Nataraj Vigneshwar Vaithiyanathan
Alain,Abu Dhabi,UAE
Summary
Dynamic individual with strong objective to gain work experience in digital marketing industry. Committed to assist team in writing engaging content. Adaptable to high demands and ready to fulfill deadlines.
Overview
6
6
years of professional experience
Work History
Digital marketing specialist
VPeople Studios
Tamilnadu, India
08.2020 - Current
- Provided subject matter expertise to influence others at operational and strategic levels.
- Provided professional marketing guidance and advice to clients.
- Built unique brand experience and drove revenue through curated campaigns. .
- Managed organic social media growth and activity across all platforms.
- Implemented digital marketing strategy for emails, Instagram and Facebook campaigns.
- Built product visibility through search engine optimisation and paid marketing campaigns.
- Adhered to brand standards and values, creating well-aligned marketing initiatives to increase online presence.
- Performed routine customer needs analysis to continue optimising messaging.
- Designed graphic elements for print ads, product literature and social media.
Photographer
VPeople Studios
Tamilnadu, India
10.2019 - Current
- Resized photographs for use on social media platforms and websites.
- Applied digital styling techniques to enhance photo colour and quality, editing to align with brand guidelines.
- Collaborated with other photographers during large-scale events.
- Photographed high-quality images for both print and internet distribution.
- Utilised Photoshop and Adobe Lightroom software to add special effects to pictures.
- Performed retouching and colour correction in Adobe Lightroom for optimal results.
- Accurately assessed photoshoot requirements, materials and conditions to determine appropriate equipment selection.
- Integrated scenery, background and proper lighting to enhance photography results.
- Archived photos on computers and servers to retain safe image back-ups.
- Developed innovative concepts for photo shoots, from initial ideas to creation to showcase products in impactful ways.
- Polished photography assets using industry-standard editing software, boosting quality.
- Created strong rapport with clients during photo shoots, helping to capture individual personality in each image.
- Assembled and disassembled props and staging for photo shoots.
Content creator
Vpeople Studios
Chennai, India
07.2018 - Current
- Audited content for accuracy, relevance and alignment with brand messaging.
- Managed social media accounts, creating and scheduling posts to maintain active online presence.
- Partnered with influencers for product placements and endorsements, expanding brand reach.
- Engaged with online communities and influencers, fostering partnerships for content amplification.
Education
High School Diploma - Secondary
Ramakrishna Mission School
India06.2011
Skills
- Graphic design proficiency
- Marketing
- Time management
- Social media marketing
Languages
Tamil
Advanced
English
Beginner
Timeline
Digital marketing specialist
VPeople Studios
08.2020 - Current
Photographer
VPeople Studios
10.2019 - Current
Content creator
Vpeople Studios
07.2018 - Current
High School Diploma - Secondary
Ramakrishna Mission School
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