Summary
Overview
Work history
Education
Skills
Certification
Timeline
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Omar Hamouda

Omar Hamouda

Abu Dhabi,UAE

Summary

Digital Marketing Manager with 10 years of experience leading cross-functional teams to deliver high-impact PPC, SEM, SEO and lead-generation campaigns, influencer partnerships, and full-funnel social media, website and mobile app marketing strategies—fueling brand positioning and engagement. Proficient in Salesforce, Salesforce Marketing Cloud and Sprinklr, with expertise in GA4 implementation and ROI tracking via Power BI dashboards. Certified in Meta, Google Paid Search, Snapchat and TikTok, with solid agency experience partnering with major UAE developers such as ALDAR, Bloom Holding, MODON and DAMAC.

Overview

13
13
years of professional experience
1
1
Certification

Work history

Digital Marketing Manager

Bloom Holding
Abu Dhabi, United Arab Emirates
11.2022 - Current
  • Integrated Salesforce Marketing Cloud as part of Bloom's digital transformation
  • Led high-profile production campaigns—TV, video, and digital—collaborating with creative agencies for maximum impact
  • Boosted web traffic through targeted keyword research, content optimization, and comprehensive SEO strategies
  • Planned and executed 10+ PPC campaigns, achieving 50–62% qualified leads and 15% conversion rates.
  • Strengthened lead generation on Meta and LinkedIn via customer segmentation, targeted research, and integration with CRM tools and AI (Artificial Intelligence).
  • Managed key digital channels (YT, X, Google, META, TikTok) and drove content strategy & development.
  • Leveraged Google Analytics (G4) and Salesforce to monitor and optimize PPC campaigns.
  • Developed cohesive marketing strategies by identifying macro trends, opportunities, and challenges to meet company objectives.
  • Orchestrated influencer marketing campaigns with key industry voices to amplify brand reach and engagement


Marketing Manager

ALDAR H&H
Abu Dhabi, UAE
06.2021 - 11.2022
  • Supervised marketing activities for leisure and hospitality attractions, including Nurai Island and Saadiyat Beach Club.
  • Launched and managed full opening of Kai Beach Saadiyat Island.
  • Led client meetings with DCT and Miral to define project goals and deliverables.
  • Monitored campaign performance, adjusting strategies to meet business objectives consistently.
  • Forged strategic partnerships with high-profile clients to expand market reach.
  • Managed paid advertising campaigns, optimizing budgets for maximum return on investment.
  • Trained internal team members in content development while overseeing multiple marketing agencies.
  • Increased digital presence through effective social media strategies and influencer marketing management.

Account Manager

Bukhash Brothers
Dubai
06.2020 - 06.2021
  • Clients: Modon, Damac, Nike, Jumeriah University

Community manager

Impact BBDO
Dubai, UAE
08.2015 - 01.2017

Event executive

Flash entertainment
Abu Dhabi, UAE
10.2012 - 05.2015
  • Coordinated on-site activations for flagship Yas Island events—including the Abu Dhabi F1 Grand Prix hospitality experiences, du Arena summer concert series, and Yasalam Festival—ensuring seamless production and exceptional attendee engagement.

Education

Master of Business Administration - Marketing

York St John University
UK
10.2020

Bachelor of Science - Management information systems

American University Of Sharjah
Sharjah
06.2015

Skills


  • Content creation and management
  • Microsoft Office Suite
  • Team collaboration
  • Project leadership
  • Social media advertising
  • Final Cut Pro X
  • Client relations
  • Graphic design (AI,PS)
  • Marketing automation
  • Data visualization (Power BI)
  • Web analytics (Google Analytics)
  • User experience principles
  • Artificial intelligence in marketing
  • Conversion optimization

Certification

  • Facebook marketing associate by blueprint, Google Ads search certified & Snapchat's ads certified.
  • Advanced Content and Social Tactics to Optimize SEO
  • Sales Force Marketing Cloud Administrator
  • PT master level

Timeline

Digital Marketing Manager

Bloom Holding
11.2022 - Current

Marketing Manager

ALDAR H&H
06.2021 - 11.2022

Account Manager

Bukhash Brothers
06.2020 - 06.2021

Community manager

Impact BBDO
08.2015 - 01.2017

Event executive

Flash entertainment
10.2012 - 05.2015

Master of Business Administration - Marketing

York St John University

Bachelor of Science - Management information systems

American University Of Sharjah

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Omar Hamouda