Shady Diab
Cairo
Summary
Dynamic and results-driven professional with extensive experience in sales, business development, and management across diverse industries. Proven track record of driving revenue growth, establishing strategic partnerships, and leading cross-functional teams to success. Skilled in product management, market analysis, and client relationship management. Adept at setting and executing organizational strategies to achieve business objectives. Excellent communication, leadership, and problem-solving abilities.
Overview
14
14
years of professional experience
Work History
Director -Business Development, Sales & Operations
Elevate Capital
01.2024 - Current
- Managing the entire public sector healthcare insurance program from the group. This includes the sales team
- Managing relationship with key hospitals, government officials and healthcare providers in the region
- Managing the Operations, sales and Revenue for Laboratories, radiology and scan centers across Egypt, Africa and Bangladesh.
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Managing the team responsible for the Marketing strategies and execution across the various business lines and divisions
- Negotiated and managed agreements with our partners across Egypt and Africa, that we work with to build and expand our healthcare network.
- Secured key partnerships that contributed to the company''s overall growth strategy and market reach.
- Drove business expansion by identifying new markets, conducting research, and developing targeted marketing campaigns.
Head of Sales and Business Development
Digital Access to Finance (DAF Holding)
02.2021 - Current
- Lead Sales and Business Development departments of fintech startup , including heading the Call Center
- Product Director for Belshifa and Pharma Castle- professional mobile applications for medication delivery and mini-ERP tracking system for pharmacies
- Collaborate with top management to set overall strategy and establish organization-wide goals and measures.
- Conducted market research to identify emerging trends and opportunities for growth within the industry.
- Researched new campaigns and industry trends, adjusting objectives and communicating to sales team for future amendments to existing protocol.
- Increased sales revenue by developing and implementing strategic sales plans and forecasts.
- Partnered with Marketing team to develop compelling collateral materials highlighting unique selling propositions of the product portfolio.
Sales Director
Egyptian Company for Flour Transport
01.2015 - Current
- Led a high-performing sales team through effective coaching, mentoring, and performance management strategies.
- Achieved 15% annual growth in recurring bakeries business
- Expanded market segments and generated new business opportunities worth 25% of existing company revenue.
General Manager
Carandani Pasta Factory
01.2015 - 06.2020
- Developed and presented company strategy to the board, overseeing infrastructure revamp and geographic expansion
- Managed production, quality assurance, and client relationships to maintain competitive edge in the market.
- Managed senior client relationships with milling companies and retailers to negotiate best market offerings;
- Expanding sales on a geographical level to include the governorates of Fayoum and Sharkeya, generating new business worth 5% of existing business.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
- Formulated policies and procedures to streamline operations.
- Developed and implemented strategies to increase sales and profitability.
- Implemented effective cost-saving measures to reduce overhead expenses without compromising quality or service.
- Analyzed market trends and competitor activities to create competitive advantages.
- Analyzed market trends/data to identify potential opportunities for business growth within existing or emerging markets successfully.
Personal Consultant to the CEO
Pharco Pharmaceuticals
03.2018 - 07.2019
- Contributed as a core member of the taskforce to revise performance of 6 companies owned by Pharco, determining potential future investments
- Represented Egypt in official delegation to Madagascar, engaging in discussions to promote Egyptian investments and bilateral relations.
Senior Supervisor, Pricing and Analysis, Marketing Department
Orange Egypt
06.2014 - 01.2015
- Presented telecom market landscape to leadership team and contributed to developing new value propositions for offerings.
Accounts Manager
Fawry for Banking & Payment Technology Services
12.2013 - 06.2014
- Managed sales, negotiation, marketing, operations, and legal affairs activities for various clients, achieving business growth and client satisfaction.
- Assumed different responsibilities covering Sales, Marketing, Operations and Legal Affairs activities for adequate day-to-day operations;
- Signed deals and managed client relationships with new service providers including Alico (Insurance) and Misr El Kheir (Philanthropy)
- Grew business relationships with the existing banking channel by selling new products including mobile wallets and direct debit solution to Egypt’s largest public and private sector banks, respectively the National Bank of Egypt and Commercial International Bank.
- Maintained comprehensive client records within CRM systems, ensuring accurate tracking of interactions and facilitating effective follow-up activities.
- Maximized revenue through strategic upselling of products or services to existing clients.
- Conducted regular account reviews with clients, providing valuable insights into performance metrics and recommending actions for improvement.
Engagement Executive
Fawry for Banking & Payment Technology Services
11.2011 - 12.2013
- Managed customer relations and boosted volumes for existing member banks, acquiring new banks and selling new products.
- Managed customer relations within the banking channel;
- Responsible for upselling to existing Fawry member banks;
- Acquired new banks to be incorporated in Fawry’s network, as well as upselling to existing banks.
Operations Executive
Carandani Pasta Factory
01.2010 - 10.2011
- Monitored production efficiencies
- conducted rotational assignments in finance and accounting teams.
Education
Postgraduate Certificate in Management -
London School of Business And Finance
United Kingdom01.2013
Bachelor of Science - Media Engineering And Technology
The German University in Cairo
Egypt01.2009
Secondary Education -
“Thanaweyya Amma”, El Alsson British International School
01.2004
Skills
- Strategic Planning
- Operations Management
- Project Management
- Strategies and goals
- Team Management
- Project Coordination & Management
- Budget Management
- Negotiation
- Business Development & Marketing
- Customer Experience strategy and solutions
- Partnerships and Alliances
- Sales management
- Technology: Microsoft CRM, Oracle ERP
Community Service
Independent Community Service Volunteer, 2005, Present, Organized Ramadan meal preparation and distribution to the less privileged for 16 consecutive years, serving XXX individuals annually., Volunteered in Ibrahim Badran Charitable Foundation convoys, offering medical care across Egypt's 27 governorates.
References
Further references available upon request.
Timeline
Director -Business Development, Sales & Operations
Elevate Capital
01.2024 - Current
Head of Sales and Business Development
Digital Access to Finance (DAF Holding)
02.2021 - Current
Personal Consultant to the CEO
Pharco Pharmaceuticals
03.2018 - 07.2019
Sales Director
Egyptian Company for Flour Transport
01.2015 - Current
General Manager
Carandani Pasta Factory
01.2015 - 06.2020
Senior Supervisor, Pricing and Analysis, Marketing Department
Orange Egypt
06.2014 - 01.2015
Accounts Manager
Fawry for Banking & Payment Technology Services
12.2013 - 06.2014
Engagement Executive
Fawry for Banking & Payment Technology Services
11.2011 - 12.2013
Operations Executive
Carandani Pasta Factory
01.2010 - 10.2011
Postgraduate Certificate in Management -
London School of Business And Finance
Bachelor of Science - Media Engineering And Technology
The German University in Cairo
Secondary Education -
“Thanaweyya Amma”, El Alsson British International School
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