MOHAMMAD RAFI J
DUBAI
Summary
Passionate about driving sales and marketing success, proven leader in the industry with a track record of achieving outstanding results in dealer and consumer sales. Focused on boosting revenue and profits, eager to join a forward-thinking team that values innovation and growth. Driven and results-oriented executive with expertise in optimizing revenue and profit performance for progressive organizations.
Focused Sales Manager committed to motivating others and offering extensive knowledge penetrating new territories and promoting product lines. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Determined individual with background in establishing and nurturing lucrative partnerships.
Overview
13
13
years of professional experience
Work History
SALES HEAD
BANK BY CHOICE - EMIRATES ISLAMIC & MASHREQ BANK
02.2023 - Current
- Built highly productive teams through team building, clear communication and ongoing coaching.
- Facilitated on-going team building and staff development opportunities.
- Collaborated on hiring and training of new employees, professional growth of staff and team building and motivation.
- Passionate about learning and committed to continual improvement.
- Excellent communication skills, both verbal and written.
- Proven ability to learn quickly and adapt to new situations.
BUSINESS HEAD
BYJUS - EDUTECH
11.2021 - 11.2022
- Oversaw a multifaceted role encompassing leadership of the Marketing, Sales, Service, and Academic teams
- Directed the Marketing Team in lead generation, allocating qualified leads to the Sales Team for customer engagement and appointment scheduling, both onsite and at home
- The Service Team managed post-sales operations, while the Academic Team conducted product demos for parent enrollment
- Ensured seamless operations, including cost management and maintenance, for the center's end-to-end responsibilities within the location
REGIONAL SALES MANAGER
SBI CARDS - BANKING
08.2017 - 11.2021
- Led a comprehensive role encompassing team recruitment and management across Chennai and Coimbatore, overseeing 180 branches
- Managed a hierarchy from Area Sales Managers to Business Relationship Managers, ensuring optimal staffing and performance alignment
- Conducted regular branch visits, fostering strong relationships with Branch Managers, DGMs, and Regional Managers to drive business objectives
- Strategically planned and executed incentive programs and campaigns, leveraging MIS and data analytics for informed decision-making and reporting
SALES MANAGER
ICICI LOMBARD - INSURANCE
01.2014 - 08.2017
- Specialized as a Cross-Sell Manager overseeing Personal Loans, Car Loans, Commercial Vehicle Loans, and Two-Wheeler Loans
- Managed teams of two individuals per segment, totaling eight to nine members, strategically placing them in branches and ensuring seamless operations through inter-departmental coordination
- Targets were set based on both value and penetration counts to drive sales objectives effectively
SALES CONSULTANT
CARAT LANE A TANISHQ PARTNERSHIP
05.2012 - 01.2014
- In my early career as a Sales Consultant, I specialized in customer engagement through Live Person software, handling incoming chats to promote and sell diamonds and diamond-added jeweler
- My role focused on understanding customer needs, providing expert advice, and ensuring a personalized shopping experience to drive sales and customer satisfaction
Education
MBA/ PGDM - MARKETING
SAVE ETHA ENGINEERING COLLEGE
01.2012
B.Sc. - COMPUTERS
THE NEW COLLEGE
01.2010
Skills
- Strategic Sales Planning
- Team Management
- Sales Team Development
- Distributor Management
- Customer-Focused Sales
- Strategic Channel Development
- Institutional Market Engagement
- Profit Enhancement
- Client Relationship Management
- CRM and Software Efficiency
Languages
English
Tamil
Telugu
Urdu
Industry Knowledge
I possess comprehensive industry knowledge across various sectors. In e-commerce, I understand online retail trends, customer behavior, platforms, logistics, payment gateways, digital marketing strategies, user experience optimization, and e-commerce analytics. My banking expertise includes knowledge of products, regulatory compliance, risk management, financial analysis, retail banking, corporate banking, investment banking, and wealth management. In insurance, I am familiar with products, underwriting processes, claims management, risk assessment, regulations, industry trends, and Insurrect innovations. Additionally, I have knowledge of Edu-tech platforms, learning management systems, course development, virtual classrooms, educational pedagogy, student engagement strategies, and e-learning trends. Furthermore, I possess understanding in SaaS business models, cloud computing technologies, software development methodologies, subscription-based pricing models, SaaS sales, marketing strategies, customer success management, and software integrations.
Disclaimer
I hereby declare that all the information provided in this resume is true and accurate to the best of my knowledge. I understand that any false statements may disqualify me from consideration for employment. I am confident in my abilities and eager to contribute positively to organization in the desired position.
Timeline
SALES HEAD
BANK BY CHOICE - EMIRATES ISLAMIC & MASHREQ BANK
02.2023 - Current
BUSINESS HEAD
BYJUS - EDUTECH
11.2021 - 11.2022
REGIONAL SALES MANAGER
SBI CARDS - BANKING
08.2017 - 11.2021
SALES MANAGER
ICICI LOMBARD - INSURANCE
01.2014 - 08.2017
SALES CONSULTANT
CARAT LANE A TANISHQ PARTNERSHIP
05.2012 - 01.2014
B.Sc. - COMPUTERS
THE NEW COLLEGE
MBA/ PGDM - MARKETING
SAVE ETHA ENGINEERING COLLEGE
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