NILUFAR CAMPBELL
Dubai
Summary
Focused office professional with a proven track record of providing marketing and administrative support. Adept at using technology to improve efficiency and accuracy. Possesses excellent interpersonal and customer service skills. Hardworking, highly motivated professional eager to lend combined knowledge and skills to enhance business performance.
Overview
21
21
years of professional experience
1
1
Certification
Work History
PR Account Executive
A Communications
03.2024 - Current
- Fully prepare for client meetings, including agenda sent in advance, notes taken during, and a contact report circulated immediately after
- Ensure all client deliverables trackers are up to date weekly
- Speaking engagements and events research for clients
- Keep each client speaking tracker up to date, including deadlines, organize contact details, and success rate for client placement
- Manage the logistics with organizers and clients when speaking engagement is secured. Managed up to 50-80 incoming emails
- Research the global media conversation around AI, cyber security, digital transformation, and data – what are the key themes, trends, and events
- Foster new relationships with key media contacts
- Pitch to media Op-Eds, Canned Comments and Articles
- Produced monthly reports in PPT based on Media Eye and Coverage Books. PPT Reports between 50-150 slides
- Follow up with media on pitched articles; op-eds and canned comments
- Create tailored FB Campaigns for clients and populate tracker; analyze performance
- Perform administrative tasks as required
Marketing and Administration Support
Attlebridge Concrete Products Ltd
09.2017 - 02.2024
- Close follow-up on the Marketing and Sales Action Plan
- Building Email marketing campaigns; analyzing performance
- Scheduling targeted ads on IG with a minimum budget to achieve the best possible results
- Social Media Accounts management (IG; Twitter)
- Performing administrative tasks as per requirement (booking venues, email communication with clients and stakeholders, sourcing out vendors, updating job register, addressing customers' concerns and inquiries...)
- Coordinating necessary travel and logistic arrangements within the UK
- Event coordination experience, including managing logistics and event planning
- Communicating with other staff members for necessary arrangements.
Marketing / Business Support Assistant
Dexterity's Consulting Ltd
08.2019 - 09.2022
- Composing Social Media (IG, Twitter, Linkedin, FB) content (repurposing blog posts)
- Developing graphics in Canva for Social Media Accounts
- Scheduling Social Media posts via Hootsuite, ZohoSocial, and Meetedgar (Objective: SM presence and Brand Awareness)
- Producing Weekly KPI Reports
- Monitoring, Reporting, and analyzing results across SM channels
- Analyzing best-performing hashtags and posts on IG
- Assisting with sending ad-hoc campaigns
- Managing daily tasks in the Asana Project Management tool
- Keyword and Headline research to improve posts
- Generating and managing ad, and media campaigns on Linkedin
- Uploading Blog Posts into WordPress
- Scheduling Newsletter posts via Sendinblue
- Searching for business coaches/mentors/entrepreneurs, contacting and following up.
Office Manager
RWE DEA AG - Baku
12.2009 - 03.2011
- Organized and managed meetings, events, and workshops
- Developed and implemented office policies and procedures
- Developed general filing system; ensured its adequate maintenance
- Provided full business and administrative support during oil & gas exhibitions
- Ensured all safety procedures, practices, and regulations are followed up
- Served as a primary point of contact for liaising with local authorities/media/embassies
- Prepared monthly expense statements
- Provided comprehensive administrative support to the managerial team, handling calendar management, travel arrangements and correspondence.
Performance Improvement Team Technical Assistant
KCA DEUTAG Baku
10.2006 - 11.2009
- Performance Analysis (Non-productive time analysis; representation of graphs, statistical data for further improvements)
- Benchmarking of KCAD Wellinform EDRS activities (BOP Testing, Tripping speed)
- Developed ad-hoc spreadsheets; trackers and performance data
- Reviewed Pre-Phase Notes and After-Action Reviews for opportunities
- Updated Planning Logs and other registers within the Technical Limit Monthly Balanced Scorecard Process
- Collated Pre-phases and After-Action Reviews (monthly, quarterly, yearly)
- Tracked Project Management Tools
- Entered Lessons Learned into Team Link (Knowledge management software)
- Prepared and issued QPR: Data analysis extracted from DIMS report and Quarterly Performance Review to generate graphs.
Human Resources Administrator
Gobustan Operating Company - Baku
10.2003 - 09.2006
- Developed HR/Admin Manual following the Labour Code of the Azerbaijan Republic
- Developed and introduced HR forms (Performance Appraisal Form, Leave Request Form, Employment Application Form, etc)
- Developed and introduced Performance Appraisal Process
- Developed and introduced Salary and Job Grading Systems
- Participated in the Recruitment process; selected potential candidates, prepared questionnaires
- Updated staff personal database
- Assisted in generating and delivering Internal HR policies and procedures
- Oversaw payroll and employee benefits.
Education
International Law B.A. -
Baku State University
01.2001
Skills
- Office Management
- Social Media Management
- Excellent verbal and written communication skills
- Research skills
- Graphic Design Canva
- Social Media Analytics
- Meta campaigns management and analytics
- Newsletter Management (Brevo)
- Attention to Detail
Certification
- Google District Garage - "Fundamentals of Digital Marketing", 05/2023
- LinkedIn Learning- "Content Creation: Strategy and Tools", 10/2022
- Coursera - "Create animated social media posts using Canva."
- Coursera - "Use Canva to create Social Media visuals for business."
- Udemy Course - "LinkedIn Marketing, Lead Generation, Instagram 2020 Masterclass"
- Training "Conclusion and Termination of employment Contract in accordance with Azerbaijan Labor Code", 09/30/2005, Enterprise Centre
- Training "Human Resources Management"
- KCAD Enhanced Drilling Reporting Suite User Training
Languages
English
Bilingual or Proficient (C2)
Timeline
PR Account Executive
A Communications
03.2024 - Current
Marketing / Business Support Assistant
Dexterity's Consulting Ltd
08.2019 - 09.2022
Marketing and Administration Support
Attlebridge Concrete Products Ltd
09.2017 - 02.2024
Office Manager
RWE DEA AG - Baku
12.2009 - 03.2011
Performance Improvement Team Technical Assistant
KCA DEUTAG Baku
10.2006 - 11.2009
Human Resources Administrator
Gobustan Operating Company - Baku
10.2003 - 09.2006
International Law B.A. -
Baku State University
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