Summary
Overview
Work History
Education
Skills
Technologies
Timeline
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Mohd Ali

Mohd Ali

Result Driven Software Engineer
Dubai

Summary

Results-driven Software/Data Engineer with a background in Java, Python, SQL, and database integration (JDBC, MySQL), as well as experience in full-stack development (HTML/CSS). Proven track record of designing and optimizing data workflows, backend integrations, and marketing automation systems using tools like Adobe Marketo and cloud platforms. Skilled in developing scalable solutions, managing DBMS operations, and enhancing system efficiency through automation. Combines technical expertise with cross-functional collaboration to deliver data-driven solutions that enhance business processes and customer engagement.

Overview

1
1
year of professional experience
4
4
years of post-secondary education

Work History

Marketing Automation Specialist

dE Elite Concepts PVT LTD
10.2023 - 02.2025
  • Managed and optimized email marketing campaigns, landing page designs, and automation workflows using Adobe Marketo, driving significant improvements in lead generation and customer engagement.
  • Closely with AWS as a client to implement data-driven marketing strategies that enhanced campaign performance and achieved measurable results across various client initiatives.
  • Streamlined marketing automation processes, reducing manual work and improving operational efficiency.
  • Analyzed campaign performance through A/B testing, optimizing strategies based on key performance indicators (KPIs) and customer feedback.
  • Collaborated with cross-functional teams to ensure alignment of marketing strategies with business goals, delivering high-impact results for clients.
  • Data Analysis: Performance Metrics, Data-Driven Insights, Optimization
  • Project Collaboration: Cross-Functional Teamwork, Client Communication, Reporting
  • Managed end-to-end execution of multi-channel campaigns, driving stronger brand awareness and demand generation efforts.
  • Optimized landing pages for better user experience, leading to higher conversion rates.

Education

Bachelor of Science - Computer Science Core

SRM UNIVERISTY
SRM UNIVERSITY INDIA
05.2019 - 05.2023

Skills

    SQL database management

    Strategic problem-solving

    Results-oriented reporting

    Event coordination

    Integrated campaign coordination

    Prioritization and scheduling

    Skilled in simultaneous task execution

Technologies

Java (Basics), Python (Basics), SQL, Object-Oriented Programming (OOP), HTML, CSS, MySQL, JDBC, Eclipse IDE (Java Development), MS Excel (Data Analysis, Reporting, Automation), Adobe Marketo (Marketing Automation, Campaign Management)

Timeline

Marketing Automation Specialist

dE Elite Concepts PVT LTD
10.2023 - 02.2025

Bachelor of Science - Computer Science Core

SRM UNIVERISTY
05.2019 - 05.2023

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Mohd AliResult Driven Software Engineer