Moazam Waqar Ghuman
Brand And Performance Digital Marketing Specialist
Dubai
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
3
3
years of professional experience
5
5
years of post-secondary education
Work History
Digital Marketing Specialist
QOO Global DMCC
Dubai
03.2022 - 12.2022
- Achieved more than 100,000+ real and engaging followers for multiple clients in different platforms including 8x.com.
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Running campaigns with retargeting audience for multiple regions in different platforms at a cost of $0.01 Per CPM.
- Generated more then 50,000+ Leads with Facebook Ads, TikTok Ads, and Google Ads.
- Created brand awareness with a reach of more than 20 Million through Organic and Inorganic methods.
- Masterminded highly successful digital strategies for various platforms to attract customer engagement.
Digital Marketing Analyst
Kabir Corporation
02.2021 - 12.2021
- Initiated market research studies and analyzed findings.
- Led projects to redesign web pages, diversify strategies and revitalize social media presence.
- Managing Ad campaigns with Google AdWords.
- Managing Ad campaigns with Facebook, Instagram, Tiktok and Snapchat.
- Monitored online trends, conversations and innovations to optimize strategies.
- Measured and evaluated brand digital performance to present weekly findings to management.
Digital Marketing Executive
CyberXify Private Limited
01.2020 - 01.2021
- Managing daily administrative tasks provided by the Digital Marketing Manager.
- Supporting the Marketing Manager and Marketing team with project organization.
- Conducting market research and analyzing marketing surveys.
- Updating databases, spreadsheets and inventory lists.
- Composing and posting content on company's social media platforms and websites.
- Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
- Brainstormed content marketing strategies based around company's business goals, existing content and chosen key performance indicators.
Education
Bachelor of Software Engineering -
COMSATS University
Islamabad, Pakistan 09.2015 - 03.2020
Skills
Marketing strategies
Brand strategy
Project management
Campaign execution
Keyword optimization
Strategic planning
Timeline
Digital Marketing Specialist
QOO Global DMCC
03.2022 - 12.2022
Digital Marketing Analyst
Kabir Corporation
02.2021 - 12.2021
Digital Marketing Executive
CyberXify Private Limited
01.2020 - 01.2021
Bachelor of Software Engineering -
COMSATS University
09.2015 - 03.2020