Petrolhead

Highly accomplished Sr. Pricing Analyst with a decade of experience across retail, digital, and affiliate industries. Demonstrated expertise in analytics, dashboard creation, and pricing strategy, delivering substantial margin impact. Proven track record in Fortune 500 companies, like Yahoo, Target, Microsoft, etc., by leading and managing teams to drive optimal pricing decisions. A results-driven professional dedicated to maximizing profitability and staying ahead in dynamic markets.
● Independently monitoring market trends to determine the most optimal pricing for a diverse range of SKUs across various categories, thereby driving overall company revenue and margin improvement.
● Conducting thorough evaluations of competitors' pricing activities to take strategic decisions in our internal pricing.
● Serving as the primary point of contact for pricing decisions related to the company's aging inventory.
● Regularly adjusting prices based on pre-set schedules, supply management department costs, and other relevant factors.
● Analyzing and reporting on key performance indicators (KPIs) to validate and demonstrate the success of pricing actions to senior leaders, including the CEO and CCO.
● Managed the Apparel & Accessories and Home pyramids for both online and physical stores, offering in-depth context and analysis on clearance pricing metrics and performance in alignment with enterprise goals.
● Developed and published operational dashboards to keep the team and internal partners informed about clearance pricing strategies.
● Made pricing decisions to optimize clearance programs, ensuring financial objectives were met and accurate forecasting was achieved.
● Evaluated AI recommendations on clearance price adjustments at the SKU level and intervened when necessary, considering seasonal factors, item salability, and quantity.
● Drive Advertiser growth through the creation of comprehensive Dashboards/Reports, analyzing competitor performance, and conducting in-depth assessments of Revenue, Sales, and other KPIs to prioritize top-line growth.
● Offer strategic support by recommending optimal Offers and Placements based on thorough historical performance analysis, identifying their potential impact.
● Develop Media trackers with key KPIs to effectively monitor the performance of Offers and Placements, providing valuable insights to bolster Advertisers' growth.
● Maintain regular and proactive communication with Stakeholders, addressing day-to-day activities, and proactively conducting Adhoc and Issue-based analysis based on weekly trends.
● Develop Dashboard Reports and Campaign Wrap-Ups for Stakeholder Meetings.
● Provide comprehensive support to Onshore partners, encompassing end-to-end Campaign management, including Launch, Optimization, Reporting, Presentations, and QBRs (Quarterly Business Reviews).
● Ensure internal quality standards are met by conducting daily audits of the team's work.
● Collaborate with the leadership team to enhance and advance the overall process.
● Developed dashboards and took charge of sales planning, trafficking, and reporting using data from various sources.
● Emphasized revenue growth by effectively managing multiple advertisements and conducting in-depth performance analysis, comparing them to previous campaigns.
● Conducted thorough testing of Ad Creatives to ensure compliance with site specifications and functionalities, all while aligning with the business objectives.
● Led a team of 8 analysts, ensuring their performance aligned with business requirements.
Petrolhead
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