A skilled marketing and business enthusiast. Managed a diverse portfolio for ad agencies with elements of creativity, innovation, and efficiency. Being inquisitive for digital marketing, conjoined to manage social media projects.
Overview
7
7
years of professional experience
3
3
years of post-secondary education
Work history
Account Manager
Communique Advertising LLC
Dubai
2022.05 - Current
Understanding the business requirements of a client and composing a sound briefly, to develop 360 media-neutral communication
New product launches, achieving an average 25% increase in market penetration, and handled sports events, concerts, and press releases resulting in a rise in audience engagement
Strategic initiatives have resulted in a 20% reduction in marketing costs, a 15% increase in campaign performance, and a streamlined process, saving 30% of time and resources
Initiated my interest in social media marketing in partnership with social media influencers and independently led projects successfully
Experienced in providing end-to-end clientele services for the biggest revenue-generating clients such as Pizza Hut, IFFCO (Tiffany, Igloo, Quanta, London Dairy Café), Foodco, Landmark Group, GMG Group, World Tennis League, and many more.
Social Media Executive
Hello Health Group
Mumbai
2019.06 - 2022.04
Experienced Social Media Executive with 3+ years of expertise, committed to enhancing Hello Health Group - Hello Swasthya's digital presence
Revitalized and optimized Hello Swasthya's online footprint through the development and execution of innovative social media tactics across multiple platforms, resulting in a substantial increase in brand exposure, user engagement, and website traffic
Curated all content - images, video, and written material - ensuring alignment with brand voice and guidelines
Utilized comprehensive analytics to monitor and assess campaign effectiveness
Collaborated with the content team to create interesting, shareable material
Stayed abreast of evolving social media trends, tools, and best practices.
Social Media Intern
Hello Health Group
Mumbai
2019.03 - 2019.05
Throughout the internship, engaged in various aspects of social media management, creating compelling content and implementing strategies that resulted in a noticeable 15% increase in online engagement
Management of social media accounts, interacted with the audience, and closely monitored performance metrics, demonstrating an ability to adapt
Dedication to staying updated on industry trends allowed bringing innovative ideas to the table.
Business Development Executive
The Millennium Organisation
Mumbai
2017.01 - 2019.02
Focused on identifying new opportunities, generating leads, and building robust client relationships
Highly accomplished and dedicated to achieving results through a strategic approach centered on identifying new opportunities, generating leads, and fostering strong client relationships.
Education
Bachelor of Science in Zoology -
Mithibai College of Arts, Chauhan Institute of Science & Amrutben Jivanlal College of Commerce and Economics
2015.03 - 2018.05
Diploma in Digital Marketing - undefined
Operating Media
2018.09 - 2018.05
Skills
FMCG & QSR Advertising
Digital Marketing
Project Management
Performance Analytics
Content Creation and Curation
Social media management
Strategic planning
Client relationship management
Campaign management
Event Management
Market research
Languages
English
Intermediate
Hindi
Elementary
Marathi
Intermediate
Certification
Digital marketing meets generative AI
Project Management Foundations
LinkedIn Video Marketing for Personal and Brand Pages
Marketing Tools: Digital Marketing Tools and Services
Social Media Marketing: Content Batching and Repurposing
Excel Essential Training (Microsoft 365)
Essential Skills for Social Media Managers
GPT-4: The New GPT Release and What You Need to Know
Get Ready for Generative AI
Timeline
Account Manager
Communique Advertising LLC
2022.05 - Current
Social Media Executive
Hello Health Group
2019.06 - 2022.04
Social Media Intern
Hello Health Group
2019.03 - 2019.05
Diploma in Digital Marketing - undefined
Operating Media
2018.09 - 2018.05
Business Development Executive
The Millennium Organisation
2017.01 - 2019.02
Bachelor of Science in Zoology -
Mithibai College of Arts, Chauhan Institute of Science & Amrutben Jivanlal College of Commerce and Economics