Mohamed Hassan Mohamed

Key Responsibilities

• Analyzed and evaluated current marketing performance to identify strengths and weaknesses of the company.
• Conducted extensive market research to segment and understand customer bases, assessing their needs and determining optimal marketing strategies.
• Developed a comprehensive digital and social media-focused marketing plan aimed at enhancing brand awareness, customer engagement, and lead generation for the sales team.
• Elevated company brand image through the creation of compelling marketing collateral including company profiles, design portfolios, work history portfolios, and brochures.
• Applied various sales techniques effectively to identify new business opportunities through cold calling, email outreach, networking, and engagement with leads generated from social media campaigns and other sources.

Key Achievements

• Implemented customer segmentation and personalized marketing strategies, increasing conversion rates by 15% and boosting lead generation by 30% in the first quarter, this initiative significantly strengthened the sales pipeline, culminating in achieving 2 million Dhs in new business contracts within six months.

Dealership Brand: SUNWARD HEAVY EQUIPMENTS

Key Responsibilities

• Collaborated with the executive team to create and manage dealer risk agreements with the banking sector in order to offer financing services to our customer base.
• Analyzed sales data to set quotas and assess potential areas of growth.
• Develop annual, semi-annual, and quarterly forecasting sales and after-sales reports in collaboration with the leadership team.
• Mentored sales team in applying effective sales techniques and delivering top-notch customer service by establishing objectives to offer team members clear roadmap to help company achieve overall goals.

Key Achievements

• Inked three dealer-risk agreements with various commercial banks totaling $3 Million in size which provided us with an important competitive advantage, a package of appropriate financial services to our customer base that helped easing their financial concerns and accelerating their buying process.

Dealership Brands: HIDROMEK - XGMA - AKSA GENERATORS

Key Responsibilities

• Developed sales strategy based on research of consumer buying trends and market conditions.
• Developed effective sales and marketing campaigns resulting in a 20% expansion in our customer base.
• Strategically managed five of our company largest accounts.
• Maintained routine communication with clients to assess overall satisfaction, resolve complaints, promote loyalty, and enhance operations.

Key Achievements

• Achieved over $500,000 in sales for every fiscal quarter Exceeding sales target by more than 10%.
• Over a four-month period, closed a $1 million deal with a new acquired customer, who ultimately became one of our top three accounts.

Dealership Brands: HIDROMEK - XGMA - AKSA GENERATORS

Key Responsibilities

• Conducted lead generation techniques and attended networking events to acquire new customers and develop them to potential customers and collaborative partners.
• Collaborated directly with potential customers, presenting decision makers with product information in the appropriate format they need highlighting our competitive advantage, and providing guidance and support through their buying process.
• Established trust by working closely with the after-sales unit to ensure product experience satisfaction leading to an advertising customer behavior to our product.

Key Achievements

• Achieved over $300,000 in sales for every fiscal quarter Exceeding sales target by more than 15%.