Safa' Samara
Technical Sales, Application, And Service Profession In Medical Equipment
Dubai ,Silicon Oasis
Summary
Hardworking and driven sales management professional equipped to revitalize sales operations and align procedures to maximize profits and clients acquisition. Successful at improving sales procedures to streamline and strengthen processes. Skilled in business development and technical problems solving to streamline daily activities for maximized productivity and sales.
Overview
14
14
years of professional experience
5
5
years of post-secondary education
33
33
Certifications
2
2
Languages
Work History
Sales Manager - Ophthalmic Division
Medical Developments Drug Store LLC
Dubai
12.2021 - Current
- Met with clients, delivering presentations and educating on product and service features and offerings.
- Researched competitors' activities and products to uncover new trends.
- Supervising work flow in ophthalmic department.
- Maintaining and increasing sales of company products.
- Maintaining strong relationships with customers.
- Maintain, Supervise, and follow up Projects design, offers and implementation.
- Establish and adjust selling prices by monitoring costs, competition and supply & demand.
- Perform data analysis and provide recommendations to achieve sales target.
Senior Sales and Project Engineer
AL Mashreq Medical Supplies
Dubai
04.2021 - 12.2021
- Sales and demonstration activities for different medical products like medical furniture, simple diagnostic devices, NICU incubators and others.
- Prepared cost estimates and bid documents by studying customer RFPs and consulting with product's manufacturers..
- Liaised with assigned accounts to foster relationship development.
- Analyzed market trends, competitor performance and product strengths.
- Delivered technical sales presentations to prospects and presented benefits and value of products.
- Designed and delivered product training for clients.
- Suggested ideas for product evolution and new product variants.
Sales Manager - Ophthalmic Division
Medical Developments Drug Store LLC
Dubai
01.2016 - 03.2021
- Targeted and projected for new business through incorporating new products and devices to company portfolio.
- Maintained marketplace visibility by participating in ophthalmology conferences and exhibitions.
- Met with clients, delivering presentations and educating on product and service features and offerings.
- Developed and implemented comprehensive business strategies and sales and marketing plans that complemented overall corporate operating plan.
- Researched competitors' activities and products to uncover new trends.
- Supervising work flow in ophthalmic department.
- Maintaining and increasing sales of company products.
- Maintaining strong relationships with customers.
- Maintain, Supervise, and follow up Projects design, offers and implementation.
- Establish and adjust selling prices by monitoring costs, competition and supply & demand.
- Perform data analysis and provide recommendations to achieve sales target.
Senior Sales & Application Engineer- Ophthalmology
Medical Developments Drug Store LLC
Dubai
04.2013 - 01.2016
- Performed Sales activities in Dubai and North Emirates Hospitals and Medical Centers for Ophthalmic Products.
- Exhibited strong technical aptitude and application expertise resulting in optimized performance, and sales increments.
- Worked with customers for needs analysis and to determine vendor costs.
- Educated and trained several employees on new technologies through presentation and individual support.
- Handled Tenders, Projects proposals and designs.
- Handled Demonstrations, Training for Medical Staff on various Ophthalmic Devices.
- Follow up Customers Satisfaction and requirements.
- Configured and Installed the Image viewing systems in hospital ophthalmic department's Network for Corneal Topography and Optical Coherence tomography Systems.
Sales & Service Senior Engineer-Ophthalmic & Derma
Medical Developments Drug Store LLC
Dubai
04.2010 - 04.2013
- Performed Demonstrations, Presentation for Dermatology Lasers and Ophthalmic Devices.
- Handled Training and Teaching Medical Staff on Medical Equipment.
- Handled Offers, Quotations, Projects Proposals …etc.
- Installation and commissioning of Laser equipment.
- Installation and commissioning for various ophthalmic equipment.
- Carried out technical services and maintenance works, such as PPM, Service Calls, software problems, software updates and others.
- Carried out sales responsibilities for Dermatology & Ophthalmology Devices.
Sales & Service Engineer /Ophthalmology and Derma
Medical Developments Drug Store LLC
Dubai
04.2008 - 04.2010
- Sales Work within Dubai & the north emirates (Dermatology & Ophthalmology Equipment).
- Performed Demonstrations and End- user Training.
- Handled Tenders & Auctions.
- Preventive and corrective maintenance for various machines including derma lasers and ophthalmic diagnostic machines.
- Prepared plans and layouts for equipment or system arrangements and space allocation while performing complete Dermatology or Ophthalmology Departments.
Education
Bachelor of Engineering Technology - Biomedical Engineering
Ajman University of Science & Technology
Ajman, UAE 09.2002 - 06.2007
Skills
Business Development and Planning
undefinedCertification
Spectralis Service Training Certificate / Heidelberg Engineering GmbH.
Affiliations
- Member in the Jordanian Engineers Association.
Timeline
Spectralis Service Training Certificate / Heidelberg Engineering GmbH.
03-2022
Sales Manager - Ophthalmic Division
Medical Developments Drug Store LLC
12.2021 - Current
Senior Sales and Project Engineer
AL Mashreq Medical Supplies
04.2021 - 12.2021
Heyex2 and Heyex PACs support Basic Training Certificate/ Heidelberg Engineering.
01-2021
Technical Training Certificate for service Engineers / Heidelberg Engineering GmbH.
04-2020
Certificate of Attendance of Hospital Design and Build Conference, Dubai.
10-2018
Project Management Professional Course/JPP Management Consultants, Dubai/ UAE.
09-2018
SDI/ BIOM Product Training Certificate / Oculus Optikgerate GmbH.
05-2018
MEA Sales Boot Camp Certificate / Heidelberg Engineering GmbH.
05-2018
Ophthalmology Imaging Workshop Participation Certificate.
04-2017
Sales and Marketing Training (Ophthalmology Ultrasound and Laser Devices)/ Quantel Medical.
03-2017
14Th International Spectralis Symposium (ISS) Vienna, Austria/ Heidelberg Engineering GmbH.
11-2016
SDI/ BIOM Product Training Certificate / Oculus Optikgerate GmbH.
11-2016
Sales Manager - Ophthalmic Division
Medical Developments Drug Store LLC
01.2016 - 03.2021
Product Training Certificate (Ultrasound and Laser Ophthalmic Systems)/ Quantel Medical.
02-2015
3Rd Oculus MENA Sales Training (PentaCam/ PentaCam HR) Certificate/ Oculus Optikgerate GmbH.
11-2014
3Rd Oculus MENA SDI4/BIOM5 Sales Training Certificate/ Oculus Optikgerate GmbH.
11-2014
3Rd Oculus MENA Sales Training Corvis ST/ Oculus Optikgerate GmbH.
11-2014
Product Training Certificate (Ultrasound & Laser Systems)/ Quantel Medical.
03-2014
Sales Training Certificate for PentaCam/ PentaCam HR/ Oculus Optikgerate GmbH.
12-2013
Oculus Service Training Certificate - Dubai/ Oculus Optikgerate GmbH.
12-2013
Sales and Product Training Certificate for CORVIS ST / Oculus Optikgerate GmbH.
12-2013
Senior Sales & Application Engineer- Ophthalmology
Medical Developments Drug Store LLC
04.2013 - 01.2016
Oculus Service Training Dubai / Oculus Optikgerate GmbH.
12-2012
Technical Training Course (Service, Application and Operation)/ Heidelberg Engineering GmbH.
11-2011
Course Attainment Certificate for 2D AutoCAD (R2010), Jordan Engineers Association, Amman, Jordan.
08-2010
Sales & Service Senior Engineer-Ophthalmic & Derma
Medical Developments Drug Store LLC
04.2010 - 04.2013
Application Training on Dermatology Laser Devices -Asclepion laser Technologies.
04-2009
10Th International Congress of the Middle East African Council of Ophthalmology - Kingdom of Bahrain Attendance Certificate.
03-2009
Sales & Service Engineer /Ophthalmology and Derma
Medical Developments Drug Store LLC
04.2008 - 04.2010
Product Training on Dermatology Laser Devices -Asclepion laser Technologies.
04-2008
Dubai International Hospital Management Conference & Exhibition Attendance Certificate.
04-2007
IEEE Women in Engineering participation Certificate - WETEX 2007.
03-2007
IEEE Certificate of Appreciation for valuable contribution to WETEX 2007.
03-2007
IEEE the Third International Conference on Innovations in Information Technology.
11-2006
Internship with ASIA for Medical Equipment (Ultrasound Systems and Derma Laser Devices), Amman, Jordan, for 6 Weeks.
07-2006
1St IEEE UAE Student Day participation Certificate.
05-2006
DEWA Attendance Certificate “Water Treatment Chemicals for Boilers Open and Closed Loop Systems, Potable Water and Waste Water"/ WETEX 2006.
03-2006
Internship Training in AL Khalidi Hospital, Amman, Jordan in Biomedical Engineering Department.
09-2005
Bachelor of Engineering Technology - Biomedical Engineering
Ajman University of Science & Technology
09.2002 - 06.2007
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