Summary
Overview
Work History
Education
Skills
Timeline
reading
reading
Generic
Rabah Hamzah

Rabah Hamzah

Sharjah

Summary

Enthusiastic and Innovative Marketer, experienced in creating concepts and brands' identities. Highly skilled in strategic planing and ideation. I am learning on daily basis and implementing marketing to everyday life. Crafting a direct message that satisfies my customer persona's need is one of my strengths.

I love marketing for the stories we

create; I am looking forward into living a new chapter with a corporate where my energy is efficiently utilized into achieving more succuss stories.

Overview

12
12
years of professional experience

Work History

Brand Manager

Shams Media City Al Fayy Restaurant
sharjah
02.2022 - Current
  • Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
  • Oversaw branding implementation across uniforms, packages, all physical and digital assets
  • Planned, implemented and tracked sales and marketing strategies to promote the brand
  • Cooperated and worked closely with communications team to develop marketing strategies which increased traffic to location
  • Monitored online advertising and social media campaigns to assess success of different strategies.
  • Motivated team members to continuous improvement in promoting and selling target products through cross selling and up selling methods

Digital Marketing Specialist

Green Village
Dubai
01.2020 - 06.2022
  • Boosted brand awareness by establishing strong web and social media presence.
  • Worked with influencers to increase traffic to location
  • Refined brand logo, Created and deployed social media content, engaged with target audiences and boosted reach SEM
  • Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
  • Optimized social media channels and web pages to improve SEO and usability.

Co-Founder and Brand Manager

Yasmina Restaurant & Cafe
Beirut
06.2016 - 05.2021
  • Aligned team objectives with our restaurant mission and identity increasing revenue, profit and business growth by collaboratively developing integrated marketing strategies.
  • Studied market to determine optimal pricing of goods and services and to capitalize on emerging opportunities.
  • Optimized SEO and presence on various platforms which increased traffic and sales by 30%
  • Interviewed, supervised and motivated staff members continuously to achieve optimal productivity.
  • Developed innovative sales and marketing strategies to facilitate business expansion with low customer acquisition cost
  • Enhanced brand image and grow the business through various tactics including sponsoring a football team and Tv shows.

Marketing Coordinator

I Quad Learning Solutions
Beirut
01.2019 - 05.2020
  • Boosted brand awareness with target customer demographics with social, print and email campaigns.
  • Answered general marketing department inquiries by email, phone and mail.
  • Generated Leeds and transfer to sales team
  • Composed daily posts for social media and helped build corporate presence on Linked in ,Google Ads and Instagram.
  • Tracked and reported on marketing campaign responses.

Digital Marketer

Di3aya.net
Beirut
10.2016 - 09.2019
  • Executed digital e-commerce marketing strategy, SEO and SEM and social media content for small businesses.
  • Created content with photographers and designers to manage social media account of small businesses
  • Monitored and optimized advertising campaigns using Google, Facebook and instagram
  • Worked with freelancers to setup websites for businesses

Education

Certificate - FUNDAMENTALS OF DIGITAL MARKETING

Google Garage
Online
11.2022

Certification - Setting Business Units Goals

LinkedIn
Online
02.2022

MINI MBA Certification - Marketing And Communication

International Business Management Institute IBMI
Berlin
01.2022

MBA - Marketing

Notre Damn University
Lebanon
03.2019

Skills

  • Marketing Strategy Development
  • Product and Service Specification
  • Acquire and retain Customers
  • Increase Traffic and exposure
  • Content Creation
  • Identifying Customer Persona
  • Budgeting
  • Social Media Marketing
  • SEO & SEM

Timeline

Brand Manager

Shams Media City Al Fayy Restaurant
02.2022 - Current

Digital Marketing Specialist

Green Village
01.2020 - 06.2022

Marketing Coordinator

I Quad Learning Solutions
01.2019 - 05.2020

Digital Marketer

Di3aya.net
10.2016 - 09.2019

Co-Founder and Brand Manager

Yasmina Restaurant & Cafe
06.2016 - 05.2021

Certificate - FUNDAMENTALS OF DIGITAL MARKETING

Google Garage

Certification - Setting Business Units Goals

LinkedIn

MINI MBA Certification - Marketing And Communication

International Business Management Institute IBMI

MBA - Marketing

Notre Damn University

reading

Books I lately read :


  • Building A Story Brand "a marketing framework that will always deliver the message"
  • Atomic Habits " Know how to build the good things into Habits, goals end, habits last"
  • The Lean Startup "still in progress, ways to reduce error margins"
  • Think and Grow Rich "a positive motivator"
  • The Personal MBA " a recap on every business aspect"
  • Power Vs Force " a map to life, my personal favorite"
  • THE EYE OF THE I "self development and spirituality"
  • THE BUSINESS BOOK " a summary of most business scenarios"
  • The Lost Symbol "My Favorite Novel"

reading

Books I lately read :


  • Building A Story Brand "a marketing framework that will always deliver the message"
  • Atomic Habits " Know how to build the good things into Habits, goals end, habits last"
  • The Lean Startup "still in progress, ways to reduce error margins"
  • Think and Grow Rich "a positive motivator"
  • The Personal MBA " a recap on every business aspect"
  • Power Vs Force " a map to life, my personal favorite"
  • THE EYE OF THE I "self development and spirituality"
  • THE BUSINESS BOOK " a summary of most business scenarios"
  • The Lost Symbol "My Favorite Novel"
Rabah Hamzah