Sally Akja
Dubai
Summary
Innovative Social Media Specialist with a background in creating and implementing engaging social media strategies across multiple platforms. Strengths lie in crafting compelling content, managing online customer engagement, and staying ahead of social media trends. Proven ability to enhance brand awareness and increase the customer base through the effective use of social media tools. Previous work demonstrates a significant impact on increasing audience engagement and improving online presence.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Social Media Specialist
Record Media Production
Fujairah
02.2021 - 09.2024
- Tracked and analyzed social media and online marketing initiatives.
- Employed storytelling for digital content and developed unique campaigns to promote brand engagement.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
- Developed social media content and scheduled posts to coincide with target audience usage.
Social Media Content Creator
COM Media L.L.C
06.2022 - 06.2023
- Managed social media responses by escalating comments and inquiries to appropriate personnel or departments.
- Developed and implemented social media content strategies to increase brand visibility and engagement across multiple platforms.
- Updated and monitored content on Facebook, Twitter, Google, LinkedIn and Instagram.
Social Media Coordinator
Fazaa L.L.C
11.2022 - 04.2023
- Guided the visual content creation process, working closely with graphic designers to ensure alignment with brand aesthetics.
- Devised results-driven strategies and roadmaps based on clients' needs.
- Coordinated with the marketing team to ensure social media strategies aligned with overall marketing and business objectives.
- Developed and implemented comprehensive social media strategies to increase brand visibility and engagement across multiple platforms.
- Researched current trends in the industry to identify opportunities for growth through new social media channels.
- Crafted visual designs and brand messaging elements for consistency across digital advertising and marketing platforms.
Education
Bachelor Of Mass Communication - New Media
Al Falah University
12-2019
Skills
- Social media strategy
- Content creation
- Data analysis
- Campaign management
- Brand storytelling
- Customer relationship management
- Time management
- Teamwork and collaboration
- Customer service
- Content scheduling
Languages
Arabic
First Language
English
Advanced (C1)
C1
Turkish
Advanced (C1)
C1
Certification
Etiquette and protocol for dealing with a senior person
2. Internship at Sharjah Broadcasting Authority – Section of Program – Writer, Sabah, Sharjah Program
Produce a documentary short film about Hatta Heritage Village
4. Correspondent Skills in Live Events – At Sharjah Broadcasting Authority
5. Oral Expression in Radio and Television – at Sharjah Broadcasting Authority
6. Diploma of Television Presentation – at Sharjah Broadcasting Authority
7. Customer Service
8. Administrative leadership
9th Workshop on Artificial Intelligence in Media - Sharjah Broadcasting Authority
10 - Workshop on the Best Workflow for Desktop Publishing Designs with Teams
11. Workshop on graphic design skills for desktop publishing at Sharjah Broadcasting Authority
12. Workshop on Government Communication in the Face of Challenges
13. Art of Media Appearances – Sharjah Broadcasting Authority Journalism Of Artificial intelligence – Sharjah Broadcasting Authority
Affiliations
- P A R T I C I P A T E S
- 1.Emirati Media Forum _ Fake News Research Paper - 2017
- 2.International Government Communication Forum - 2018
- 3.AFU`s International Conference Task_2018 - 2018
- 4.Social Media Summit Awards - 2018
- 5.Participation & Winning the Third Place at Dewa Services Hackathon2018
- 6.International Government Communication Forum - 2019
- 7.AFU`s International Conference Task_2019 - 2019
- 8.International Photography Festival Exposure - 2019
- 9.Tolerance To Support Societal Issues - 2019
- 10.Volunteering With Ministry Of Health & Prevention - 2019
- 11.Volunteering With Ministry Of Health & Prevention - 2019
- 12.Volunteering With Ministry Of Health & Prevention - 2019
- 13.Volunteering with Ministry Of Tolerance In Organizing The Biggest
- Carpet Of Natural Flowers In The World (Flowers Of Tolerance) in Dubai -
- 2019
- 14.Organize The Week Of Tolerance In Abu Dhabi At Media Section - 2019
- 15. Participate in my documentary short film in Sharjah short films
- Festival - 2019
- 16. Participate in H.H. Sheikh Hamdan Bin Rashid Al Maktoum for the
- Distinguished University Student – 2019
- 17-Arab Hope Maker - 2020
- 18. Arab Media Forum 17 in Kuwait – online – 2021
Timeline
Social Media Coordinator
Fazaa L.L.C
11.2022 - 04.2023
Social Media Content Creator
COM Media L.L.C
06.2022 - 06.2023
Social Media Specialist
Record Media Production
02.2021 - 09.2024
Bachelor Of Mass Communication - New Media
Al Falah University
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