Summary
Overview
Work History
Education
Skills
SOCIAL MEDIA PLATFROMS
Timeline
Certifications
Hi, I’m

Mohammad Attiah

E-commerce And Digital Marketing Manager
Dubai,DUBAI
Mohammad Attiah

Summary

As an experienced expert in Digital Marketing and E-Commerce, bring over 5 years of invaluable experience spanning luxury fashion, F&B, and sales industries. Finely tuned proficiency in E-commerce, Omnichannel, CRM, Digital Marketing, loyalty Programs, and worldwide shipping. Track record speaks volumes - achieved a notable 180% surge in online sales and an impressive 200% spike in conversion rates. Under leadership, masterfully orchestrated the launch and management of 5 e- commerce Shopify websites and 5 mobile apps, all accomplished within an astonishing 1-month timeframe. This effort, totaling over 164,000+ product SKU listings, culminated in an extraordinary 1,632% expansion of digital footprint and outreach.

Overview

6
years of professional experience
3
years of post-secondary education

Work History

PARIS GROUP (BALMAIN PARIS, GIANFRANCO FERRE, LOUIS FERAUD, ALESSANDRO DELLA'CQUA, PIERRE CARDIN), Dubai

E-Commerce & Digital Marketing Manager
2022.10 - Current (1 year & 11 months)

Job overview

E-Commerce:

  • Led team of 25 experts, driving strategies across social media and E-Commerce
  • Successfully developed and managed first-ever 5 e-commerce Shopify websites and 5 mobile apps with remarkable 1-month turnaround time for each website and 164,000+ product SKU listings, focusing on SEO and user experience to boost sales
  • These websites were strategically designed and implemented to provide seamless online shopping experiences for customers across multiple regions, resulting in significant expansion of 1,632% for Paris Group's digital footprint

Digital Marketing and Social Media:

  • Negotiated and managed partnerships with logistics giants DHL and Aramex, achieving 15% cost reduction and 20% faster deliveries
  • Also, secured partnerships with payment gateway providers Stripe
  • PayPal, and Paymentwall, resulting in 20% drop in transaction fees and 15% improvement in payment processing
  • Collaborated cross-functionally to optimize logistics, reducing lead times by 10% and lowering inventory carrying costs by 12%
  • Conducted performance evaluations of logistics partners
  • DHL and Aramex, leading to 63% increase in overall satisfaction

Third-Party Liaison:

  • Drove cross-functional collaboration with focus on quality service delivery.
  • Established and maintained relationships with key stakeholders to deliver successful execution of marketing initiatives.
  • Successfully established partnerships with logistics giants DHL and Aramex, achieving 15% reduction in shipping costs and 20% improvement in delivery times
  • Additionally, established partnerships with payment gateway providers Stripe, PayPal, and Paymentwall, resulting in 20% reduction in transaction fees and 15% improvement in payment processing efficiency
  • Collaborating with internal teams, optimized logistics operations, reducing lead times by 10% and lowering inventory carrying costs by 12%
  • Conducted performance evaluations of DHL and Aramex, enhancing service reliability and increasing overall satisfaction by 15% among customers and internal stakeholders.
  • Tracked and capitalized on emerging industry trends to boost campaign performance
  • Increased customer engagement through social media
  • Established and maintained relationships with key stakeholders to deliver successful execution of marketing initiatives
  • Developed and executed A/B testing strategies to optimize campaign performance
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic
  • Developed creative presentations, trend reports, kitted assets, and product data sheets
  • Mentored local personnel on best practices and protocols to maximize productivity

Scandinavia Tech, Dubai

Managing Partner
2021.03 - 2022.10 (1 year & 7 months)

Job overview

  • Crucial role in creating and launching substantial number of websites across various industries over span of 2years, was instrumental in establishing websites, covering diverse sectors like e-commerce, corporate, and informational platforms, prioritized not only visual aesthetics but also functional robustness, emphasizing user experience, SEO optimization, and rapid project delivery, had privilege of managing social media presence for multiple clients during time at agency responsibilities included content development, scheduling, engagement, and performance analysis, oversaw diverse portfolio of 50+ clients, each with unique target audiences and objectives, Tailoring social media strategies to enhance online presence and encourage community engagement was core aspect of role, kept close eye on trends, conducted in-depth metric analysis, and adapted strategies to consistently achieve growth in followers, improved brand visibility, and heightened engagement rates Additionally, excelled in execution and management of digital advertising and marketing campaigns for various clients, successfully orchestrated highly effective advertising initiatives across platforms such as Google Ads, Facebook Ads, Instagram Ads, and others; results were impressive, with increased website traffic, improved conversion rates, and enhanced return on investment
  • Crafted compelling ad content, refined targeting parameters, and closely monitored campaign performance A/B testing was regular practice to fine-tune ad creative and strategies for maximum impact
  • Experience extended to overseeing diverse portfolio of 150+ advertising campaigns, consistently achieving and often surpassing campaign objectives. Established and implemented business procedures and process improvements; Analyzed and presented financial standings and cost effectiveness to other partners and investors.

ASKVIDER (BTC GROUP), Dubai

E-Commerce and Digital Marketing Specialist
2019.01 - 2020.06 (1 year & 5 months)

Job overview

  • Managing and optimizing website and mobile app to ensure seamless experience, developing and executing comprehensive digital marketing strategies tailored to target audiences and specific market segments, overseeing social media management by creating engaging content and responding to customer interactions, crafting and optimizing paid advertising campaigns across platforms like Google
  • Ads and Facebook Ads to maximize ROI, implementing search engine optimization (SEO) strategies to improve website rankings and conducting email marketing campaigns, all while analyzing key metrics and generating reports for data-driven decision-making
  • CRM implementation and management to track customer interactions, content creation aligned with brand voice and marketing goals, competitor analysis, budget allocation and management, and staying current with industry trends and emerging technologies are also integral components of this dynamic role
  • Boost brand visibility, and optimize digital marketing efforts for maximum effectiveness.
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.

Promise Insurance Services (BTC GROUP), Dubai

Business Development Executive
2018.01 - 2020.06 (2 years & 5 months)

Job overview

  • Ac new clients and expanding firm's insurance portfolio to achieve yearly target of 3 million AED in insurance sales, strategic approaches are essential Key tasks include identifying potential clients, assessing their insurance needs, offering tailored recommendations, generating accurate quotes, negotiating terms, and maintaining meticulous documentation
  • Building and nurturing client relationships, along with staying updated on industry trends, are crucial To meet target, focus on targeted prospecting within high-potential client segments, diversify insurance portfolio, leverage networking and referrals, communicate value of insurance effectively, offer customized solutions, and maintain strong follow-up and performance tracking continuous training, collaboration with colleagues, and persistence in face of setbacks are also vital components of success in this role.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit
  • Researched product pricing, ratings and performance and created comparison spreadsheets to evaluate competitors
  • Identified business development challenges and customer concerns for proactive resolution
  • Created cross-functional teams to promote consistent brand messaging, demand-generation programs and sales tools
  • Established and maintained highly effective relationships with clients and industry partners to drive growth
  • Developed new proposals, contracts and procedures to draw in more clients and streamline work operations
  • Translated customer needs into solution requirements using powerful value propositions and negotiation skills
  • Assessed current service needs and calculated product satisfaction levels to make appropriate product and service adjustments
  • Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing
  • Developed and maintained strong working relationships with professionals within assigned territory
  • Developed, maintained and utilized diverse client base
  • Selected correct products based on customer needs, product specifications and applicable regulations
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads
  • Built diverse and consistent sales portfolio
  • Set and achieved company defined sales goals
  • Built relationships with customers and community to promote long term business growth
  • Performed effectively in self-directed work environment, managing day-to-day operations and decisions
  • Recorded accurate and efficient records in customer database
  • Achieved or exceeded company-defined sales quotas
  • Drove store revenue by offering customers accessories and related purchases to complete selections
  • Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor

Education

Canadian University , DUBAI,UAE

Bachelor's degree from Public Relations, Advertising, and Applied Communication
2016.01 - 2019.04 (3 years & 3 months)

Skills

    Marketing Strategies

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SOCIAL MEDIA PLATFROMS

LINKEDIN: https://www.linkedin.com/in/mohammad-attiah-846469101/

INSTAGRAM: https://www.instagram.com/mohdattiah/

FACEBOOK: https://www.facebook.com/mohammad.attia1

WHATSAPP: https://wa.link/4sktyo

TELEGRAM: https://t.me/moeattiah

EMAIL: mohdattiah96@gmail.com

Timeline

E-Commerce & Digital Marketing Manager

PARIS GROUP (BALMAIN PARIS, GIANFRANCO FERRE, LOUIS FERAUD, ALESSANDRO DELLA'CQUA, PIERRE CARDIN)
2022.10 - Current (1 year & 11 months)

Managing Partner

Scandinavia Tech
2021.03 - 2022.10 (1 year & 7 months)

E-Commerce and Digital Marketing Specialist

ASKVIDER (BTC GROUP)
2019.01 - 2020.06 (1 year & 5 months)

Business Development Executive

Promise Insurance Services (BTC GROUP)
2018.01 - 2020.06 (2 years & 5 months)

Canadian University

Bachelor's degree from Public Relations, Advertising, and Applied Communication
2016.01 - 2019.04 (3 years & 3 months)

Certifications

  • Assess for Success: Marketing Analytics and Measurement
  • Google Digital Marketing & E-commerce
  • Advertising with Meta
  • Satisfaction Guaranteed: Develop Customer Loyalty Online
  • Think Outside the Inbox: Email Marketing
  • Attract and Engage Customers with Digital Marketing
  • Foundations of Digital Marketing and E-commerce
  • From Likes to Leads: Interact with Customers Online
  • Make the Sale: Build, Launch, and Manage Ecommerce Stores
  • Marketing Analytics Foundation
Mohammad AttiahE-commerce And Digital Marketing Manager