SALMA AHMED IBRAHIM HASHIM ALHASHIMI
Dubai,UAE
Summary
Results-driven communications and events professional with 8+ years of experience managing international awards, high-profile events, and strategic communications initiatives. Proven expertise in stakeholder engagement, bilingual content development (Arabic & English), and partnership coordination with organizations such as UNESCO, ISESCO, and EFQM. Recognized for delivering structured, high-impact initiatives aligned with strong governance, quality standards, and measurable outcomes.
Overview
9
9
years of professional experience
2022
2022
years of post-secondary education
Work history
Communications, Events & Partnerships Specialist
Hamdan bin Rashid Al Maktoum Foundation for Medical and Educational Sciences
Dubai, UAE
09.2019 - 01.2026
- Manage and coordinate international programs and recognition initiatives, supporting their full lifecycle from planning and evaluation to ceremonies and post-event reporting.
- Collaborate with global organizations and partners including UNESCO, ISESCO, ALECSO, and EFQM to deliver joint programs and institutional initiatives, ensuring alignment with organizational objectives and approved cooperation frameworks.
- Support the identification and coordination of partnership opportunities related to awards, programs, and events, contributing to long-term institutional relationships.
- Guide and support international participants, partners, and stakeholders from diverse countries throughout program and award cycles, ensuring clarity of requirements, alignment with evaluation frameworks, and adherence to institutional standards and protocols.
- Coordinate with senior stakeholders, partners, speakers, jury members, and international guests to ensure effective engagement and clear coordination throughout programs and events.
- Lead the planning and execution of high-level local and international events, forums, and award ceremonies across the UAE, Europe, and Asia.
- Serve as a public speaker and Master of Ceremonies, representing the Foundation at official events and ensuring professional protocol and seamless flow.
- Develop and review bilingual communications content (Arabic & English), including speeches, official reports, media materials, and internal communications.
- Contribute to marketing and brand visibility initiatives for programs and events, overseeing the coordination of corporate giveaways, visual assets, and social media content materials in alignment with institutional branding and communication strategies.
- Oversee budget planning, vendor coordination, and procurement processes, utilizing the GRP system in line with institutional policies.
- Monitor, track, and report KPIs.
- Conduct post-event evaluations and stakeholder satisfaction assessments.
- Edit and produce the Foundation’s monthly internal newsletter in Arabic and English.
- Certified ISO 9001:2015 Internal Auditor and member of the Innovation Lab Committee.
Events Executive
Her Highness Sheikha Jawaher bint Mohammed Al Qasimi – Executive Office
Sharjah, UAE
03.2017 - 08.2019
- Delivered high-profile local and international events by managing logistics, operations, AV, and catering teams.
- Coordinated closely with internal departments and external partners to ensure protocol compliance and operational excellence.
- Supported the development of event visibility and engagement strategies in collaboration with marketing teams.
- Represented the organization in international settings, contributing to partnership development and relationship management.
- Managed and optimized event budgets, ensuring cost efficiency while maintaining high quality standards.
Education
Master of Business and Quality Management - Project Management
Hamdan Bin Mohammed Smart University
Bachelor of Communication and Media Sciences - Integrated Strategic Communications
Zayed University
High School Diploma - undefined
Skills
- International Awards & Programs Management
- Strategic Communications & Corporate Messaging
- Stakeholder & Partner Engagement
- High-Level Event Planning & Execution
- Bilingual Content Development (Arabic & English)
- Media Relations & Public Representation
- Public Speaking & Master of Ceremonies (MC)
- Project Management & Cross-Functional Coordination
- Budgeting, Vendors & Procurement Management
- KPI Reporting & Performance Measurement
- ISO 9001:2015 Internal Auditing
- Innovation Programs & Continuous Improvement
- Strategic Partner Coordination & Relationship Management
- Institutional Alignment & Governance Support
- Cross-Sector Collaboration (Public, Private & International)
Timeline
Communications, Events & Partnerships Specialist
Hamdan bin Rashid Al Maktoum Foundation for Medical and Educational Sciences
09.2019 - 01.2026
Events Executive
Her Highness Sheikha Jawaher bint Mohammed Al Qasimi – Executive Office
03.2017 - 08.2019
Bachelor of Communication and Media Sciences - Integrated Strategic Communications
Zayed University
High School Diploma - undefined
Master of Business and Quality Management - Project Management
Hamdan Bin Mohammed Smart University