SAFA AHMED
Al Ain,UAE
Summary
Results-driven Accounts Receivable and Credit Control professional with proven experience in managing customer accounts, credit risk assessment, collections, and cash flow optimization. Proficient in SAP S/4HANA, SAP Business One, Microsoft Dynamics GP, Advanced Microsoft Excel, Power BI, and the Microsoft Office Suite. Experienced in overseeing the full accounts receivable cycle, including invoicing, payment allocation, account and bank reconciliations, credit control, and debtor management.
Skilled in reducing overdue receivables, resolving payment disputes, conducting credit evaluations, and implementing effective collection strategies while maintaining strong customer relationships. Adept at preparing aging reports, financial statements, and management reports to support informed decision-making. Recognized for improving collection performance, ensuring compliance with financial policies, and contributing to organizational cash flow and financial stability through accuracy, analytical skills, and proactive communication.
Overview
3
3
Languages
1
1
Certification
7
7
years of post-secondary education
7
7
years of professional experience
Work history
Accounts Receivable/Credit Controller - Specialist
Al Ain Farms Group
Al Ain, UAE
2023.06 - Current
- Monitor customer accounts, credit limits, and payment terms to ensure timely collections and minimize overdue balances.
- Prepare collection reports and follow up with customers and debt collection agencies to recover outstanding receivables.
- Generate, reconcile, and distribute customer Statements of Account (SOAs) for key accounts customers like Carrefour ,Co-operative society & Ecommerce retail as well as Traditional Trade, Modern Trade Customer and also export accounts.
- Process, verify, and record incoming customer payments in SAP and Microsoft Dynamics GP.
- Prepare, issue, and record tax invoices, credit notes, and other customer billing documents.
- Perform customer account reconciliations and resolve payment discrepancies, deductions, and billing disputes.
- Conduct bank reconciliations and accurately allocate customer payments to outstanding invoices.
- Review and update customer discount agreements, rebates, and promotional incentives within the ERP system.
- Coordinate with Sales, Finance, Accounts Payable, and SAP support teams to ensure accurate financial transactions and process improvements.
- Maintain accurate customer master data, payment records, and general ledger accounts.
- Perform credit assessments for new and existing customers to support sound credit decisions and mitigate financial risk.
- Prepare aging reports, collection forecasts, and management reports to support cash flow planning.
- Respond to customer inquiries via phone and email, providing timely resolution to account-related issues.
- Support month-end closing activities, financial audits, and compliance by providing accurate documentation and reconciliations.
- Identify opportunities to streamline accounts receivable processes and improve collection efficiency.
- Ensure compliance with company policies, accounting standards, and tax regulations.
- Calculated expenditures in comparison to budget targets and reported on overages.
- Navigated various accounting systems and followed different accounting techniques to meet company standards.
Accounts payable accountant
Areesh Transportation
Al Ain City, UAE
2022.06 - 2023.04
- Maintain and reconcile general ledger accounts.
- Prepare and post journal entries accurately and on time.
- Perform month-end, quarter-end, and year-end closing activities.
- Reconcile bank accounts, intercompany balances, and balance sheet accounts.
- Prepare financial reports and supporting schedules.
- Assist with external and internal audits by providing required documentation.
- Monitor daily cash balances and requirements.
- Manage banking relationships and banking transactions.
- Prepare and execute electronic fund transfers and wire payments.
- Reconcile bank statements and investigate discrepancies.
- Support cash flow planning and liquidity management.
- Review and process vendor invoices accurately and promptly.
- Match purchase orders, invoices, and goods receipts (three-way matching).
- Prepare payment runs according to approved schedules.
- Reconcile vendor statements and resolve invoice discrepancies.
- Maintain accurate vendor master data.
- Coordinated timely supplier payments and optimised cash flow.
- Respond to vendor inquiries regarding payments and account balances.
HR Assistant - Internship
Al Ain Farms
Al Ain, UAE
2021.07 - 2021.09
- Assist in posting job vacancies on recruitment platforms.
- Screen resumes and schedule interviews.
- Coordinate interview logistics with candidates and hiring managers.
- Prepare employment contracts and offer letters.
- Facilitate employee onboarding and orientation.
- Maintain onboarding documentation and employee files.
- Maintain accurate and up-to-date employee records (physical and electronic).
- Update HR databases with employee information.
- Prepare HR-related letters, certificates, and employment verification documents.
- Monitor employee attendance, leave, and probation periods.
- Ensure all personnel files are complete and compliant.
- Collect and verify payroll-related data such as attendance, overtime, and leave records.
- Coordinate with the payroll team to ensure accurate and timely salary processing.
- Assist employees with benefits enrollment and inquiries.
- Maintain records related to insurance, leave, and other employee benefits.
- Respond to employee inquiries regarding HR policies and procedures.
- Assist in resolving routine employee concerns and escalating complex issues when necessary.
- Support employee engagement activities and company events.
- Help communicate HR policies, announcements, and updates.
Branding Distributor for Oriflame
Self Business
Panaji-Goa, India
2019.09 - 2020.09
- Promote and sell Oriflame products to customers through direct sales and online channels.
- Build and maintain strong customer relationships by providing product recommendations and after-sales support.
- Recruit, train, and mentor new distributors to grow the sales network.
- Organise product demonstrations, beauty consultations, and promotional events.
- Develop marketing campaigns using social media and other digital platforms.
- Process customer orders and coordinate product deliveries.
- Monitor inventory and maintain accurate sales records.
- Achieve monthly sales targets and business growth objectives.
- Stay informed about new product launches, promotions, and company initiatives.
- Handle customer inquiries, feedback, and product returns professionally.
- Expanded customer base through personalized consultations and referrals.
- Increased sales by implementing digital marketing and social media campaigns.
- Built and mentored a high-performing team of independent distributors.
- Consistently achieved or exceeded monthly sales and recruitment targets.
- Enhanced customer satisfaction through excellent product knowledge and responsive service.
Education
ACCA -
ACCA GLOBAL
United Kingdom 2025.06 -
Global MBA - Finance & Marketing
Manipal University
Dubai, UAE 2020.09 - 2022.09
Bachelor of Commerce (Hons) - Accounting
S.S. Dempo College of Commerce & Economics
Goa, India 2017.06 - 2020.06
Higher Secondary Education - Commerce
Don Bosco Higher Secondary School
Goa, India 2015.06 - 2017.06
Skills
- SAP S/4HANA
- SAP Business One
- Microsoft Dynamics GP
- Advanced Excel
- Power BI
- Microsoft Office
- Account Reconciliation
- Payment Recording
- Expense Management
- Export Coordination
- Bank Reconciliation
- Financial Statements
- Debt recovery techniques
- Debtor communication
- Relationship Management
- Financial reporting
- Account reconciliation
- Credit risk analysis
Certification
- Microsoft Office Suite (Excel, Word, PowerPoint, Outlook)
- Digital Marketing
- SAP S/4 HANA – Simple Finance
- Power BI
- Business Analyst certification
- Advanced Digital Marketing
- Certificate of Equity and Research & Portfolio
- Certificate of Advanced Excel.
- Sports Marketing
- Introduction to Data Analytics
- Firm Level Economics - Consumer and Producer behaviour
Languages
English: Fluent
Hindi: Fluent
French: Basic
Reference
will be furnished upon request
Accomplishments
- Participation in Art and Theatre Activities
- Interschool Elocution Competitions
- Certificate in Karate
Other Details
- Nationality: Indian
- Date of Birth: March 19, 1999
- Marital Status: Single
Timeline
ACCA -
ACCA GLOBAL
2025.06 -
Accounts Receivable/Credit Controller - Specialist
Al Ain Farms Group
2023.06 - Current
Accounts payable accountant
Areesh Transportation
2022.06 - 2023.04
HR Assistant - Internship
Al Ain Farms
2021.07 - 2021.09
Global MBA - Finance & Marketing
Manipal University
2020.09 - 2022.09
Branding Distributor for Oriflame
Self Business
2019.09 - 2020.09
Bachelor of Commerce (Hons) - Accounting
S.S. Dempo College of Commerce & Economics
2017.06 - 2020.06
Higher Secondary Education - Commerce
Don Bosco Higher Secondary School
2015.06 - 2017.06