Salma Amazit
Dubai
Overview
5
5
years of professional experience
Work History
Business Development Manager
Trifid Media
02.2024 - 10.2025
- Spearheaded new business growth for a full-service marketing and creative agency, driving client acquisition across F&B, beauty, real estate, tourism, and lifestyle sectors.
- Built and nurtured long-term partnerships by identifying client needs and developing tailored marketing solutions spanning digital campaigns, video production, social media content, activations, and influencer marketing.
- Successfully secured Allabar Enterprises as a key client through an in-person approach, onboarding renowned retail brands such as Candalicious, Yogurtland, and Garrett Popcorn, significantly expanding Trifid Media's F&B portfolio.
- Developed and managed retainer partnerships across multiple sectors — including fragrance, beauty, real estate, tourism, and F&B — consistently contributing to agency revenue growth and client retention.
- Closed high-value deals through consultative selling and strong virtual presentation skills, often converting prospects into clients after as few as two online meetings.
- Collaborate with internal creative, strategy, and production teams to ensure seamless project execution and exceptional client satisfaction.
- Support in onboarding and mentorship of new joiners, sharing effective techniques for sales pitches, proposal structuring, and client communication.
- Tracking of market trends and competitor activity to identify new business opportunities and strengthen Trifid Media's market positioning.
Online Learning and Technology Consultant
Bishop's University, Information Technology Service
06.2020 - 01.2023
- Led cross-functional projects, coordinating teams, timelines, and deliverables, reporting progress and metrics to senior management.
- Collaborated with stakeholders to co-create content and solutions, aligning initiatives with organizational goals and audience needs.
- Streamlined operations and implemented systems to improve team efficiency and project execution.
- Analyzed client requirements to deliver tailored technology consultancy services.
- Delivered training and presentations to diverse audiences, driving adoption of best practices and technology solutions.
- Mentored junior consultants, fostering skill development and knowledge sharing.
- Evaluated emerging technologies, recommending innovations for client consideration.
Knowledge Mobilization Coordinator
Bishop's University
01.2021 - 01.2022
- Populated and assisted with the design of a pilot research website for Bishop's University, in partnership with Memorial University.
- Integrated information from the Bishop's research directory and other sources to create a new, more structured database with easier techniques for connection.
- Implemented features to highlight relevant opportunities for users.
- Developed customizable filters to allow individuals to search and refine their research and internship options easily.
- Designed a platform that showcased professors' collaborative projects and areas of expertise.
- Presented the new research website to the Bishop's community to increase awareness and attract additional professors and students to the platform.
- Developed promotional content for university initiatives, increasing visibility across digital platforms.
- Analyzed feedback from stakeholders to refine website offerings and improve participant satisfaction.
Cancer Research Internship UdeS
University of Sherbrooke
05.2021 - 08.2021
- Designed and performed various experiments under the supervision of Dr. Nicolas Gevry to contribute to his research on triple-negative breast cancer and the role of RNA.
- Read experimental literature and designed a more efficient protocol:
- Designed more efficient microRNAs that triggered protein knockdown and targeted LRH-1, creating stock solutions for further research and implantation in animal models to determine their effect on gene expression and breast cancer.
- Conducted lab techniques such as qPCR, PCR, cloning, isolating pure plasmid DNA, cell spheroid production and imaging analysis, contamination tests, assays, and cell culture.
- Ensuring consistency of protocols and quality control analysis.
Education
BSc - Biology, Health Science
Bishop's University
Sherbrooke, QC01.2023
International Baccalaureate & American High School Diploma - undefined
Dubai American Academy
Dubai, UAE01.2018
Skills
- Data Entry & Analysis
- MS Office Suite
- Sales Pipeline
- Interpersonal Skills
- Team leadership
- Business development and planning
- Decision-making
- Negotiations
- Client relationship building
- KPI tracking
- Digital marketing
- Social media marketing
- Influencer partnerships
- Lead generation
LANGUAGES
English & French | Fluent
Arabic & Berber | Intermediate
Timeline
Business Development Manager
Trifid Media
02.2024 - 10.2025
Cancer Research Internship UdeS
University of Sherbrooke
05.2021 - 08.2021
Knowledge Mobilization Coordinator
Bishop's University
01.2021 - 01.2022
Online Learning and Technology Consultant
Bishop's University, Information Technology Service
06.2020 - 01.2023
International Baccalaureate & American High School Diploma - undefined
Dubai American Academy
BSc - Biology, Health Science
Bishop's University