Maharshi Shah

• Grew organic traffic from 7K to 16K in first 3 months by optimizing blog content for high volume keywords
• Reduced bounce rate from 70% to 35% by improving page loading speed and optimizing landing pages for CTA elements
• Managed and optimized Responsive Search Google Ad campaigns, resulting in a 30% increase in leads
• Developed a comprehensive content strategy utilizing keyword clusters for a product-based project, resulting in the publication of over 100 optimized pages to significantly boost online visibility and organic search rankings.
• Crafted a targeted social media strategy focused on showcasing the services provided, leading to a significant increase of 60% in lead generation.

Key Achievements:

• Achieved more than 300% increase in leads from 8 to 35 within the first 4 months by optimizing conversion pages

• Optimized app metadata to drive significant increases in app installations by conducting thorough keyword research and strategically implementing high-volume keywords, resulting in a substantial boost in user acquisition metrics
• Collaborated with design and developer teams to design website architecture and publish product pages, strategically boosting organic traffic through effective SEO implementation
• Implemented Ghost CMS to manage and publish over 50 blogs in the first 3 months to boost organic traffic and improve visibility

Key Achievement:

• Drove over 5,000 app installations within 6 months through strategic ASO initiatives and optimized product page publications, showcasing a strong ability to drive user acquisition and app visibility.

• Planned and executed a successful content strategy by coordinating with content writers to produce over 500 blogs, implementing best SEO practices. This effort resulted in a remarkable increase in traffic, growing from 350 visits per day to 12,000 in just 8 months
• Executed impactful email marketing campaigns in collaboration with designers, targeting a customer database of over 10,000 subscribers and achieving a commendable open rate of 15%, showcasing effective communication strategies and audience engagement skills
• Collaborated with developers to successfully implement a headless CMS - Strapi, empowering non-technical team members to efficiently manage and update website content. This streamlined content management process led to a reduction in time spent on content updates and enabled quick, real-time changes, enhancing user experience and SEO performance
• Utilized advanced SEO tools such as Ahrefs, SEMrush, Moz, and Screaming Frog to conduct comprehensive website audits, identify technical errors, perform competitor analysis, and implement data-driven optimizations. These efforts resulted in measurable improvements in search visibility, organic traffic, and overall SEO performance

Key Achievement:

• Drove significant organic traffic with over 15,000 users and generated over 8 million impressions within the initial 12 months by leveraging best SEO practices and publishing more than 700 optimized pages, demonstrating a strong ability to drive organic growth and maximize online visibility