsibilities:

Organized and coordinated conferences and meetings, supported the CEO with mails, admin and HR related tasks, prepared presentations.

Responsibilities:

Live Sport TV-production for the Danish National Channel TV2

2 years education in administration and TV production