Leveraging over 15+ years of experience, excelling at driving growth and innovation through strategic partnerships and program execution. Expert in building high-impact partner ecosystems and managing programs to achieve mutual success.
Key Strengths:
As an Experience Manager at EY, I am adept at shaping and enhancing client experiences through collaboration with cross-functional teams. Leveraging disciplines such as design thinking, UX/UI design, agile methodology, and psychology, I create experiences that address clients' key business challenges, fostering creativity and inspiring human ingenuity.
· Notable achievements include increasing customer acquisition at the EYwavespace innovation studio, managing high-impact global automation events, and spearheading digital transformation programs across various sectors through our EYwavespace member firms collaboration and partnership
· Increased acquisition of new customers at EY wavespace innovation and design thinking studio ,by facilitating the identification and prioritization of key business challenges, adeptly navigating the exploration of potential solutions, and ultimately shaping a comprehensive roadmap for various business units and services.
· Proven track record of leading business development efforts and delivering collaborative workshops for senior clients
· Recognized and awarded for end-to-end project management of a groundbreaking Global automation event ("Your Business Automation"), one of the firm's most complex high-impact events delivered globally outside of the Entrepreneur of the Year program
· Spearheaded digital transformation programs for telecom , financial services and health sciences sector with TCV worth $2 million
· Proficient in developing and supporting partner (EY member firms) business plans, fostering skill growth, and enhancing industry presence
· Develops go-to-market and co-selling strategies with EY partner firms that outline activities and expectations to drive sales pipeline goals.
· Collaboratively lead business development for EYwavespace partners in EMEIA Central, Nordics, Greece, Dubai and Prague to deliver virtual experience
· Collaborated with cross-functional teams in brainstorming, ideation, and problem-solving, fostering creative solutions.
· Cultivated an innovation-driven culture, inspiring teams to embrace novel ideas and approaches.
· Led multiple cross functional squads (team of 12 in 3 squads) working across epics to deliver best in class
Design products for customer life cycle in an Agile environment.
· Lead all Emerging Technology Discovery experiences on Metaverse/Web 3.0 for the EMEIA region
· Influence sales pipeline of $2-$3 million per quarter by creating impact on experience outcomes and outputs
· Designed and delivered collaborative workshops spanning 1-3 days for senior and C-suite clients, addressing diverse challenges such as strategy, innovation, pilot design, testing, mobilization, planning, problem-solving, and solution showcasing.
· Collaborated with global L&D teams on the implementation of new and existing collaboration capabilities, including Design Thinking, Systems Thinking, and Collaboration Code (SCAN-FOCUS-ACT) skills and methodologies, driving solutions for complex business challenges and enhancing organizational performance.
Head Client Experience Centre & ASE Lead Facilitator – Financial Services
Problem-solving and facilitation capability, I was responsible for designing and delivering events that can be in the environment of innovations, people, change, strategy, consulting, and other areas. Managing the client relationship and effectively leveraging the capability of a Team, which might consist of resources of other locations.
Pivotal role responsible for assisting in the management and execution of advertising sales strategies. This role involves building and nurturing client relationships, achieving sales targets, and contributing to the growth of the department
· Developed and Evolved High-Impact Marketing Strategy: Implemented a comprehensive marketing strategy targeting new business opportunities and markets, leading to [quantifiable results, e.g., increased market share, lead generation].
· Managed Cross-Functional Marketing Campaigns: Initiated, coordinated, and managed advertising campaigns and promotional activities, ensuring smooth collaboration across teams.
· Built and Led High-Performing Sales Team: Coached and mentored a team of 9 Business Development professionals across Maharashtra, fostering skill development and maximizing team performance.
· Successfully Launched New Products: Led the launch of new products in specific markets, conducting market research to identify customer needs and developing targeted launch strategies.
· Market Mix Optimization: Defined pricing strategies for various business verticals and planned market mix strategies for clients, tailoring offerings to specific market needs.
· Consistently Exceeded Sales Targets : Achieved 110% of assigned targets year-over-year, driving a cumulative revenue growth of 30%.
· Client Success Story : Transformed Surya Foods, a non-advertiser, into a national Top 10 client by securing 4 presenting sponsorships across major properties. This resulted in a significant return on investment (ROI) exceeding 5Cr within a year, showcasing exceptional client service.
· Market Expansion Program : Led a program that generated 14-15 new advertisers annually, increasing market penetration and driving revenue growth.
· Strategic Client Initiatives : Developed and implemented initiatives to convert clients like Pepsi from "vanilla" buying to high-impact properties, maximizing their advertising effectiveness.
· Inventory Management Expertise : Achieved a consistent 100% inventory utilization year-over-year, coupled with a significant increase in effective rates. This demonstrates strong program management in optimizing advertising resources.
· Times Job Fest - An On-Ground activity organized at Hotel Metropolitan which catered to the job needs of the people in Delhi. Different BPO and Estate Companies participated under one umbrella to provide diverse opportunities to the participants. The activity involves different Media platforms like Activation, Radio Campaigns, online Banners, and Print Coverage.
· Brand Communication (Community Connect) - A co-branded special initiative taken by Archie's Limited and Times Classifieds to provide Archie's customers a delight factor by exchanging messages on different occasions like Father's Day, Mother's Day, Daughter's Day, etc., and in return sending Archie's Merchandises to the consumer.
· Times Matrimonial Discount Cards - Times Matrimonial has a vast reach through classifieds pages to give delight to the customers I introduced the Times Matrimonial Discounts Cards to make marriage shopping more delightful by availing good discounts vouchers through retail clients like Ebony Gautier, Alps, Ramada Plaza Hotel etc.
· Times Property Expo - The Times Property Expo is a platform for property builders and brokers to showcase their properties of a single platform and maximize the reach to the audiences having a maximum number of players under a single roof. Incurring a business of 1.20 Crore from a single event with 19 players.
· Times Property Jackets - Excellent opportunity to enhance the reach of the customers through Front page Jacket on Sunday Classifieds a special pullout.
Client Engagement
Program Management
Business Development
Agile Delivery
Change Management
Design Thinking
Innovation
Digital & Business Transformation
Requirement Gathering
Stakeholder & Relationship Management
Partner Ecosystem Development
Business Analysis
Negotiation and Conflict Resolution
Work Planning and Prioritization
· Recipient of Excellence Awards for getting a perfect 10 NPS for Carlsberg Metaverse Tax Experience
· Managers Choice Award for “EY Appreciate – Spot Award “, EY 2023
· Managers Choice Award for “Metaverse and Web 3.0 Initiative for EMEIA “, EY 2022
· Leadership Choice Award for “Customer Delight”, Capgemini 2020
· Leadership Choice Award for “Delivery Excellence”, Capgemini 2018
· Awarded with 100gm Gold coin at Sony Entertainment for Best Ad Sales Expert for the Year –2013
· Top 5 finalists for EW SaT IncubEYtor at SAT forumRome.