Summary
Overview
Work History
Education
Skills
Timeline
AccountManager
Mohamed ALFarsi

Mohamed ALFarsi

AbuDhabi

Summary

Dynamic Sales Management and Public Relation Professional with over ears of success generating and executing innovative ideas to continually expand market shares for leading companies in UAE from BANKING and different companies. Proactive;consistently identifying areas for improvement and re­ aligning strategies and operations to meet organization goals. Recognized as a top performer consistently achieving annual sales / financial goals.

• A proven performer who moves from vision and strategy toimplementation and follow-through. Sales background includes selling to corporate accounts and interacting with top-level decision-makers. Sought by corporate management on numerous occasions to increase product penetration in previously untapped markets. Ability to influence, motivate and lead people - staff, prospects, customers - through effectivecommunication and personal interaction skills.

• Qualified to present, negotiate and secure contracts with large revenue producing Key Accounts. Proven ability to increase market share, outperform competition, and increase profits. Looking for new career challenges where a top producing sales professional willimmediately

Overview

25
25
years of professional experience

Work History

Key Account Sales Manager Goverment

Etihad Airways
02.2013 - 07.2016
  • Prospected new business leads through in-person presentations and cold calling.
  • Managed high-profile territories, generating $ 100 M in new business and increasing existing account sales.
  • Improved account management by predicting potential competitive threats and outlining proactive solutions.
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Built and maintained strong client relationships to drive business growth.
  • Supported sales and reporting for large and medium-sized accounts.
  • Developed thorough understanding of key clients' needs and requirements to prepare customized solutions.
  • Analyzed sales and customer data to identify trends and opportunities for increased profitability.

Solutions Sales Manage

Dynamic Security Member Of ATLAS Telecommunication
11.2010 - 04.2011

• Handling all the companies in All UAE - government & Semi government

& Private.

• Analysis the market strength to emphasis the management vision.

• Advise to save cost for all kind of solutions.

• Handling all products in the company for saving energy, IT solutions and security products (CCTV, Access control).

• Handling project control room.

• Controlling and monitoring all projects locations.

• Managing all operators and training.

• Making all kind of reports.

• Arrange the operator timing and attendance.

Director of Sales and Marketing

Tuscany Properties
01.2009 - 10.2010
  • Managed sales promotions and marketing strategies on major social media sites.
  • Analyzed sales and marketing data for improved strategies.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Evaluated and monitored promotional activities to confirm adequate return on promotional funds.
  • Evaluated market data to develop and create business strategies and marketing plans.
  • Identified weaknesses in existing marketing campaigns to develop pragmatic solutions within budgetary constraints.
  • Suggested innovative ideas to increase sales and improve customer experience.
  • Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Built relationships with customers and community to establish long-term business growth.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.

Sales & Marketing Manager

National Bank Of Abu Dhabi
05.2007 - 01.2009
  • Managed sales promotions and marketing strategies on major social media sites.
  • Analyzed sales and marketing data for improved strategies.

• Handling 6 products Escan, Pil, C.C, Motor, Bank assurance, and Deposit.

• Ensures team consistently achieved revenue target as set and agreed with the Management

• Relation between the bank & the companies in term of all the retail facilities such as Car Loan, Personal Loan, Credit cards, Deposit, Escan loan.

• Analysis the market strength to emphasis the management vision

• Research and analyses dealers, suppliers, clients, advertising agencies

  • Produced strong revenue numbers and continued promotional success with continued coaching of sales and marketing teams.
  • Implemented, executed and strategically expanded business channel partnerships and program initiatives.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Directed sales support staff in administrative tasks to help sales reps close deals.

Head of Institutional Sales

Emirates Bank
10.2005 - 04.2007

• Handling all the companies in AUH & Al Ain - government & Semi government.

• Analysis the market strength to emphasis the management vision.

• Relation between the bank & the companies in term of all the retail facilities such as Car Loan, Personal Loan, Credit cards.

• Identify new product line, new geographies; achieve top and bottom line of the business.

• Research and analyses dealers, suppliers, clients, advertising agencies.

• Conduct regular market research and keep close eye on competitor activity.

• Perform review and analysis of credit information to determine risk involved in lending money to individual customers

• Responsible for reviewing, analysis, and approval of Credit Proposals (Loans) for Retail customers individuals related to the Personal Loans made by subordinates.

• Conduct independent review of individual borrowers. Evaluate individual customer's financial status such as liquidity, profitability,credit history and cash with other banks before approval / recommending for approval.

• Main focus of

responsibility is to review and authorize security and collateral documentation. Interact and coordinate with legal counsels, evaluators and special corporate agencies for ensuring legally enforceable documentation.

• Perform checking & control of various sanctioned limits/ loan granted. Review delinquent account records to determine which customers are overdue for loan payments including release of documents on full payment settlement.

• Ensures team consistently achieved revenue target as set and agreed with the Management

• Monitor implementation of approved audit recommendations to ensure compliance with government regulations.

• Disseminate policy to subordinate staff. Give work directions, resolve problems, prepare schedules and set deadlines to ensure timely completion of work.

• Liaise with Credit Department / Sales Department.

• Conduct annual performance reviews of subordinates.

• Planned, developed and implemented customer service management strategies aimed at enhancing image of the Bank and overall financial performance.

• Updated and document work procedures. Solicited recommendations fromemployees on ways to improve efficiency.

• Conduct annual performance reviews of subordinates.

Snr Operator (Control Room) AUH Zirku Island -

Zadco -ADNOC Group
03.1999 - 10.2005

2005)

• • To perform commissioning, start-up and normal operation following technical procedures.

• Transfer, Storage and Export [Loading Arms for ships and trucks] Facilities.

• To perform functioning tests for equipment.

• Normal operation of plant equipments.

• To carry out OJT training for local personnel according to contractual requirements.

• To prepare the reports and all necessary documentation about start-up anddaily operational activities.

• Supervise all parameters and take actions to correct them in order to keep the units steady.

• Monitored and supervised chemicals and utilities consumption.

• Responsible for the performance of the on shift personnel.

• Responsible with all operational activities within the plant, starting from pre-commissioning until normal operation.

Regional Sales Manager

Etihad Airways
02.2016 - 12.2016
  • Finalized sales contracts with high-value customers.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Managed team of 8 regional sales representatives and consistently achieved high sales targets.
  • Executed successful promotional events and trade shows.
  • Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Executed successful marketing campaigns to generate new business and expand customer base.
  • Developed and maintained positive relationships with clients in assigned sales territories.
  • Effectively recruited and hired highly talented individuals bringing exceptional skills and expertise to sales team.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Developed and managed budgets to confirm proper use of resources and maximize profitability.

Dupty General Manager

Hala Travel Management
01.2017 - 06.2017
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Managed budget implementations, employee evaluations, and contract details.
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Introduced new methods, practices, and systems to reduce turnaround time.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Formulated policies and procedures to streamline operations.
  • Analyzed market trends and competitor activities to create competitive advantages.
  • Developed and implemented strategies to increase sales and profitability.
  • Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
  • Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
  • Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
  • Collaborated with cross-functional teams to develop innovative solutions.

General Manager

Etihad Airways
07.2017 - 12.2023
  • Managed budget implementations, employee evaluations, and contract details.
  • Introduced new methods, practices, and systems to reduce turnaround time.
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
  • Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
  • Analyzed market trends and competitor activities to create competitive advantages.
  • Developed and implemented strategies to increase sales and profitability.
  • Formulated policies and procedures to streamline operations.
  • Collaborated with cross-functional teams to develop innovative solutions.
  • Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
  • Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.
  • Implemented innovative programs to increase employee loyalty and reduce turnover.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.

Education

High School Diploma -

ADNOC Technical Institute
AUH
01.1999

Skills

► Strategic and tactical Sales Planning

► Market Research & Analysis

► Promotional Campaign Management

► Key Account Management

► Presentations that close sales

► Proactive Sales Planning

►Business Strategy Development and Implementation

► New Market Identification / Penetration

► Budgeting & Sales Forecasting

► Cross-Cultural Work Environments Cross

► New Product Launches

► Training & Staff Development

► Persuasive Communications/ Negotiations

  • Performance improvement
  • Budgeting
  • Effective leader
  • Operations management
  • Project Management
  • Relationship building
  • Recruitment
  • Business Development

Timeline

General Manager

Etihad Airways
07.2017 - 12.2023

Dupty General Manager

Hala Travel Management
01.2017 - 06.2017

Regional Sales Manager

Etihad Airways
02.2016 - 12.2016

Key Account Sales Manager Goverment

Etihad Airways
02.2013 - 07.2016

Solutions Sales Manage

Dynamic Security Member Of ATLAS Telecommunication
11.2010 - 04.2011

Director of Sales and Marketing

Tuscany Properties
01.2009 - 10.2010

Sales & Marketing Manager

National Bank Of Abu Dhabi
05.2007 - 01.2009

Head of Institutional Sales

Emirates Bank
10.2005 - 04.2007

Snr Operator (Control Room) AUH Zirku Island -

Zadco -ADNOC Group
03.1999 - 10.2005

High School Diploma -

ADNOC Technical Institute
Mohamed ALFarsi