I generate significant value in the workplace by acquiring new business, and building up brands' digital presence, with a focus on the KSA and UAE markets.
• Currently managing Dell Technologies, Avaya, National Bonds, Carrier, and
Yas Holding - Taraf Properties.
• Previously managed Masdar City, Pandora, Al Ain Farms, and Clorox.
• Leading a team to plan, create, and execute content/activations online and
offline.
• Building social/digital strategies to acquire new business and elevate content of current business.
• Implementing budget plans for online media spend & on-ground campaigns.
• Elevated the social presence of brands, with one of the businesses
experiencing a 160% increase in fan growth within 7 months.
• Managed on-ground activations where one of the activations experienced a 100% increase in, within one day.
• Developed 360 campaigns, from ideation to execution, in both the KSA & UAE markets.
• Created social content for brand, both art direction and copywriting, with an emphasis on crafting 'Saudi-first' communications.
• Executed budget plans.
• Managed events in kSA, shoots, and influencers.
• Handled 'du' on both the account management front and as a creative with the copywriting team.
• Supported the team with managing campaigns and content.