OUSSAMA BOULAAROUF
Marketing Manager
Dubai,UAE
Summary
Customer-focused professional with over 14 years of experience in luxury retail and aviation sales management. Demonstrated ability to exceed sales targets and drive revenue growth while delivering exceptional customer experiences. Expertise in team leadership, B2B and B2C sales strategies, and client relationship management. Multilingual and adaptable, thriving in fast-paced, multicultural environments.
Overview
13
13
years of professional experience
1
1
Certification
3
3
Languages
Work history
Senior Brand Ambassador
Maison Francis Kukrdjian
Abu Dhabi, UAE
2022.09 - Current
- Improve luxury client experiences by aligning service delivery to brand standards, exceeding monthly sales targets 100%+.
- Increase average transaction value and repeat business by promoting premium fragrances and accessories for upselling.
- Drive B2B and in-store performance by setting targets and coaching teams on closing techniques.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Supported team by demonstrating respect and willingness to help.
- Offered friendly, efficient customer service and handled challenging situations with ease.
- Oversaw daily operations to achieve high productivity levels.
Senior Cabin Crew
QATAR AIRWAYS
Doha, Qatar
2014.06 - 2021.10
- Monitored passenger safety and delivered excellent international-flight service within regulations.
- Owned pre-flight and in-flight checks to confirm emergency equipment readiness.
- Managed 92% of passenger issues through de-escalation to reduce escalations.
- Led first-aid response and coordinated passenger welfare during medical incidents.
- Coached junior crew members to raise cabin standards and service quality.
- Directed multilingual communication in English, Arabic, and French to welcome passengers.
RETAIL SALES ASSOCIATE / COACH
SACOOR BROTHERS
Abu Dhabi, UAE
2013.05 - 2014.06
- Enhanced shop floor presentation by coordinating improved visual merchandising displays.
- Boosted shopping satisfaction by guiding product choices with helpful customer advice.
- Drove campaign impact by aligning promotional displays with ongoing marketing initiatives.
- Protected financial accuracy through careful cash handling during busy periods.
- Strengthened store reputation by providing reliable, high-quality customer support.
- Reduced customer wait times by optimising checkout queue flow.
- Supported peak trading readiness by maintaining accurate stock levels.
Education
Certificate - VIP Customer Services / Service Excellence Program & SEP
Qatar Airways
Qatar 09/2014 - 10/2021
Bachelor of Business Administration - Business Administration& Marketing
Sup de Co University
Morocco, Marrakech 09/2010 - 07/2013
Travel Retail Sales Training - High-Performing Team Specialization
TRSS
United Arab Emirates 09/2023 - 09/2024
High School Diploma - Science Physics
Al Massira High School
Morocco 09/2004 - 07/2009
Skills
- Passenger Safety and security
- Emergency procedures and SEP
- VIP customer service
- Service Excellence
- Conflict De-escalation
- Problem-solving skills
- Cabin operations management
- First aid and Emergency Response
- Customer Communication
- Collaborative teamwork strategies
- Reporting incidents effectively
- Multitasking abilities
- Presentation skills in a professional setting
- Customer Service
- Strong interpersonal aptitude
- Knowledge of aviation regulations
- Fluency in English
- Additional Languages
- Teamwork and Collaboration
- CRM software operation
- Flight scheduling systems operation
- Post-Flight documentation
- Briefings execution excellence
LANGUAGES
English
Proficient (C2)
Arabic
Native
French
Proficient (C2)
Certification
Qatar Airways Premium Customer Service \ Service Excellence program and SEP.
Accomplishments
TRSS Excellent performance : Employee of the year 2024 .
References
References available upon request.
Timeline
Senior Brand Ambassador
Maison Francis Kukrdjian
2022.09 - Current
Senior Cabin Crew
QATAR AIRWAYS
2014.06 - 2021.10
RETAIL SALES ASSOCIATE / COACH
SACOOR BROTHERS
2013.05 - 2014.06
Certificate - VIP Customer Services / Service Excellence Program & SEP
Qatar Airways
09/2014 - 10/2021
Bachelor of Business Administration - Business Administration& Marketing
Sup de Co University
09/2010 - 07/2013
Travel Retail Sales Training - High-Performing Team Specialization
TRSS
09/2023 - 09/2024
High School Diploma - Science Physics
Al Massira High School
09/2004 - 07/2009