Summary
Overview
Work History
Education
Accomplishments
Timeline
Generic

Muhra AlSuwaidi

Communication & Media Sciences Innovation & Entrepreneurship

Summary

A dynamic Marketing and Media Specialist with expertise in digital marketing, content creation, social media management, branding, market research, public relations, and media content writing. Proficient in driving brand awareness and engagement, with additional education background in innovation and entrepreneurship.

Overview

3
3
years of professional experience

Work History

Digital Marketer - UAE Red Crescent

.
12.2021 - Current
  • Managing creative content creation (advertisement -activation booth designs- content writer - schedule media content -Audio -Translation -Brand identity -.Radio program)
  • Monitored return on investment of online and social media marketing efforts.
  • Conducted keyword research and analysis, ensuring optimal targeting for organic search rankings.
  • Managed team engaged in ongoing product optimization, account management and ad placement.
  • Analyzed competitor pages to locate backlink and keyword opportunities.
  • Work on rebranding & modernization UAE Red Crescent
  • Developing UAE Red Crescent new application & Website
  • Press Conference and Event Management
  • Acquisition sponsors
  • Acquisition business ventures
  • Public relations
  • Monitored and evaluated website analytics to identify trends and opportunities for improvement.
  • Investment contracts
  • Audit study analysis
  • Create detailed marketing plan that align with organization goals

Direct Manager of ERC Investment Project

Marketing Department And Resource Development

• Managing finance operation

• Managing supply chain

• Product development

• Managing employee’s performance

• Creative content creation; 1. photography 2. videography 3. editing

• Marketing

• Managing collaborations

• Managing supply chain

• Managing digital content, Instagram, etc.

• Quality control check

• Managing employee’s performance

• Lease with multiple stakeholders

  • Achieved departmental goals by developing and executing strategic plans and performance metrics.
  • Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
  • Controlled costs to keep business operating within budget and increase profits.
  • Reduced operational costs through comprehensive process improvement initiatives and resource management

Volunteer Minister Office, Noura Alkabi

Ministry Of Culture And Youth
07.2021 - 10.2021

· Documenting minister’s minutes of meetings

· Preparing official meeting’s briefs and agendas

· Preparing action plans

.

Art And Heritage Department Heritage
07.2021 - 10.2021
  • Planning and Preparing Alburda award
  • Archiving over 300 art pieces in the website
  • ·Photo editing and color correcting over 300 art pieces to showcase in website.

Intern

Ma'an Social Contribution Authority - Community En
02.2021 - 04.2021
  • Meet with NGOs and collaborate with different entities to run programs
  • Follow up with participants of the organization’s course over 150 students
  • Opening website page applications
  • Writing weekly reports of the program
  • Collecting and analyzing data to measure the successes of the program
  • Generate insights reports

Education

Bachelor of Arts - Communication And Media Sciences

Zayed University
Abu Dhabi, United Arab Emirates
04.2001 -

Minor in College of Business

.
04.2001 -

Accomplishments

  • Writer at revieweae.com website – blog post has been ranked the first in google
  • Newscast presenter of Special Olympic World Games
  • Creator and writer of (Animals) children’s book
  • Event manager (Green Scene)
  • Logo Designer for Etihad Airways (Send a Wish campaign)
  • Senior Member of Honor Society College of communication and media sciences
    Volunteer in Abu Dhabi Book fair, Special Need center, Hamdan bin Zayed School, book fairs

Timeline

Digital Marketer - UAE Red Crescent

.
12.2021 - Current

Volunteer Minister Office, Noura Alkabi

Ministry Of Culture And Youth
07.2021 - 10.2021

.

Art And Heritage Department Heritage
07.2021 - 10.2021

Intern

Ma'an Social Contribution Authority - Community En
02.2021 - 04.2021

Bachelor of Arts - Communication And Media Sciences

Zayed University
04.2001 -

Minor in College of Business

.
04.2001 -

Direct Manager of ERC Investment Project

Marketing Department And Resource Development
Muhra AlSuwaidiCommunication & Media Sciences Innovation & Entrepreneurship