Dynamic Sales and Customer Service professional with over 15 years of experience in driving sales growth, fostering client relationships, and leading public relations initiatives. Adept at leveraging interpersonal and technical skills to resolve customer issues, optimize sales strategies, and build brand reputation. Proven track record of achieving and exceeding targets across diverse industries, including technology, construction, and hospitality
Work History
Sales & PUBLIC RELATIONS MANAGER
Sahar Hamid Bin Afein Al Shamri Foundation Mattresses
Remote , KSA
01.2022 - 11.2024
Managed over 40 customer calls per day
Increased sales by 21%
Managed remote public relations responsibilities including overseeing social media strategies and online communications, monitoring brand mentions, and ensuring engagement aligns with brand values
Supervised content creation and approval for promotional materials, ensuring accuracy and alignment with organizational goals
Led brand and reputation management efforts to maintain consistency in messaging and public image
Conducted remote sales activities such as prospecting, lead generation, virtual customer engagement, product demonstrations, negotiation, and CRM management
Championed creative use of resources and collaboration.
Sales
Dream (SMARTPHONES AND COMPUTERS)
Alexandria, Egypt
02.2021 - 12.2022
Increased smartphone sales by 60% through effective customer needs assessment, personalized recommendations, and excellent follow-up
Built strong client relationships by providing detailed product information and ensuring customer satisfaction
Utilized feedback to optimize sales strategies and improve product presentation
Sales & PR SPECIALIST
Ayad Ayad Contracting & Modern Construction Co.
Damnhour, Egypt
01.2011 - 12.2020
Managed over 50 customer calls per day
Increased sales by 10%
PR Specialist RESPONSIBILITIES :
Media Relations Writing press releases, news articles, and other media materials
Building and maintaining relationships with journalists, editors, and media outlets
Organizing press conferences, interviews, and media events
Monitoring and analyzing media coverage
Strategic Communication Developing and implementing PR strategies aligned with organizational goals
Crafting key messages to communicate the organization's vision, values, and goals
Managing communication during crises or sensitive situations
Content Creation Creating content for newsletters, brochures, and websites
Writing speeches and talking points for executives
Managing social media accounts and creating engaging posts
Community outreach programs
Ensuring events align with organization's branding and messaging
Brand Management Ensuring consistency in organization's messaging and image
Monitoring public perception and implementing strategies to enhance th brand's reputation
Liaison between the organization and the public or key partners
Research and Analysis Monitoring public opinion and industry trends
Conducting research to evaluate the effectiveness of PR campaigns
Analyzing competitors' PR strategies
Crisis Management Managing communication during crises to minimize reputational damage
Preparing crisis communication plans in advance
Reporting and Documentation Preparing reports on PR activities and their outcomes
Documenting campaign strategies, goals, and results for future reference
Budget Management Managing budgets for PR campaigns and events
Ensuring cost-effective use of resources
SALES RESPONSIBILITIES: Customer Engagement Initiating contact with potential customers via calls, emails, or face-to-face meetings
Building relationship
HEAD RECEPTION
Hyatt Regency Taba Heights
Taba, Egypt
03.2008 - 11.2010
Team Management: Supervising and mentoring reception staff
Scheduling shifts and managing attendance
Providing training and performance evaluations
Guest/Client Interaction: Welcoming and assisting guests, clients, or customers
Resolving complaints or escalating them to the appropriate department
Ensuring excellent customer service is provided at all times
Administrative Duties: Overseeing booking systems, check-ins, and check-outs (in hospitality settings)
Managing emails, phone calls, and correspondence
Maintaining the reception area's cleanliness and organization
Coordination with Other Departments: Acting as a communication link between the reception and other departments
Ensuring guest or client requests are relayed and fulfilled promptly
Security and Protocols: Monitoring visitor access and maintaining security protocols
Keeping accurate records of visitors, deliveries, and outgoing correspondence
Handling Emergencies: Managing situations
Overview
17
17
years of professional experience
2
2
years of post-secondary education
Education
Business Administration -
Oxford Alexandria Institute
Alexandria
01.2006 - 06.2008
Skills
Sales Expertise
Customer engagement
Upselling
Cross-selling
Microsoft Office Suite
Windows
Mac OS
IOS
Android
Linux
Adobe Photoshop
Cultural adaptability
Marketing Proficiency
Social media strategy
Content creation
Media relations
Creative
Customer service excellence
Languages
Arabic
Native
English
Upper intermediate
B2
Timeline
Sales & PUBLIC RELATIONS MANAGER
Sahar Hamid Bin Afein Al Shamri Foundation Mattresses
01.2022 - 11.2024
Sales
Dream (SMARTPHONES AND COMPUTERS)
02.2021 - 12.2022
Sales & PR SPECIALIST
Ayad Ayad Contracting & Modern Construction Co.
01.2011 - 12.2020
HEAD RECEPTION
Hyatt Regency Taba Heights
03.2008 - 11.2010
Business Administration -
Oxford Alexandria Institute
01.2006 - 06.2008
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