With a rich 29-year career in sales and marketing within the GCC region, i have cultivated an extensive client rich database in the facade construction and external envelope construction industry. Renowned for excellent negotiation skills, i have consistently concluded successful business deals, leveraging vast business relations to drive growth and success. Committed to furthering expertise in the industry and aim to continue building strategic partnerships and expanding market presence.
Overview
32
32
years of professional experience
2000
2000
years of post-secondary education
Work history
Sr. Business Manager
ALUBOND MIDDLE EAST FZE
Sharjah, United Arab Emirates
03.2006 - 08.2025
Company Overview: A group Co. Under Mulk international flagship. Website: http://www.alubond.com
Create & Implement Sales Strategy for globally recognized ALUBOND u.s.a Fire-resistant Aluminum composite Cladding panels for MENA & Africa region through effective use of appropriate means.
Overseeing marketing policies, objectives, campaigns, and initiatives contributing to the Annual sales performance throughout a network of Aluminum fabricators/installers and distributors.
Identifying business Areas in Middle East & Africa thr'u a team of Regional Managers, Executive & Liaison representatives.
Finding leads, generating enquiries, studying client's requirements, submitting Suitable design solutions and providing technical support including civil defense approvals.
Studying techno Economic feasibility of the product, ensuring brand specification in prestigious construction projects thru Architects & Engineering Consultants.
A group Co. Under Mulk international flagship. Website: http://www.alubond.com
Sales & Marketing Manager
M/s Falcon Industries W.L.L
Manama
11.2004 - 02.2006
Company Overview: A manufacturing industry producing Alum. composite cladding panels.
Create and implement the policies for developing a new brand. Responsible mainly for establishing a new brand and overseeing marketing policies for product 'ALPOBOND'Aluminum Composite Cladding in Middle East market thus contributing to the Annual sales performance throughout a network of approved fabricators and distributors.
Conduct and assist in market research activities to identify targeted business Areas emphasizing mainly in Middle East & North Africa (MENA) and keep a keen eye on competitor activities.
Recommending necessary strategies for appointing fabricators mainly Glazing/Aluminum facades fabricators and contractors within G.C.C Region.
Volunteered additional responsibility of sourcing and Co-ordination with Material & Fire testing laboratories for product certification. Sourced various raw material Suppliers from Europe and Far East, thus contributing to better C& effective raw material cost.
Organizing and participating in trade shows and other key promotion events representing the company.
A manufacturing industry producing Alum. composite cladding panels.
Asst.Sales Manager
Emirates Trading Agency L.L.C
Dubai
06.1996 - 10.2004
Company Overview: E.T.A- ASCON & AL GHURAIR Group JOINT VENTURE.
Identifying Projects and ensuring specifications through leading ENGINEERING CONSULTANTS, ARCHITECTS in prestigious construction projects.
Finding leads, generating enquiries and promoting sales of ALUMINUM COMPOSITE CLADDING 'ALPOLIC' & u-PVC WINDOWS, DOORS & CURTAIN WALLING SYSTEM emphasizing mainly into Contractual/Project Sales.
Studying client's requirements, submitting suitable design solutions and providing technical support including techno-economic feasibility of the products.
Analyzing and forecasting divisional sales performance in consultation with Divisional Head.
Commercial activities related to Invoicing, Indenting, Maintenance of Sales Records etc.
Effective co-ordination with Principles, M/s Mitsubishi Chemicals, Japan & M/s Veka A.G, Germany including internal department of Fabrication, Design, Accounts and Project Execution.
Business liaison with Principles and potential Clientele.
Organizing and participating in exhibitions and seminars.
E.T.A- ASCON & AL GHURAIR Group JOINT VENTURE.
Sales Engineer
M/s Navair international Ltd.
New Delhi
10.1993 - 05.1996
Specifying products in various projects related to construction/Industrial Sectors.
Locating clients, generating enquiries and procuring orders for companies' products mainly STEEL & WOODEN FIRE RATED DOORS, FIRE PENETRATION SEALING SYSTEM FOR ELECTRICAL INSTALLATIONS (CABLE FIRE BRRIER, FIRE STOP & FIRE PILLOWS), FIRE RESISTENT INTUMESCENT COATINGS FOR ELECTRICAL CABLES AND STRUCTURAL STEEL to Building/Industrial sector.
Studying client's requirements, submitting suitable design solutions and providing technical support including techno-economic feasibility of the products.
Effective involvement in Tendering including negotiating & finalizing techno-commercial bids.
Field as well as Commercial activities viz., Independent Liasioning, Business Correspondence (Domestic/International) etc.
Extensive follow-up with the wide spread network of marketing agents, liaison representatives & Trade Dealers.
Business liaison with Principles and potential Clientele i.e. CIVIL CONTRACTING CO's, BUILDERS, DEVELOPERS, ARCHITECTS, ENGG./FIRE CONSULTANTS.
Education
Higher diploma - Sales & Marketing Mgmt.
Management Study Promotion Institute (MSPI)
New Delhi
Diploma - Civil Engineering
Aligarh Muslim University
01.1990 - 08.1993
Skills
Client rich data base within Facade construction/external Envelope construction industry with vast business relations
Excellent Negotiation skills to conclude business deals
Rich 29 years of Sales & marketing experience within GCC region
Successfully raised companies' product to top of the competition and made the product presence felt in relatively unknown markets in Africa and middle east
Managing Director (Middle East) at Konecranes Middle East FZE, Demag Cranes & Components (ME) FZEManaging Director (Middle East) at Konecranes Middle East FZE, Demag Cranes & Components (ME) FZE