SAMIA ZEESHAN

• Demonstrated exceptional communication skills, effectively conveying complex information and building strong relationships with clients and stakeholders.
• Assisted in obtaining upgraded licenses, ensuring regulatory compliance and preparing detailed reports to support operational excellence.
• Conducted comprehensive market research, surveys, and strategic analysis to inform decision-making and enhance client service delivery.
• Coordinated with head office and clients on banking, government services, DIFC, and DFSA matters, ensuring seamless communication and compliance.
• Facilitated introductions and referrals, nurturing relationships to expand business opportunities and enhance client satisfaction.
• Actively participated in investor conferences, seminars, and events, representing the company and fostering industry relationships.
• Proposed and implemented marketing strategies to maximize results and achieve set targets, contributing to business growth.
• Managed institutional investors and high-end clients, delivering personalized service and maintaining long- term relationships.
• Served as the company's Public Relations Officer (PRO), handling immigration, visa issues, and settlements with efficiency and diplomacy.
• Received specialized compliance training, ensuring strict adherence to regulatory standards and upholding corporate integrity.
• Educated clients on a diverse range of financial products and services offered by Lakson Investments, enhancing client engagement and satisfaction.

• Communicated with clients to understand how happy they were and advised management on making better customer service rules.
• Built and grew relationships with current and new customers to increase our customer base.
• Managed records of client info and feedback for the company.
• Explored and managed marketing strategies like pricing and discounts to sell more and stay competitive, also observing market updates on new products in the industry.
• Provided the company with long-term business strategies based on what customers wanted and helped make sure our short-term strategies worked as well.
• Reverified all our brochures and ads to make sure they explained our services well.

• Coordinated Lakson Investments' branding strategy, overseeing production of Print Ads, Stationery, Greeting Cards, Calendars, and collaborating on TV Commercial development.
• Led initiatives for website's branding and development, ensuring seamless implementation of artwork, features, and content.
• Conducted extensive competitor research and market analysis to identify opportunities for enhancing market share and refining marketing strategies.
• Coordinated marketing efforts and proposed strategies that surpassed targets, driving successful launches and ongoing sales growth of open-end funds.
• Prepared investor materials including fund managers' reports and presentations for clients, enhancing communication and fostering investor confidence.
• Facilitated institutional investor relationships and sales, actively involved in legal document preparation such as trust deeds and offering documents.
• Established strong brand equity through strategic marketing, refined sales positioning, and integrated financial planning.

Key Sales Impact: Our team achieved a 30% increase in open-end fund sales through targeted marketing campaigns and effective client engagement strategies.