Goal-oriented Customer and Distribution Specialist with 16 years of GCC-Africa experience in Wholesale and Retail Channels with Nike||Reebok||Sporting Goods||Omega Watches. Brings ability to quickly learn industry-specific knowledge and develop effective sales strategies. Ready to use and develop problem-solving and customer engagement skills in Sales .
Overview
19
19
years of professional experience
3
3
years of post-secondary education
Work history
Distribution Sales Manager
Reebok || Al Boom Marine
Dubai, UAE
07.2025 - Current
Formulated and executed effective sales strategies to enhance distribution efficiency.
Commercial Distribution -Reebok Footwear-Apparel-Accessories Goods -GCC and Africa)
Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
Collaborated with cross-functional teams to optimize product delivery processes.
Ensure the Company clients received accurate and timely feedback on the status of their orders
Analyzed market trends to identify opportunities for expanding distribution channels.
Managed inventory levels and logistics coordination to streamline supply chain operations.
Created detailed forecasts for accurate budget planning and resource allocation.
Follow up with the Account Managers and Accounting Department to secure payments.
Streamlined distribution processes, minimizing logistical issues and delays.
Optimized inventory control procedures, ensuring timely product delivery.
Supported front-line sales teams with well-coordinated administrative operations.
Operations and Distribution Executive
Nike Sports - Gulf Marketing Group
Dubai
09.2022 - 06.2025
Wholesale Distribution -Nike Footwear-Apparel-Fitness Goods -GCC and Africa)
Adapt in driving client level profitability by providing customer specific services.
Delivered exceptional customer service, resulting in high percentage of repeat business and client referrals.
Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
Implemented CRM system for better customer tracking, leading to improved follow-up processes and higher conversion rates.
Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
Streamlined sales processes to reduce cycle times and improve efficiency.
Know how of Logistical Operations
Effective communicator with excellent relationship building & interpersonal skills, strong analytical, problem solving & organizational abilities.
Managed approximately 20 Seasonal Proformas , emails and faxes per Pre booked Seasonal customer Order Book.
Coordinating the warehouse and customer regarding to their shipment.
Ensure the Company clients received accurate and timely feedback on the status of their orders
Follow up with the Account Managers and Accounting Department to secure payments.
Customer service & Operations Analyst
Nike Sports - Gulf Marketing Group
Dubai
06.2014 - 07.2021
Responsible for the consolidating of the seasonal pre-booking orders from the customers
Identify the style which has been confirmed & cancelled by Nike for customer's information
Managed approximately 20 Seasonal Proformas , emails and faxes per Pre booked Seasonal customer Order Book.
Preparing records for items received to disseminate retail and wholesale stocks
Preparing seasonal Pro Forma invoice for all wholesale customers before the seasons start
Prepare and update Master file with all the data about the product
Sending updated pre-book order summary three times weekly to all wholesale salesman for their tracking reference
Every day checking of all received products from the system to transfer in wholesale location
Follow up for the confirmation to pick and pack the available items of pre booked orders
Informing the customer for the availability of items, for them to confirm the shipment and to process with the payment
Entering sales order and replenishment in the system as per customer or salesman's request
Send the Pro forma invoice to customer for approval
Follow up with the Account Managers and Accounting Department to secure payments
Confirming the orders with delivery details and packing instructions
Preparing invoices and packing list for the customers after the warehouse have done the pick and pack
Assessment of transporters' offers
Taking part in negotiations with Commercial Manager of terms with transporters
Ensure the Company clients received accurate and timely feedback on status of their orders
Sending invoice & packing list with airway bill to the customers
Coordinating the warehouse and customer regarding to their shipment
Provides updated stock list of available items with details(images and size run)
Registering COC (Chamber of Commerce)
One point contact for all key accounts
Senior sales associate
Omega Watches - Rivoli Groups
Dubai
07.2010 - 04.2013
No of Employees Reporting: 10
Brands Handled as such OMEGA, MONT BLANC, LONGINES, RADO, TISSOT and Calvin Klein.
Managed inventory control, cash control, and store opening and closing procedures and completed point of sale opening and closing procedures.
Conducted regular performance reviews for staff members, providing constructive feedback and opportunities for growth.
Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
Advising the consumers on the best product available in the market and about the alternatives, suiting their preferences and budget
Preparation of stock query report, daily sales report, stock transfer reports, ledger update
Preparing repair forms and active customer response
Managing Store Inventory
Customer Service Officer
IBM India
Bangalore
04.2007 - 05.2010
Worked with IBM in billing department under the CRM vertical
Voice resource in Billing, for internal clients like NBSC, CIC, New connections and Ombudsman cases
Addressed customer complaints and mitigated dissatisfaction by employing timely and on-point solutions.
Worked with BIV, Billing in Validation and checking as to why bills have failed to be cleared, manually resolving the exception and billing customer
Managing Meter Data requests
Handling client escalations
Studying the present process map for task and suggest methods to make them simple & more effective
Assisted call-in customers with questions and orders.
Managed approximately 30 incoming calls, emails and faxes per day from customers.
Education
Bachelor of Business Administration - Distinction
Mountain View College
Bengaluru, Karnataka
07.2003 - 02.2006
Some College (No Degree) - Digital Marketing
MANIPAL INSTITUTES DUBAI
Dubai, UAE
03-2019
Skills
Distribution and route planning
Sales analytics interpretation
Supply chain understanding
Product packaging understanding
Customer service
Customizing SAP reports
SAP and S4 HANA customization
SAP SD configuration
Languages
English
Advanced (C1)
Hindi
Native
Kannada
Fluent
Malayalam
Upper intermediate
Urdu
Advanced
Arabic
Upper intermediate
Personal Information
Accomplishments
Best Employee in Retail Sales award.
Collaborated with Functional team of S4/SAP in the development of Nike Business End Using.
Established Egypt Nike Market Improvisation with supporting sales and Logistical Team in smooth functioning of the territory.
Resolved product issue through consumer testing.
Achieved 100% fine tuning by introducing S4 ERP for easing Business task Activities.
Successfully restructured and implemented in-house external KUT/SIT and EUT .