Summary
Overview
Work history
Education
Skills
Languages
Certification
Timeline
Generic

Paraskevi Argyrakou

Dubai,,United Arab Emirates

Summary

Commercial Performance Manager with experience in data analysis, Power BI reporting, commercial contracts, and business performance management. Skilled in transforming complex commercial and operational data into actionable insights, developing forecasting models, and supporting strategic decision-making. Experienced working within a fast-paced FMCG environment, managing and reporting on portfolios of 800+ active commercial agreements and supporting major hospitality and corporate accounts. Currently pursuing the Microsoft Certified: Power BI Data Analyst Associate (PL-300) certification.

Overview

4
4
years of professional experience
3
3
years of post-secondary education
1
1
Certification

Work history

Commercial Performance Manager

Eurocoffee UAE | Lavazza UAE Distributor
Dubai, UAE
2025.02 - Current
  • Designed and implemented company's first Power BI reporting suite, providing visibility across 800+ active agreements and enabling data-driven management of contract performance, profitability, compliance, annual sales trends, and contract expiry risks.
  • Contributed to an estimated 35% improvement in overall Free-on-Loan (FOL) portfolio performance through enhanced reporting visibility, proactive account monitoring, and identification of contractual risks.
  • Developed interactive commercial dashboards and account-level drill-through reporting, significantly improving decision-making, performance tracking, and portfolio oversight for senior management and sales teams.
  • Created forecasting and inventory planning dashboards integrating stock on hand, incoming shipments, consumption trends, and demand fluctuations to support procurement planning and reduce stock-out risk.
  • Supported major hospitality and corporate tenders, contributing to commercial proposals and contract negotiations.
  • Managed FOL agreements, supply agreements, NDAs, addenda, and commercial contract renewals.
  • Identified areas of improvement, leading to significant process enhancements.

Key Account Manager (Commercial Contracts & Key Accounts)

Eurocoffee UAE | Lavazza UAE Distributor
Dubai, UAE
2024.10 - 2025.01
  • Drafted and reviewed 50+ FOL agreements, supply agreements, addenda, NDAs and commercial amendments for hospitality and corporate clients.
  • Supported contract negotiations for major hospitality groups and corporate accounts including Marriott International, Shangri-La Hotels & Resorts, Atlantis Dubai, IHG Hotels & Resorts and Dubai Golf.
  • Conducted commercial analysis on pricing, equipment commitments, exclusivity provisions and consumption targets, supporting investment decisions valued at tens of thousands of AED per account.
  • Prepared account performance reviews and commercial reports for management.

Assistant Sales Manager

Concentrix (RAC UK)
Manchester, United Kingdom
2023.01 - 2024.08
  • Promoted within six months of joining the organisation.
  • Delivered onboarding and sales training programmes for multiple cohorts of new joiners, including classroom training and post-training performance coaching.
  • Produced KPI and performance reports for a team of 15 sales advisors using Excel and Power BI, providing data-driven recommendations to support coaching, performance improvement, and target attainment.
  • Assisted in resolving customer escalations and operational challenges while maintaining high service standards and supporting team performance objectives.

Sales Assistant

Concentrix (RAC UK)
Manchester, United Kingdom
2022.07 - 2023.01
  • Achieved sales KPIs from the first month and consistently exceeded individual targets while managing 50+ customer interactions daily in a fast-paced sales environment.
  • Developed strong negotiation and objection-handling skills.
  • Built positive customer relationships while maintaining high customer satisfaction standards.

Education

LLB (Hons) Law - Law

University of Manchester
United Kingdom
2019.09 - 2022.07

Skills

  • Power BI

  • Advanced Excel

  • Commercial Analysis

  • Contract Management

  • Forecasting & Demand Planning

  • Pricing & Profitability Analysis

  • FMCG

  • Odoo ERP

  • Sage 300 ERP

  • Warehouse Management Systems (WMS)

  • Tender Support

  • Stakeholder Management

Languages

English
Fluent
French
Proficient (C2)
Spanish
Intermediate

Certification

Microsoft Certified: Power BI Data Analyst Associate (PL-300) - Currently Pursuing

Timeline

Commercial Performance Manager

Eurocoffee UAE | Lavazza UAE Distributor
2025.02 - Current

Key Account Manager (Commercial Contracts & Key Accounts)

Eurocoffee UAE | Lavazza UAE Distributor
2024.10 - 2025.01

Assistant Sales Manager

Concentrix (RAC UK)
2023.01 - 2024.08

Sales Assistant

Concentrix (RAC UK)
2022.07 - 2023.01

LLB (Hons) Law - Law

University of Manchester
2019.09 - 2022.07
Paraskevi Argyrakou