Rabab Ennassiri
Dubai,Emirati Arabi Uniti
Summary
Strategic Senior HR professional with extensive experience in HR operations, compliance, talent acquisition, and digital HR transformation across hospitality, aviation, logistics, and manufacturing sectors. Recognised for delivering measurable business impact through performance management, leadership development, succession planning, and employee engagement initiatives.
Proven ability to lead HR transformation, standardise processes, and implement digital solutions that optimise efficiency and enhance employee experience. Adept at workforce planning and providing strategic HR advisory to align people strategies with organisational objectives. Skilled in high-profile recruitment, complex ER management, and fostering inclusive, high-performing workplace cultures. Fluent in English and Italian, with working knowledge of Arabic.
Overview
12
12
years of professional experience
7
7
years of post-secondary education
1
1
Certification
Work history
Head of HR – Transformation & Digitalisation (Hospitality)
The Brewery on Chiswell Street
London- Abu Dhabi , UK
01.2023 - 11.2025
- Standardised HR processes, policies, and organisational structures for 500 employees, improving operational efficiency by 25%.
- Led post-acquisition integration, aligning payroll, policies, and systems with UAE Labour Law, reducing compliance risk by 100% during audits.
- Implemented digital HR solutions (onboarding, performance, engagement), cutting administrative workload by 40% and improving employee satisfaction scores by 15%.
- Developed succession planning and leadership programs, resulting in 20% increase in internal promotions.
- Oversaw recruitment and talent acquisition, managing high-profile roles across business to secure top-tier candidates.
- Optimised HR reporting and analytics, providing senior leadership with actionable insights for workforce planning and cost management.
Senior Human Resources Business Partner
Staffing Match (Recruitment)
Dubai, UK
01.2020 - 01.2023
- Managed complex ER cases, grievances, and disciplinaries, reducing legal exposure and mitigating potential penalties by AED 500K+.
- Conducted HR audits and compliance checks (UAE Labour Law, GDPR), achieving 100% compliance across all departments.
- Delivered onboarding, performance, and compliance training programs, improving new hire productivity by 20%.
- Oversaw redundancies and organisational restructuring, optimising headcount while saving ~AED 1M in operational costs.
- Provided strategic HR support to leadership, improving workforce utilisation and employee engagement scores by 10%.
Assistant Manager Human Resources
Bvlgari Hotels & Resorts
Milano
01.2017 - 12.2019
- Led recruitment and onboarding for over 150+ luxury hospitality roles, securing high-calibre talent across F&B, front office, spa, and guest services.
- Streamlined onboarding and HR operations, reducing administrative processing time by 20% and improving new joiner readiness.
- Supported performance reviews and development programs, enhancing workforce capability and leadership pipeline.
- Ensured payroll accuracy and compliance, maintaining zero-error rate during audits.
- Strengthened employee engagement through HR initiatives aligned with luxury brand standards, improving service consistency across departments.
Recruitment Consultant
Page Executive
Milano
04.2014 - 12.2016
- Successfully delivered executive search mandates for senior and C-suite roles, improving time-to-fill for key clients by 30%.
- Developed strong partnerships with multinational clients across retail, hospitality, and luxury brands, improving retention of placed candidates.
- Conducted advanced talent mapping and market research to support strategic hiring decisions.
- Improved recruitment processes by enhancing ATS usage and candidate evaluation methods.
- Consistently exceeded placement targets while maintaining high candidate quality and client satisfaction.
Education
Master's degree - International Human Resources Management
Coventry University
London, UK 09.2018 - 06.2019
Diploma - Business
E. Falck
Milan, Italy 01.2011 - 01.2015
Bachelor of Business Management - Business, Management, Marketing, and Related Support Services
Università Degli Studi Di Milano-Bicocca
Milan, Italy 09.2016 - 06.2018
Skills
- HR Operations & Compliance
- Talent Acquisition & Recruitment
- HR Transformation & Digitalisation
- Performance Management & Leadership Development
- Employee Relations & Engagement
- Strategic HR Advisory & Workforce Planning
Certification
- CIPD Level 7
- Managing Difficult Behaviors in the Workplace- Peninsula UK
- Level 7 Certificate in Strategic Leadership and Management
- CMI Level 7 Award in Professional Consulting
Languages
English (Full Professional)
Italian (Native or Bilingual)
Arabic (Native or Bilingual)
Timeline
Head of HR – Transformation & Digitalisation (Hospitality)
The Brewery on Chiswell Street
01.2023 - 11.2025
Senior Human Resources Business Partner
Staffing Match (Recruitment)
01.2020 - 01.2023
Master's degree - International Human Resources Management
Coventry University
09.2018 - 06.2019
Assistant Manager Human Resources
Bvlgari Hotels & Resorts
01.2017 - 12.2019
Bachelor of Business Management - Business, Management, Marketing, and Related Support Services
Università Degli Studi Di Milano-Bicocca
09.2016 - 06.2018
Recruitment Consultant
Page Executive
04.2014 - 12.2016
Diploma - Business
E. Falck
01.2011 - 01.2015