Nassar Mohamed
Abu Dhabi,UAE
Summary
Creative marketing professional driven to increase brand awareness and online presence through creative and trend-forward content. Manages diverse platforms to help clients achieve organic and sustainable growth. Collaborative team player with passion for driving client success.
Overview
11
11
years of professional experience
Work History
Photographer
Click
Cario, Egypt
09.2012 - 07.2016
- Developed innovative concepts for photo shoots, from initial ideas to creation to showcase products in impactful ways.
- Utilised Photoshop and Adobe Lightroom software to add special effects to pictures.
- Edited, toned, captioned and uploaded photographs for news publications.
- Set standards for outgoing content, producing templates and examples.
- Collaborated with cross-functional teams to align social media efforts with overall marketing goals.
- Managed over 20 customer calls per day.
Videographer
Click
Cairo, Egypt
- Reviewed feeds and recordings to identify equipment problems impacting quality.
- Established detailed production schedule to meet project deadline.
- Planned and prepared for numerous on-location and studio shoots concurrently.
- Planned, filmed and edited video content to match brief requirements.
Advertising specialist
power vision
Cairo, Egypt
11.2016 - 02.2021
- Maximised media coverage through tactical planning and communications.
- Built public relations strategies for broadened advertising scope.
- Maintained comprehensive competitor knowledge through continued market research to remain ahead of advertising trends.
- Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
Social media specialist
360 Media
03.2021 - Current
- Compiled content for various communication channels.
- Maintained brand values, verifying consistent copy and visual tone in line with brand guidelines.
- Applied diplomatic principles whilst protecting clients' interests.
- Set standards for outgoing content, producing templates and examples.
- Collaborated with cross-functional teams to align social media efforts with overall marketing goals.
- Produced photo and video content with excellent editing skills.
- Monitored team budgets and forecasts to deliver against annual targets.
- Maintained consistent brand voice and style across content.
- Optimised content using key words and targeted publication times to maximise engagement.
- Collaborated with traditional marketing teams to deliver cohesive campaigns across varied platforms.
- Built future sales opportunities by optimising campaigns and building brand reputation.
- Built public relations strategies for broadened advertising scope.
- Organised marketing plans and programmes to best support business growth and development.
- Optimised paid advertising campaigns by analysing data and constantly changing strategies.
- Served customers to drive sales and deliver top-quality experiences.
- Scaled campaigns to maximise return on investment.
Education
Bachelor of Commerce - Business Management
Kafr El Sheikh University
EgyptSkills
- Google Ads
- Social media campaign analysis
- Campaign A/B testing
- Facebook Ads Manager
- Digital advertising management
- Social customer care
- IG Ads
- Colour correction knowledge
- Title and chapter creation
- Script review and revision
- Social media marketing
- Building WordPress websites
Languages
English
Upper intermediate
Timeline
Social media specialist
360 Media
03.2021 - Current
Advertising specialist
power vision
11.2016 - 02.2021
Photographer
Click
09.2012 - 07.2016
Videographer
Click
Bachelor of Commerce - Business Management
Kafr El Sheikh University
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