Mohit Ahuja
Summary
Web3 founder with 4+ years of crypto-native experience across KOL activation, community growth, and user acquisition. A generalist specialist with an intern attitude—always learning, never settling. Built and scaled Ampli5.ai, a KOL SaaS platform, and House of Web3 (www.houseofweb3.io), a research-driven retail onboarding platform.
Former CBO at Blockwiz (www.blockwiz.com), where I led strategy development and team mentoring through market cycles.
GTM strategist obsessed with cracking the code on KOL campaigns.
Persistent leader eager to lead and grow organizations. Skilled in strategic planning, problem-solving, and communication with a strong grasp of business principles, project management, and team leadership. Collaborative with relentless work ethic.
Overview
6
6
years of professional experience
Work History
Founder
Ampli5.ai
04.2024 - Current
- Company Overview: Decentralized SaaS for KOL Discovery and Activation with lowest cost & 72 hour implementation guarantee
- Launched Ampli5.ai (team of 5), a SaaS platform enabling Web3 projects to discover KOLs based on TweetScout scores, Kaito metrics, and niche fit
- Helped Multiplifi win the Kaito leaderboard vote (Feb 2025), increasing visibility by 35%
- Activated 50+ YouTube KOLs across SE Asia in under 7 days for Stoopid Cats, helping raise 220 SOL (approximately $15K USD) in pre-sale
- Built Go-To-Market flywheels for Router Protocol and advised Utherverse, contributing to $250K in pre-sale funding
- Solved for industry wide KOL onboarding in under 5 mins
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
Founder & Chief Research Lead
House of Web3
04.2024 - Current
- Company Overview: Retail Investing Platform for Crypto Newcomers
- Built a proprietary ML model for trend prediction using RSI, exchange volume, and MACD data, achieving 72% accuracy
- Simplified identification of revenue, growth metrics of different blockchain projects
- Scaled to $5K Monthly Recurring Revenue using a concierge-led community growth model
- Created Qurious, a podcast-style educational tool for crypto beginners with 15K+ downloads
- Onboarded 500+ retail users through personalized education and high-retention community programs, maintaining 68% retention rate
- Competitor to Coinmarketcap, coingecko
Chief Business Officer
Blockwiz
06.2021 - 03.2024
- Company Overview: Crypto Marketing Agency
- Scaled revenue to $3M with 50% margins during the 2022-23 bear market, outperforming industry peers by 30%
- Led strategy for clients including BitsCrunch, LimeWire, and India Blockchain Week
- Reduced operational headcount by 25% via workflow automation before AI-native tools became mainstream
- Built a training pipeline that produced top talent now leading at Router, W2 and CopperX
Growth & Campaigns Manager
Cult.Fit
03.2020 - 05.2021
- Company Overview: Fitness & Wellness Technology Platform
- Generated INR15M INR (approximately $180K USD) revenue using artificial scarcity marketing techniques
- Created viral campaigns like Chief Excuse Officer resulting in 300% increase in social media engagement
- Introduced community-first marketing strategies that increased customer retention by 42%
- Fitness & Wellness Technology Platform
- Maximized performance by monitoring daily activities and mentoring team members.
- Cross-trained existing employees to maximize team agility and performance.
Brand Manager
DaMensch
01.2019 - 02.2020
- Company Overview: Men's Innerwear D2C Brand
- Increased revenue 200% through strategic influencer marketing at the peak of pandemic uncertainty
- Scaled to 100+ nano-influencers with conversion rates 35% above industry average
- Pioneered community-led brand engagement models that increased repeat purchase rate by 28%
- Men's Innerwear D2C Brand
Education
BBA - Marketing
MMK College of Commerce
Mumbai01-2014
Skills
- Web3 Go-To-Market Planning
- KOL Activation & Influencer Operations
- Web3 Analytics & Metrics using Dune
- Conversion Funnel Optimization
- Marketing Automation (Zapier, Notion)
- Data-Driven Marketing Decisions
- Business Development
- Token Launch Campaigns
- Growth Hacking & Process Automation
- Product Management
Daily Tools
- Kaito
- Dune Analytics
- DefiLlama
- TweetScout
- Notion
- Slack
- Zapier
- Discord
- YouTube Studio
- Midjourney
Ens
hmuatmo.eth
X
www.x.com/nomo_nomaya
Youtube
https://www.youtube.com/@OfficiallyHOW3
Marketing Growth Skills
- Campaign Strategy & Execution
- KOL/Influencer Management
- Community Growth Frameworks
- Web3 Analytics & Metrics
- Conversion Funnel Optimization
- Marketing Automation (Zapier, Notion)
- Web3 Go-To-Market Planning
- Data-Driven Marketing Decisions
Projects Bullish On
- Hyperliquid
- Ethos Network
- Grass
- MegaETH
Timeline
Founder
Ampli5.ai
04.2024 - Current
Founder & Chief Research Lead
House of Web3
04.2024 - Current
Chief Business Officer
Blockwiz
06.2021 - 03.2024
Growth & Campaigns Manager
Cult.Fit
03.2020 - 05.2021
Brand Manager
DaMensch
01.2019 - 02.2020
BBA - Marketing
MMK College of Commerce
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