Samantha Kettle
Partnership & Sponsorship Director Al Shira'aa Horse Show
United Kingdom,Surrey
Summary
Dedicated to partnerships within the sporting field, I am a very professional individual with a history of meeting company goals utilizing consistent and organized practices. I am highly skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Merging brands with sports is my passion. I am a very loyal individual to a company.
Overview
12
12
years of professional experience
7
7
years of post-secondary education
1
1
Language
Work History
Partnership Director
Al Shira'aa Horse Show
Abu Dhabi, UAE
12.2019 - Current
- Built and strengthened strategic relationships with vendors, and leading industry partners.
- Supervised marketing and planning of event programme to reach target sponsors.
- Supervised all VIP and hospitality for partners and sponsors, generating high revenues to hospitality.
- Established and Initiated new partnerships with the event year on year
- Consulted with company liaisons and their departments to manage marketing initiatives promoting their products or services offered. .
- Built and maintained positive relationships with diverse stakeholders.
- Managed portfolio of 13 accounts and over €2,500,000 in sponsorship sales.
- Built relationships with customers and community to promote long term business growth.
- Collaborated with media to encourage company and product coverage and promote brand mission and values.
- Defined and achieved project and overall organizational vision, strategies and tactics.
- Wrote and edited articles, web content, advertising copy, periodicals and publications for internal and external audiences.
- Coordinated press releases and handled press inquiries for [Type] company.
- Raised brand awareness through consistent marketing efforts and product campaign launches.
Supervisor of Operations
Al Shira'aa Farms ltd
Godalming, SURREY
01.2013 - Current
- Devised processes to boost long-term business success and increase profit levels, this involves the sales of horses.
- Worked in matrix management environment with oversight and working with division level managers, operations, sales, finance, and human resources.
- Management of all horses and staff directing and reporting to the manager daily.
- Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms with suppliers.
- Assisted in recruiting, hiring and training of team members.
- Organized all logistics of travel for horses and athletes from competition to competition.
- Experience with HNW individuals
- Displayed absolute discretion at handling confidential information.
Personal Assistant
The Castlebridge Consignment
Newmarket, suffolk
06.2018 - 12.2018
- Responded to emails and other correspondence to facilitate communication and enhance business processes.
- Produced accurate office files, updated spreadsheets and crafted presentations to support executives and plan for upcoming sales events.
- Arranged domestic and international travel plans and itineraries.
- Worked with HNW individuals, meeting requirements and needs for their daily schedules.
- Organized their horse sales events, ordering catering and working with F&B manager.
- Updated client list and maintained an informative and healthy relationship with clientele.
- Sourced and ordered office equipment and supplies.
- Oversaw personal and professional calendars and coordinated appointments for future events.
Consultancy Internship
Emirates Academy Of Hospitality Management
Dubai, UAE
01.2014 - 04.2014
- Led projects and analyzed data to identify opportunities for improvement.
- Prepared a variety of different written communications, reports and documents to ensure smooth operations.
- Oversaw daily operations to ensure high levels of productivity.
- Created plans and communicated deadlines to ensure projects were completed on time.
- Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.
- Implemented new strategies going forward for the sustainability and future of the Burj Al Arab 5* hotel, Dubai.
Education
High School Diploma -
American International School
Abu Dhabi 11.2008 - 06.2012
Bachelor of Science - International Hospitality
Emirates Academy of Hospitality Managment
Dubai 09.2013 - 02.2017
Skills
Client communication
Staff Management
Public and Media Relations
Brand development
Marketing and advertising
Mac and PC proficient
Advanced editing and proofreading
Social media marketing
Teamwork and Collaboration
Planning and Coordination
Organization and Time Management
Travel administration
Interpersonal Communication
Excellent Communication
Accomplishments
- International Showjumping Rider, Competed for Great Britain at International level on various occasions.
- Business owner in producing and selling showjumping horses
Spanish
Fluent in spanish
Timeline
Partnership Director
Al Shira'aa Horse Show
12.2019 - Current
Personal Assistant
The Castlebridge Consignment
06.2018 - 12.2018
Consultancy Internship
Emirates Academy Of Hospitality Management
01.2014 - 04.2014
Bachelor of Science - International Hospitality
Emirates Academy of Hospitality Managment
09.2013 - 02.2017
Supervisor of Operations
Al Shira'aa Farms ltd
01.2013 - Current
High School Diploma -
American International School
11.2008 - 06.2012