A seasoned automotive professional experienced in helping organizations transform their sales and operations to achieve enterprise wide business excellence. Areas of professional interest include non-technical training and coaching, presenting & pitching, product, brand, management, sales, and marketing.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Product & Sales Trainer
GP Strategies / BMW Group
10.2022 - Current
Automotive training and development consultant with experience of writing and delivering sales and product knowledge-based training to front line staff, managers and sales teams. Ability to create bespoke training programs for different markets internationally.
Specialist Product knowledge – strong product knowledge of BMW GKL+ and EV technology within the BMW group, VW Group and competition.
Experience in product launches – involved in major product launches, BMW 7 Series, X5, X6, XM, and the 5 series.
Marketing – Participated in product launches events as a product expert to promote, position and support in various events locally like the XM regional launch event.
Audi Showroom Manager
United Motor Trade Company
09.2019 - 06.2022
Supervising all sales and marketing initiatives within the showroom in order to meet the set sales target, secure growth and profitability in compliance with the company's business plan.
Monitoring, evaluating, and continuously revising the showroom's customer experience to ensure a seamless interaction between the organization and its prospective client base; develop and implement strategies useful in improving customer relationship, satisfaction, and brand loyalty.
Planning and overlooking all corporate events related to promotional campaigns and line launches; managing and liaising with respective vendors for setting décor, catering, entertainment, transportation, guests lists and promotional materials.
Working closely with the pre-owned sales team to accurately appraise all trade-ins and coordinate all reconditioning requirements Performing all vehicle registration tasks required.
Performing used vehicle assessments, overlooking the process of restoring the vehicle to its showroom condition.
Non Technical Trainer
United Motor Trade Company
09.2017 - 06.2022
Delivered product launch trainings for all the new vehicles launched in the West Bank with Volkswagen Group for sales consultants, managers, and all related stakeholders.
Develop and maintain a relevant and updated centralized learning repository accessible by all relevant stakeholders. Manage the overall portfolio of learning content to ensure efficient and strategic utilization of assets by dealership staff.
Preparing new sales representatives by conducting orientation to sales process; developing individual coaching plans, as well as providing continuous assistance for new and existing sales representatives
Sales and Marketing Consultant
United Motor Trade Company
09.2014 - 09.2019
Collaborated with business team to coordinate sales and marketing plans.
Achieved sales goals using persuasive selling methods.
Top Sales Performer in 2016.
Followed up on leads with friendly, knowledgeable support to turn interested parties into paying customers.
Represented company at community and business events to gain exposure to potential consumers.
Work with the operations, sales, and legal teams to build new client contracts.
Manage customer expectations regarding functionality and deliverables of all vehicles.
Capture and track business issues and updates from third-party fleet vendors and identify recommendations for improvement Closing challenging deals by applying negotiation and communication skills.
Collaborate with the sales and marketing teams to identify customer expectations and concerns and develop strategies to address them.
Education
Fellowship Program - Startups And Management
Brandeis University
Boston
09.2022
Master of Science - Quality Management
Arab American University
Palestine
04.2022
Bachelor of Arts - Marketing
Arab American University
Palestine
06.2014
Skills
Leadership
Communication Skills
Creativity
Attention to detail
Problem Solving
Empathy
Management
Result Oriented
Certification
Certified BMW Retail Trainer
Brand & Customer Institute Certified Trainer
Certified Audi Sales Advisor
Certified Trainer Skoda-Auto
Certified in E-mobility from Audi
CAPM Certified Associate in project management from PMI