MUSTAPHA AMINE BENHABILES
Dubai
Summary
Results-driven business professional with proven track record in driving growth and fostering strong client relationships. withing Security software solutions and IT industries including Artificial Intelligence, Skilled in strategic planning, market analysis, and negotiation, consistently delivering impactful solutions. Known for strong focus on team collaboration, adaptability, and achieving targets, ensuring reliable performance in dynamic environments. Proficient in CRM software, sales forecasting, and project management.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Business Development Manager
Intelexvision
02.2025 - Current
- Company Overview: (Artificial Intelligence Video Analytics Software), Dubai, United Arab Emirates.
- Business development with direct & undirect customers
- Bringing new Leads from my network.
- Focusing on deals across our full product portfolio in the region.
- Responsible for a portfolio of channel partners and End users in my regions.
- Engaging commercial discussions with the customers.
- Make appointments for customer meetings via teams or in-person.
- Identifying customer decision makers and maintaining strong relationships.
- Know how to involve the right people internally and externally.
- Build and maintain fluid relations with potential and existing customers, resellers, integrators and technology partners
- Proactively work with partners to develop strong partnership and assist them to growth.
- Managing POC’s for the customers as per their features requirements.
- Travelling and meeting customers across my regions.
Sales Operations Specialist MENA Region
Intelexvision
09.2022 - 02.2025
- Company Overview: (Artificial Intelligence Video Analytics Software), Dubai, United Arab Emirates.
- Manage and maintain SalesForce to implement and adjust as needed per sales team requirements.
- Manage planning parameters in ERP via the item master (lead times, min/max, safety stock, pay terms).
- Evaluate channel partner program eligibility to approve or decline new resellers application
- Perform partner account planning, prioritize accounts, and conduct quarterly business reviews for selected partners.
- Registering Opportunities in SalesForce and make a follow up with partners until receiving the Order.
- Quoting, Order processing, signing documents for POC’s.
- Seeking new partners and making a product presentation to grow the business.
- Making on site presentations for End users and partners.
- Arrange the administrative handling of our quotations in Salesforce CRM
- POC support and follow up with presales coordination.
- Work in the back as operations, processing product, also work as sales representative in the front.
- Lead effort to redesign SalesForce CRM functionality and increase utilization.
- Project management of CRM migration and implementation activities as required.
- Support and assist marketing managers and handle all logistics of travel arrangements and distribution of outgoing mail.
- Provide basic sales training and demonstrations for our partners.
- Facilitate and maintain standardized customer communication.
- Follow up on sales qualified leads with channel partners
- Promote and make the world see the power of Artificial intelligence video analytics, in a long-distance, high-speed, Difficult weather conditions, by focusing on the requirements of Corporate and Retail sector.
- Receive incoming sales calls, providing solutions to clients' communications needs for Integration.
- Targeting potential partners and scheduling meetings with them to present our products.
- Following up on POC’s and ongoing projects status.
Regional Sales Manager META Region
6SS
03.2021 - 08.2022
- Company Overview: (Video Analytics Software), Dubai, United Arab Emirates
- Run end-to-end sales cycle, cold calling, emailing, pitching services and deals negotiation.
- Worked on different deals and tenders over a different region (France – North Africa - UAE - Qatar - Saudi Arabia - Oman - Turkey ...) I have met customers in C-Level management positions and developed strong partnerships.
- Consulting clients and resolving product and service queries.
- Generating new leads and researching prospects.
- Selling a complete software solutions portfolio, including Professional services, LPR, Video Analytics management, System Video & Data Analytics, XProtect Plugins.
- Working with territory presales & partners and distributors on developing pipelines and achieving company target numbers from commercial perspective.
- Identified and developed new business opportunities – expanded from selling locally to internationally, bringing in 10 new clients on average every month.
- Present company to potential clients and run sales cycle from researching prospects to cold calling, in person meetings, pitching consulting, negotiating and closing deals.
Sales Operations & Account manager META Region
Milestone Systems Middle East
07.2016 - 01.2021
- Company Overview: (VMS Software), Dubai, United Arab Emirates
- Following Forecast methodology and quota assignments, Making quotations, Orders processing, Licenses management, Shipments & Logistics management.
- Process workflow, Process improvement.
- Provide support to our distributor partners and handling order management.
- Salesforce (CRM) and Excel proficiency.
- Financial planning and reporting, business analysis, business intelligence.
- Sales operations reporting and analytics with goal tracking.
- Pipeline and Operations Leads management.
- Partner closely with Sales team to enable us to do business for selling software and care plus renewal for a long-term period.
- Helped cultivate and maintain business relationships by professionally handling end users, partners, distributors daily and translating customer needs and requirements into sales opportunities.
- Driving operational efficiencies on training and Certification across the META Region.
- Worked in collaboration with Finance, Legal, Compliance and Operations team across EMEA region to speed up deals support process.
- Proactively acting to understand the complete sales cycle management from prospecting to closing by identifying client needs and offering optimal solutions.
- Develop key sales support systems/processes, in collaboration with business development and operations team.
- Bringing new leads and growing them to become opportunities
- Gathering business requirements and developing dashboards to surface meaningful KPIs to board management.
Partner Account Manager
PC Compo (Oasys)
01.2005 - 06.2016
- Company Overview: (Selling Microsoft IT software solutions)
- Manage a portfolio of 40 Partners in Algeria that drive high volume and revenue.
- Build strong business relationship with the partner’s executive, and sales teams by developing quality Sales, Readiness and Marketing.
- Identify and develop a virtual team within the partner to serve as business and functional advocates.
- Maintain level of partnership and add new competencies.
- Provide a single voice to the partner representing all relevant Microsoft communications and relevant issue escalations.
- Grow the business with the channel 50% YOY on the number of transactions and more than 80 % of the partners transacting.
- Grow the business and ensure that all Partners have a plan in place to focus on driving Microsoft Online Services along with their current on-premise business.
- Core sales and marketing focus driving attainment of specific revenue goals and MS Partners YOY Growth.
- Meet and exceed Breadth quarterly and yearly assigned target through pipeline planning.
- Drive delivery of channel breadth initiatives, marketing and programs.
- Drive effective partner business forecasting (Forecasting/Deal tracking).
- Provide sales assistance and monitor large opportunities on customer level.
- Develop and execute Partner Business Plans (PBP) that include 3 years partnership plan and 1 year business objectives, Rhythm of Business (ROB) and joint strategies (Partner Solutions Plan - PSP) for specific goals which are agreed upon and documented by Microsoft and the Partner.
- Act as “marketing manager” and support proposed marketing goals including the proper use of channel incentive Coop funding on the right set of activities.
- Channel Incentive Programs: Ensure that the partner can participate in Microsoft’s channel incentives programs (SIP and Reseller) to receive rebates and Coop fund.
- Increase Partner Satisfaction: Attainment of conditions of satisfaction established in Partner Business Plan (PBP).
- Competency Attainment: Drive relevant MPN Competency alignment to ensure customer recognition and ability to compete effectively in marketplace.
Education
Bachelor of Business - Economics: Finance
06.2004
Skills
- Ability to use tools like Zoom, Teams, Navision, Milestone Store, Moos, Intraoffice, Salesforce, Zoho, Microsoft products, Cloud
- Forecasting
- Innovation
- Supervision
- Excellent organizational and time management skills
- Excellent understanding of Sales Support and Operations roles
- Team player
- Trainings and Certifications management
- Managing revenue for a services business
- Knowledge of basic statistics and working with Tableau as statistical software packages
- Advanced problem-solving skills for difficult to complex issues
- High attention to details
- Ability to engage with confidence across multiple levels withing the company
- Bringing new leads
- Have a proven track record of effective Leadership in Sales, Key Account Management, Channel Management, Business Development, positively influencing teams
- Strong leadership, decision making
- Strong communication and negotiation skills
- Project Management Skills
- Handle multiple competing priorities in a fast-paced, collaborative and deadline-driven environment
- Sincere, hardworking and dedicated towards work
- Ability to quickly learn new information to the success of the company
- Customer service
- Business development and planning
- Team leadership
- Negotiations
- Decision-making
- Business development
- Relationship building and management
- Client relationship building
- Strategic planning
- New business development
- Relationship building and rapport
- Sales and marketing
- Team collaboration
- Sales presentations
- Mentoring and coaching
- Account management
- Goals and performance
- Operations
- CRM management
- Lead generation
- Relationship development
- Sales leadership
- Process improvement
- Strategic business planning
- Relationship building
- Vendor management
- Product demonstrations
- Revenue generation
- Project management
- Business administration
- Prospect targeting
- Training and development
- Training and mentoring
- Key decision making
- Performance evaluations
- Customer acquisition
- Strategic partnerships
- Sales tracking
- Networking strength
- Revenue development
- Salesforce management
- Territory management
- CRM platforms
- Quality control
- Market research
- Client consultations
- Cost management
- Sales expertise
- Competitive analysis
- Competitor monitoring
- Marketing
- Stakeholder communication
- Proposal writing
- Account development
- Event planning
- Business planning
- Prospecting
- Proficient in [software]
- Promotional planning
- Marketing expertise
- Research
- Staff management
- Market understanding
- Issue resolution
- Account servicing
- Channel management
- Campaign development
- Pipeline development
- Database management
- Revenue forecasting
- Systems and software expertise
- Performance goals
- Market penetration
- Performance metrics
- Market trend analysis
- Order management
- Closing talents
- Analytics
- Market tracking
- Campaign management
- Business intelligence and analysis
- Pipeline management
- Cross-functional collaboration
- Mergers and acquisitions
- Referral management
- Team building
- Cold calling
- Sales channel building
- Contract negotiation expertise
- Consultative and relationship selling
- Market and competitive analysis
- Product deployment
- Sales and market development
- Growth management
- Innovation management
- Customer pre-qualifications
- Territory and account management
- Goal setting and achievement
- Verbal and written communication
Certification
- Cybersecurity Awareness Program
- 3-Day Social Selling using LinkedIn
- Sales Academy
- Training & Competence/Financial Crime
- Sales Force & Sales Force Lightning
Languages
Arabic
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
French
Bilingual or Proficient (C2)
Accomplishments
· Increased Sales Targets: Boosted sales by 20% in Q1 2024 through effective commercial operations management.
· Reduced Risk Exposure: Minimized risk by 30% across all projects using strategic risk management techniques.
· Elevated Customer Satisfaction: Achieved a 95% customer satisfaction rating by optimizing commercial operations and service delivery.
· Revenue Growth: Increased annual revenue by 35% by acquiring new high-value clients and expanding existing accounts.
· Sales Pipeline Optimization: Improved sales conversion rate by 25%through CRM process enhancements and targeted lead nurturing.
· Customer Retention: Boosted client retention rate to 92% by implementing personalized account management and service programs.
· Contract Negotiation: Closed high-value contracts totaling over $1M by leading complex negotiations with key accounts.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference
Work Type
Full TimeLocation Preference
On-SiteRemoteHybridImportant To Me
Company CultureWork-life balanceFlexible work hoursWork from home optionHealthcare benefitsPersonal development programsTeam Building / Company RetreatsCareer advancementQuote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Software
CRM & Sales Tools: Salesforce, HubSpot, Zoho CRM, Pipedrive
Productivity & Collaboration: Microsoft Office Suite (Excel, PowerPoint, Word), Google Workspace, Slack, MS Teams
Data & Analytics: Excel (advanced formulas, pivot tables, dashboards), Power BI, Tableau
Marketing & Prospecting Tools: LinkedIn Sales Navigator, Apollo, ZoomInfo, Mailchimp
CCTV & Video Management Systems (VMS): Milestone, Genetec, Motorola solutions,Avigilon, Hikvision
Artificial Intelligence & Automation: AI-driven analytics platforms (video analytics, behavior detection, facial recognition), ChatGPT, iSentry, automation tools (Zapier, n8n)
Cybersecurity: Familiarity with SIEM tools, endpoint protection platforms, vulnerability management solutions
Interests
Emerging technologies in cybersecurity, IT softwares, AI, and video analytics
Business growth strategies and market expansion
Networking and building long-term partnerships
Reading on leadership, finance, and innovation
Traveling to explore new cultures and markets
Learning and developing new skills
Affiliations
- Member, ASIS International (Security Management & CCTV Professionals)
- Participant, Cybersecurity Innovation Forum
- Member, International Association for Business Development Professionals (IABDP)
Timeline
Business Development Manager
Intelexvision
02.2025 - Current
Sales Operations Specialist MENA Region
Intelexvision
09.2022 - 02.2025
Regional Sales Manager META Region
6SS
03.2021 - 08.2022
Sales Operations & Account manager META Region
Milestone Systems Middle East
07.2016 - 01.2021
Partner Account Manager
PC Compo (Oasys)
01.2005 - 06.2016
Bachelor of Business - Economics: Finance
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