Neha Munjal

- Successfully managing and overseeing a diverse portfolio of Outdoor and Lifestyle brands such asTimberland, New Era, Dickies, and Speedo.

- Achieved an impressive overall revenue turnover of 180 Million AED.

- Drove significant growth in the GCC business, achieving a 20% increase from 2020 to 2023.

- Successfully opened over 25 new doors across the brand portfolio, expanding market presence and visibility.

- Conducted contract negotiations with brand principals, ensuring alignment with company expectations and securing mutually beneficial agreements.

- Held responsibility for consumer and marketplace management, overseeing the entire buying process, product assortment, and channel management across retail and wholesale partners.

- Developed and implemented a comprehensive brand strategy for a minimum of three years, considering market trends, competition analysis, and pricing strategies.

- Successfully created brand affinity and positioned brands accurately in the market, effectively managing the consumer and MENA marketplace.

- Conducted sell-in and sell-out reviews to drive SKU (Stock Keeping Unit) efficiencies and optimize inventory management.

- Supported the implementation of brand activations that maintained global consistency while remaining locally relevant.

- Led a key event, "Nature Needs Heroes" in 2020, which received recognition and an award from the Gulf local media for its documentary.

• International brands- Reebok, Speedo, Billabong, Quicksilver
• Responsible for devising long term strategy and planning
• Buying from the principles directly for the middle east and north Africa retailers and putting together a showroom for the sell in meetings
• Working on product line pricing, marketing, sourcing, and supply management strategies that drive sales and overall contribution margins for each product category
• Responsible for running overall store profitability.
• Managed promotions, advertising, product line changes, and other marketing initiatives to drive global initiatives.
• Able to multitask and manage multiple projects simultaneously in a fast- paced work environment
• Work travel to UK, Australia,Europe and US as part of the role.

• Brand Handled: Skechers, Nike, Reebok, Adidas &Puma
• Total Retail value generated annually- 2.8 mil across all my brands
• Total SKU’s handled for a season- 650 options Planned and developed the seasonal range with right mix of color, price, quantity and quality to customerdemand
• Strong skills in cost negotiations and setting the right prices and sell through targets to achieve the intake and exit margin for the brand at the sub group level in line with the budgets
• Source new brands and develop processes to bring them on board
• Manage and control in conjunction with the store operations all aspects of stock management-materials, storage and stock control (e.g
• Identify slow and fast -moving sellers) to achieve reduced lost sales, improved buying and balanced product mix through careful/rigorous buying
• Support the promotional activities in the store and ensure the merchandise is available in time and in right quantities
• Receive and analyses reports on the activities and provide recommendations to the BuyingHead when required
• Manage E-commerce business for the department
• Attend China suppliers and Europe trade fairs, support in the successful implementation of all promotional activities and forecast trends providing inputs to the Buying Heads when required.

• Brands handled- Banana Republic & Gap
• Served as valuable interface between SF merchant counter parts and the suppliers/vendors
• Negotiation /pricing of garments at the best possible cost
• Building relationship with business partners, meeting quarter/yearly AUC targets and get the orders executed with vendors and mills
• Effectively managed visits to vendor facilities, to follow up on production line plans and communicate seasonal category strategies
• Successfully managed all facets of vendor management spanning samples and contract initiations and negotiations, cost effectiveness, vendor training and on boarding, production monitoring, deliveryand quality control
• Led category line walk through to assess key product aesthetics and production call outs at the beginningof the season with the QA and PI teams
• Responsible for consolidating & reporting of shipping data for the category to management
• Business Volume - 1.5 million