Muhammad Ali Ayub
Dubai,DUbai
Summary
My core competencies include account management, project management, strategic sales, marketing communications, and new business development, which I have demonstrated in my previous roles at NETSOL Technologies Inc. and Multinet Pakistan (Private) Limited. There, I generated revenue streams, verified, and issued invoices and timesheets, maintained data repositories and cost tracking, developed business reports and proposals, and built long-term partnerships with key accounts. I am passionate about finding innovative and tailored solutions for my clients and achieving mutual growth and satisfaction.
Overview
17
17
years of professional experience
8
8
years of post-secondary education
Work history
Director of Sales and Marketing
Khan Petroleum Services
Lahore, Pakistan
2022.12 - Current
- Established robust and original lead follow up plan, increasing customer touchpoints.
- Demonstrated products to entice potential customers and enhance understanding.
- Maintained professional relationships with existing clients, upselling where possible.
- Worked with cross functional team to develop and implement targeted sales strategies.
- Executed marketing and sales strategies to generate and convert qualified leads.
- Communicated with potential leads via phone calls, cold emails and in person, providing information about product portfolio.
Key Account Manager
NETSOL Technologies
Lahore, Pakistan
2018.11 - 2022.11
- Cultivated and sustained critical partnerships with clients to support consistent satisfaction.
- Supported proposal development and implemented contractual agreements.
- Reviewed established objectives and action plans on monthly basis to verify alignment with client needs.
- Provided first-class client services, from onboarding to daily account management.
- Crafted detailed sales reports, outlining key metrics to enhance strategic business decision-making.
- Analysed market and competitor research to identify customer prospects.
- Collaborated with sales team to onboard and integrate new customers.
Key Account Manager
Ufone
Islamabad, Pakistan
2016.01 - 2016.07
- Identified new prospects and executed cold calls to grow and develop pipeline.
- Assessed and interpreted market information to anticipate and respond to trends.
- Distilled market data and trends to produce detailed reports.
- Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
- Supported proposal development and implemented contractual agreements.
Key Account Manager
Multinet Pakistan (Pvt) Limited
Karachi & Islamabad , Pakistan
2013.05 - 2016.01
- Identified new prospects and executed cold calls to grow and develop pipeline.
- Assessed and interpreted market information to anticipate and respond to trends.
- Crafted detailed sales reports, outlining key metrics to enhance strategic business decision-making.
- Analysed market and competitor research to identify customer prospects.
- Reviewed established objectives and action plans on monthly basis to verify alignment with client needs.
- Monitored commercial performance of full portfolio, scheduling consistent follow-ups with each account.
- Provided first-class client services, from onboarding to daily account management.
- Supported proposal development and implemented contractual agreements.
Customer Support Executive
The Visionaries
Karachi, Pakistan
2010.06 - 2011.03
- Liaised with field engineers to coordinate prompt and comprehensive repairs.
- Managed accounts with targeted multi-channel engagement.
- Responded to calls and web chats within target timeframes, handling.
- Resolved technical support calls each day with strong systems knowledge.
- Handled complaints with calm and diplomatic manner, organising refunds or replacements as required.
- Fulfilled sales and service KPIs through consultative selling and genuine customer engagement.
Business Marketing Lead
Fortune Textiles
Karachi, Pakistan
2007.10 - 2008.12
- Coached team to build client relationships and exceed sales targets.
- Contacted and converted potential customers via telephone, email and in-person enquiries.
- Attended prominent industry trade shows, exhibitions and events across Pakistan.
- Influenced key decision-making and established trust with stakeholders.
- Launched new product lines with strong retail and marketing strategy.
- Generated leads to bring in new client revenue and improve bottom-line profitability.
- Drew on understanding of key markets to push development of business strategies.
Business Development Executive
Ensign Communique
Karachi, Pakistan
2007.03 - 2007.09
- Developed and implemented value-adding strategies to increase product and service profitability.
- Negotiated contract terms and pricing to maximize revenue.
- Updated business plans to reflect emerging trends and projections.
- Exceeded revenue goals by securing high-performing new accounts.
Education
High School Diploma - Computer Science
Happy Home School
Pakistan 2002.10 - 2003.10
Bachelor of Commerce - Commerce
Karachi University
Pakistan 2009.10 - 2010.10
Master of Business Administration - Marketing
SZABIST
Karachi 2013.08 - 2017.04
Master's degree - Project Management
SZABIST
Pakistan 2018.02 - 2019.01
Associate's degree - Commerce
Inter Board
Pakistan 2007.10 - 2008.12
Skills
- Business Development/Corporate Account Management
- Project Management
- Customer Relationship Management
- B2B sales
- Lead generation
- Technical knowledge
- Marketing strategy development
- Sales pipeline management
- Client acquisition strategies
- Constructive team player
- Risk Management
- Motivational, persuasive and negotiation skills
- Playing Basketball, Cricket, Badminton and Snooker
Languages
English
Fluent
Timeline
Director of Sales and Marketing
Khan Petroleum Services
2022.12 - Current
Key Account Manager
NETSOL Technologies
2018.11 - 2022.11
Master's degree - Project Management
SZABIST
2018.02 - 2019.01
Key Account Manager
Ufone
2016.01 - 2016.07
Master of Business Administration - Marketing
SZABIST
2013.08 - 2017.04
Key Account Manager
Multinet Pakistan (Pvt) Limited
2013.05 - 2016.01
Customer Support Executive
The Visionaries
2010.06 - 2011.03
Bachelor of Commerce - Commerce
Karachi University
2009.10 - 2010.10
Business Marketing Lead
Fortune Textiles
2007.10 - 2008.12
Associate's degree - Commerce
Inter Board
2007.10 - 2008.12
Business Development Executive
Ensign Communique
2007.03 - 2007.09
High School Diploma - Computer Science
Happy Home School
2002.10 - 2003.10