Reem Elmaghraby

• Led operational improvements and strategic planning aligned with company growth objectives.

• Streamlined processes across social media and creative departments to boost efficiency.

• Managed resource allocation, budgets and performance to maximize profitability and ensure timely project delivery.

• Facilitated cross-functional collaboration between regional teams for seamless project execution.

• Strengthened client relationships and managed vendor interactions for cost-effective, on-time delivery.

• Developed risk mitigation strategies to address potential project disruptions.

• Tracked and reported KPIs on project delivery, team utilization, and client satisfaction.

• Contributed to P&L calculations, aligning operational goals with financial forecasts.

• Served as the primary point of contact between clients and internal teams, ensuring smooth onboarding, project alignment, and business growth.

• ⁠Led the social media team in delivering successful campaigns and strategies for high-profile clients.

• Oversaw the creation of strategic briefs and managed high-level client meetings to ensure alignment and execution of initiatives.

• Facilitated collaboration between social media and creative teams, ensuring seamless strategy implementation and content delivery.

• Directed the traffic and operations for video, design, and copywriting teams across multiple offices.

• Managed team resources, budget allocations, and operational flow, ensuring smooth collaboration between departments.

• Worked closely with finance to optimize budget utilization and project profitability.

• Developed and executed social media strategies, overseeing content creation, campaign management, and reporting.

• Integrated emerging social media trends to enhance the effectiveness of client campaigns.

• Defined KPIs and delivered comprehensive performance reports to clients.

• Ensured the brand guidelines are met during events & day to day business management in all 4 locations
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• On ground support during events, managing client’s relationship & influencers

Concerts:

• Artists' liaison, meetings, correspondence, telephone contact
• Briefing, Technical Support for creative/customized elements of the concert
• Complete artist management from arrival to departure while managing professional their daily itinerary
• Round the clock supervision on ground to ensure smooth communication between Client, staff and Artists.
• Management and liaison with all sub-contractors and suppliers
• In-charge of onsite cost control.
• Liaising media coverage from photography to video and press & press management of the event
• Amr Diab & Hussein Aljasmi Concert– Dubai 2014 (Planning, organizing & operation)
• Omar Khairat – Dubai Concert 2012, 2014 (Planning, organizing &operation)
• du World Music Festival – Dubai 2012 (Planning, organizing & operation).
• Tamer Hosny Concert – Dubai 2012 (Planning, organizing & operation).
• Mohammad Monir Concert – Dubai 2011 (Planning, organizing & operation).

Activations

• Planning and organizing clients’ products launch in malls & road shows
• Supervising the design concepts of the stands according to the client's brief
• Liaising with the mall management to ensure smooth delivery and relations
• Proposing creative solutions for mall activations
• Manage the teams/hostess assigned to promote the projects
• Ensure all requirements of the stands from design, branding & layout are as per the client brief
• Liaise with finance to ensure all financial paperwork are in order
• Responsible for planning & implementation of concerts, promotion campaigns & Exhibitions.
• Assessing client's needs and ensuring they are met.
• Launching and operating Comfort Promotion 2011 (Abu Dhabi – Dubai – Sharjah).
• Du “Ramadan Iftar” – 2011 (Abu Dhabi – Dubai – Sharjah).
• Du Bill Payment promotion campaign (6 months).
• Road show (LG Dubai), Promotion campaigns (du).