MALIK ZAHEER ABBAS
Dubai,UAE
Summary
To become part of a dynamic team, where I can learn and utilize my 16 years of experience and leadership skills in developing the sales and merchandising strategies, as well as for adding value to the organization taking challenges and helping business partners towards achieving organizational objectives.
Overview
19
19
years of professional experience
2003
2003
years of post-secondary education
1
1
Certification
Work history
Regional Merchandising Manager
Almarai Emirates Company
Dubai, UAE
01.2021 - 03.2025
- Currently managing merchandising operations in 7 depots across UAE
- Supporting Sales to Achieving the Budget, Inventory management, Sales forecasting, Vendor and Supplier negotiations, Category Management, Market Trend Analysis and finding as well as Pricing Strategy which directly impacting in sales increment.
- Managing key account outlets promotion execution as per plan.
- Effective adherence the Almarai standard planograms across the UAE Region (7 Emirates)
- Ensure point of sales is used effectively to support sales
- Monitor the Merchandising Supervisors to organize the merchandising Call Plan
- Identifying the training needs of his subordinates and developing his staff by providing proper training lead to promoting suitable candidates to lead and supervisory positions
- Adhere to the health and Safety and depot information security to legalize the quality system
- Achieve planned testing session to implement as per the marketing alert in region
Regional Merchandising Supervisor
Almarai Company
Khamis, KSA
01.2016 - 01.2021
- Managing 12 depots directly & indirectly merchandising operation
- Managing key account outlets in the South region and monitoring for promotion execution
- Achieve Almarai standard planograms in the region (12 depots)
- Ensure point of sales is used effectively to support sales
- Achieve planned testing session to implement as per the marketing alert in region
- Ensure merchandising teams are removing producers as per the date code policy and ensuring the fridge temperature is maintained as per the CCM
- Monitoring the merchandising supervisors to organize the merchandising call plan
- Identifying training needs of subordinates and develops the staff by providing the proper training to promote Lead and supervisor position
- Ensuring that LTA space to secure in merchandising outlets within region
Sales Supervisor
Almarai Company
Najran, KSA
07.2012 - 02.2016
- Managing key account outlets in my assigned area
- To solve market issues and Debt collection
- Achieving the budgeted target
- Staff Training
- Provide the best services to our customers
- Finding opportunities for increasing sales
- Delivering Almarai products to the last consumer at my best with the support of my colleagues
Territory Sales Executive
IFFCO Pakistan (Pvt.) Ltd
06.2010 - 07.2012
- Company Overview: FMCG
- Manage primary & secondary sales of my assigned territories
- To manage and monitor team of my Sales Representatives
- To Manage and monitor 2 individual distributors
- Team Management
- Credit Control Management
- FMCG
Sales Officer
HAMZA Vegetable Oil Mill
Karachi, Pakistan
01.2006 - 05.2010
- Company Overview: FMCG
- FMCG
Education
Bachelors - commerce
University of Karachi
Skills
- ASRM / POQ adherence
- Liaise with trade marketing
- In-store promotions
- Sampling activities
- Edge Me Implementation
- Green House implementation
- Shelfr Implementation
- Effective Communication
- System Knowledge (SARAS, DTMS)
- Communication and Interpersonal Skills
- Leadership and Team Management
- Problem-Solving and Critical Thinking
- Time Management and Prioritization
- Customer Focus and Empathy
- Creativity and Innovation
- Emotional Intelligence
Accomplishments
- Edge Me Implementation (Regional Champion) for South region.
- Green House implementation (Regional Champion) for South region.
- Green House implementation (Regional Champion) UAE.
- Shelfr Implementation (Regional Champion) UAE.
Additional Information
I confirm that the information stated in this application form is true and accurate. I am aware that this information being found incorrect prior to employment, my application is liable to be rejected and if so found while in employment, I am liable to summarily dismiss.
Languages
English
Fluent
Arabic
Fluent
Affiliations
- Fishing
- Newspaper Reading
- Community events
- Traveling
Certification
· Supervisor Development Program
· Negotiation Skills.
· Interpersonal communication skills.
· Business Telephone Etiquette.
Timeline
Regional Merchandising Manager
Almarai Emirates Company
01.2021 - 03.2025
Regional Merchandising Supervisor
Almarai Company
01.2016 - 01.2021
Sales Supervisor
Almarai Company
07.2012 - 02.2016
Territory Sales Executive
IFFCO Pakistan (Pvt.) Ltd
06.2010 - 07.2012
Sales Officer
HAMZA Vegetable Oil Mill
01.2006 - 05.2010
Bachelors - commerce
University of Karachi
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